1.3 KiB
1.3 KiB
Question 4: What's the End Goal (Mutual Success)?
Define winning for both business and user
The Question
Agent: "What does success look like for both sides?
For the business: [what outcome?]
For the user: [what state/feeling/outcome?]"
Why This Matters
Success must be mutual:
- Business gets value
- User gets value
- Both are happy
If only one side wins, the relationship fails.
Example: Dog Week
Designer: "Business: Active subscription
User: Family harmony restored, dog gets walked consistently,
no more nagging needed"
Why both matter:
- Business needs subscription (revenue)
- User needs harmony (problem solved)
- Subscription only works if harmony is real
- Harmony only happens if product delivers
Mutual success = sustainable business.
What Agent Captures
MUTUAL SUCCESS:
Business Goal: Active subscription (recurring revenue)
User Goal: Family harmony + consistent dog care + no nagging
Success Metric: User stays subscribed because harmony is real
Failure Point: User cancels if product doesn't reduce conflict
Next Question
What's the shortest path to get there?