1.2 KiB
1.2 KiB
Question 2: Where Does the User First Encounter This?
Identify the natural starting point for your scenario
The Question
Agent: "Where does your primary target group first come into
contact with this solution?"
Why This Matters
The entry point determines:
- Where the scenario starts
- What mental state they're in
- What context you're designing for
Common entry points:
- Google search
- ChatGPT recommendation
- App store browsing
- Friend recommendation
- Social media ad
- Direct URL (returning user)
Example: Dog Week
Designer: "Google search - they're frustrated with family conflict
over dog care."
Why this matters:
- They're actively searching (high intent)
- They're frustrated (emotional state)
- They need immediate clarity (landing page critical)
What Agent Captures
ENTRY POINT: Google search
CONTEXT: Actively searching for solution
INTENT: High (frustrated, need help now)
IMPLICATION: Landing page must address frustration immediately
Next Question
What's their mental state at this moment?