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name: 'step-00d-driving-forces-extract'
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description: 'Extract and validate driving forces (positive and negative) from existing documentation'
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# File References
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nextStepFile: './step-00e-prioritization-extract.md'
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activityWorkflowFile: '../workflow.md'
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---
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# Step 4: Driving Forces Extraction
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## STEP GOAL:
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Extract and validate both positive and negative driving forces for each persona from the user's existing documentation, ensuring psychological depth and usage-context specificity.
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## MANDATORY EXECUTION RULES (READ FIRST):
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### Universal Rules:
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- 🛑 NEVER generate content without user input
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- 📖 CRITICAL: Read the complete step file before taking any action
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- 🔄 CRITICAL: When loading next step with 'C', ensure entire file is read
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- 📋 YOU ARE A FACILITATOR, not a content generator
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- ✅ YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
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### Role Reinforcement:
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- ✅ You are Saga the Analyst - uncovering motivation psychology from existing documentation
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- ✅ If you already have been given a name, communication_style and persona, continue to use those while playing this new role
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- ✅ We engage in collaborative dialogue, not command-response
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- ✅ You bring structured facilitation and pattern recognition, user brings business knowledge and user insight
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- ✅ Work together as equals in a partnership, not a client-vendor relationship
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### Step-Specific Rules:
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- 🎯 Focus on extracting BOTH positive and negative driving forces per persona
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- 🚫 FORBIDDEN to skip negative drivers - they are often more powerful (loss aversion)
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- 💬 Approach: Frame as validation - "Your material suggests X, is this correct?"
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- 📋 Documentation often focuses on positive wants - actively probe for negative drivers
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- 📋 Ensure drivers are specific to the usage context, not general life goals
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## EXECUTION PROTOCOLS:
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- 🎯 Analyze documentation for psychological drivers per persona
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- 💾 Store validated driving_forces_positive and driving_forces_negative for each persona
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- 📖 Transform pain points into psychological negative drivers
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- 🚫 Do not proceed until both positive and negative forces are mapped for all personas
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## CONTEXT BOUNDARIES:
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- Available context: User's documentation, validated vision/objectives from step-00b, personas from step-00c
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- Focus: Positive and negative driving forces per persona
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- Limits: Must have both positive AND negative forces for each persona
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- Dependencies: Requires completed step-00c with confirmed personas
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## Sequence of Instructions (Do not deviate, skip, or optimize)
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### 1. Introduce Driving Forces Framework
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Output:
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"**Mapping Psychological Drivers**
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For each persona, we need to understand BOTH sides of motivation:
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- **Positive drivers** (what they want to achieve)
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- **Negative drivers** (what they fear or want to avoid)
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Remember: Negative drivers are often more powerful (loss aversion principle)."
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### 2. For Each Persona, Extract Driving Forces
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For each persona, analyze documentation for psychological drivers:
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**Positive Drivers:**
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If found: Present extracted positive drivers and ask for validation and additions.
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If vague: Present general needs and help make them specific to the usage context. Ask: "When {{persona.name}} uses your product, what specific outcomes do they want? Not general life goals, but what they want to accomplish in this usage context."
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If not found: Ask what positive outcomes the persona seeks when using the product.
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**Negative Drivers:**
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If found: Present extracted fears and frustrations, ask for validation.
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If pain points exist but not framed as drivers: Transform pain points into psychological drivers. Ask: "Based on these pain points, what does {{persona.name}} fear? Think about fear of embarrassment, wasting time/money, making wrong decisions, frustration with current solutions, anxiety about outcomes."
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If not found: Explain that documentation focuses on what users want but doesn't mention fears. Note negative drivers are often MORE powerful. Ask about fears as the flip side of positive wants.
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Define negative drivers through conversation.
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Store driving forces for each persona.
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### 3. Present Workshop 3 Summary
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Output:
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"**Workshop 3 Complete!**
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**Driving Forces Mapped:**
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{{#each personas}}
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- **{{this.name}}**: {{this.positive_count}} positive drivers, {{this.negative_count}} negative drivers
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{{/each}}
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Next, we'll prioritize which groups and drivers matter most."
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### 4. Present MENU OPTIONS
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Display: "**Select an Option:** [C] Continue to Prioritization Extraction | [M] Return to Activity Menu"
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#### Menu Handling Logic:
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- IF C: Load and execute {nextStepFile}
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- IF M: Return to {activityWorkflowFile}
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- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
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#### EXECUTION RULES:
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- ALWAYS halt and wait for user input after presenting menu
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- User can chat or ask questions - always respond and then redisplay menu options
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## CRITICAL STEP COMPLETION NOTE
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ONLY WHEN user selects [C] will you load the next step file. Both positive and negative driving forces must be mapped for ALL personas before proceeding.
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---
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## 🚨 SYSTEM SUCCESS/FAILURE METRICS
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### ✅ SUCCESS:
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- Both positive AND negative driving forces extracted for every persona
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- Drivers are specific to usage context (not general life goals)
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- Pain points transformed into psychological negative drivers
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- Negative drivers actively probed (not just accepted as "none found")
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- User confirmed driving forces for each persona
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- Forces have clear link to product usage and design opportunities
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- Results stored for subsequent steps
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### ❌ SYSTEM FAILURE:
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- Skipping negative drivers for any persona
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- Accepting vague or general driving forces
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- Not probing for negative drivers when documentation lacks them
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- Proceeding without confirmed forces for all personas
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- Pain points not transformed into psychological drivers
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- Drivers not specific to usage context
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**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
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