docs: update all documentation and add AI tooling configs
- Rewrite README.md with current architecture, features and stack - Update docs/API.md with all current endpoints (corporate, BI, client 360) - Update docs/ARCHITECTURE.md with cache, modular queries, services, ETL - Update docs/GUIA-USUARIO.md for all roles (admin, corporate, agente) - Add docs/INDEX.md documentation index - Add PROJETO.md comprehensive project reference - Add BI-CCC-Implementation-Guide.md - Include AI agent configs (.claude, .agents, .gemini, _bmad) - Add netbird VPN configuration - Add status report Co-Authored-By: Claude Opus 4.6 (1M context) <noreply@anthropic.com>
This commit is contained in:
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_bmad/wds/workflows/1-project-brief/data/positioning-explore.md
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_bmad/wds/workflows/1-project-brief/data/positioning-explore.md
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# Substep 2: Explore Positioning
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## Task
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Listen for signals and ask follow-ups until you capture all positioning components.
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## Positioning Components (Fill These In)
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- **Target Customer:** Who is this for?
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- **Need/Opportunity:** What problem or opportunity?
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- **Category:** What type of product is this? (helps set expectations)
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- **Key Benefit:** What's the primary value?
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- **Alternatives:** What do people use instead?
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- **Differentiator:** What makes this different/better?
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**Note:** You don't need to ask about these in order. Follow the natural flow of conversation.
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## Conversational Follow-Up Patterns
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Reference: `src/data/agent-guides/saga/conversational-followups.md`
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### If They Mention TARGET CUSTOMERS
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**Signals:** "For busy parents...", "Enterprise teams...", "Small businesses..."
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**Follow-ups:**
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- "What's typical for them? Walk me through their situation"
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- "Why them specifically - what makes them the right fit?"
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- "How do you know they have this problem?"
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### If They Mention a PROBLEM or NEED
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**Signals:** "People struggle with...", "Current solutions don't...", "They need..."
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**Follow-ups:**
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- "How do they handle this today?"
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- "What happens when this goes wrong?"
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- "Why hasn't this been solved already?"
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### If They Mention ALTERNATIVES
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**Signals:** "Unlike X...", "Better than...", "People currently use..."
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**Follow-ups:**
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- "What do people use today - what are the real alternatives?"
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- "Why would someone stick with [alternative] instead of using yours?"
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- "What can [alternative] do that you can't?"
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### If They Mention DIFFERENTIATION
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**Signals:** "We're the only...", "Our unique...", "Unlike others, we..."
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**Follow-ups:**
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- "Why does that matter to users?"
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- "How long will that remain unique?"
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- "Is that a real advantage or just a feature?"
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### If They're VAGUE
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**Examples:** "It's better...", "More convenient...", "Professional..."
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**Follow-ups:**
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- "Better how? Give me a specific example"
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- "What does 'professional' look like to your users?"
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- "Convenient compared to what?"
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## Know When to Stop
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You're ready when you can answer ALL of these:
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- ✅ **Who:** Who is the primary target customer?
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- ✅ **Need:** What problem/opportunity drives them?
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- ✅ **Category:** What type of solution is this?
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- ✅ **Benefit:** What's the key value they get?
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- ✅ **Alternatives:** What do people use instead?
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- ✅ **Differentiator:** What makes this better/different?
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**Don't over-explore.** 10-15 minutes usually enough.
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---
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## Example
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**User:** "We get tons of calls asking if we do X type of vehicle. We do EVERYTHING - lawnmowers to tour buses."
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**Agent:** "So showing that range is important. Who typically needs that kind of breadth - locals year-round, or summer tourists?"
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**User:** "Both, but summer tourists are stressed - car broke down, need help NOW, don't know if we can help their motorhome or whatever. They call everyone."
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**Agent:** "What do they use if not you? Like, what are the alternatives in summer?"
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**User:** "Garages in Borgholm maybe, but we're the main option in northern Öland. During summer we're basically it."
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**Agent:** "And the benefit for them is...getting help fast? Knowing you can handle their vehicle type?"
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**User:** "Yeah - peace of mind. We're certified, been here 20+ years, we'll figure it out."
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**Agent thinks - Components Captured:**
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- ✅ **Who:** Summer tourists + year-round locals (focus on tourists)
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- ✅ **Need:** Vehicle breakdown, need immediate expert help, uncertainty about service availability
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- ✅ **Category:** Auto service garage (broad spectrum)
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- ✅ **Benefit:** Peace of mind - fast, reliable service for any vehicle type
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- ✅ **Alternatives:** Garages in Borgholm, calling around to multiple shops
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- ✅ **Differentiator:** Only comprehensive option in northern Öland, handles all vehicle types (lawnmowers→tour buses), 20+ years, AutoExperten certified
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**Ready for reflection.**
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---
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## Next
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Once all components captured, load and execute: `03-reflect-confirm.md`
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# Substep 1: Open Conversation
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## Task
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Introduce positioning naturally and invite user to think about how their product fits in the market.
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## Instructions
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### 1. Adapt Opening to Context
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Reference `wds-project-outline.yaml` for:
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- `project_context.stakes` - Affects tone
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- `working_relationship.involvement_level` - Affects explanation depth
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### 2. Opening Question (Choose Based on Context)
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**If HIGH STAKES (enterprise/departmental):**
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> "Let's talk about how you'll position {product} in the market. Positioning is critical for stakeholder buy-in - it defines who this is for, why it matters, and what makes it different from alternatives."
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>
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> "Tell me: Who are you building this for, and what makes it different?"
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**If BALANCED STAKES (business):**
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> "Let's figure out your positioning - basically, how you'll explain what {product} is and why someone should choose it over alternatives."
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>
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> "Start wherever feels natural: Who's this for? What problem does it solve? What makes it unique?"
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**If LOW STAKES (personal/hobby):**
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> "Let's nail down what makes {product} special!"
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>
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> "Who are you imagining using this, and why would they pick it over other options?"
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### 3. Listen for Entry Point
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User might start with:
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- **Target customer** - "It's for busy parents..."
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- **Problem** - "People struggle with..."
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- **Differentiator** - "Unlike X, we..."
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- **Category** - "It's like Notion but for..."
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**All valid entry points.** Start where they start, fill in gaps later.
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### 4. Set Conversational Tone
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Use phrases like:
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- "Tell me more about..."
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- "Help me understand..."
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- "What do you mean by..."
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- "Paint me a picture..."
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**NOT:**
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- "Fill in this template..."
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- "Complete this statement..."
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- "Define your positioning..."
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---
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## Example
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**Agent:** "Let's figure out how you'll position Källa Fordonservice - basically, how you'll explain what makes it special and who it's for. Start wherever feels natural: Who are your main customers? What makes you different from other garages?"
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**User:** "We're the only game in northern Öland during summer. Everything with wheels - cars, buses, tractors, lawnmowers, motorhomes. Been here 20+ years, AutoExperten certified."
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**Agent thinks:**
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- ✅ Entry point: Differentiator (only option) + Breadth (all vehicles)
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- ❓ Still need: Specific target customers, key benefit, what problem this solves
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- → Continue exploring in substep 2
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---
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## Next
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Load and execute: `02-explore-positioning.md`
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# Substep 3: Reflect & Confirm
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## Task
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Synthesize what you heard into positioning components and get user confirmation before creating final statement.
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## Instructions
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### 1. Synthesize Your Understanding
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Present the positioning components you captured:
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**Format:**
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> "Here's what I'm hearing about your positioning:
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>
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> **Target Customer:** [who you heard]
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> **Their Need:** [problem/opportunity you heard]
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> **Product Category:** [how you'd categorize it]
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> **Key Benefit:** [primary value you heard]
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> **Alternatives:** [what people use instead]
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> **What Makes It Different:** [differentiator you heard]
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>
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> Am I capturing this right? Anything to adjust or clarify?"
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### 2. Handle User Response
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**If user confirms:**
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- → Proceed to Substep 4 (synthesize final statement)
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**If user corrects:**
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- Listen carefully to what they adjust
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- Update your understanding
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- Reflect back the correction: "Got it - so [corrected understanding]"
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- Ask if that's better
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- Once confirmed → Proceed to Substep 4
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**If user says "I don't know" or seems uncertain:**
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- Help them think through it: "Let's think about [component] - based on what you told me about [context], what would make sense?"
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- Guide them to clarity, don't force a template answer
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### 3. Document What Was Misunderstood
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**For design log `07-positioning.md`:**
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In the Reflection Checkpoint section, record:
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- Your synthesis (what you presented)
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- Whether user confirmed or corrected
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- **If corrected:** What you got wrong and what the actual answer was
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**This creates a learning record for improving agent understanding quality.**
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---
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## Example
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**Agent:** "Here's what I'm hearing about Källa Fordonservice's positioning:
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**Target Customer:** Summer tourists and year-round locals in northern Öland who need vehicle service
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**Their Need:** Quick, reliable help when vehicle breaks down - often uncertain if a garage can handle their specific vehicle type
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**Product Category:** Full-spectrum auto service garage
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**Key Benefit:** Peace of mind - comprehensive service for any vehicle type (lawnmowers to tour buses) from a trusted, certified provider
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**Alternatives:** Garages in Borgholm, calling around to multiple shops
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**What Makes It Different:** Only comprehensive option in northern Öland, handles ALL vehicle types, 20+ years experience, AutoExperten certified
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Am I capturing this right?"
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**User:** "Yeah, that's it. I'd say the main customers are actually more the locals year-round, but summer tourists are more visible because they're stressed."
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**Agent:** "Got it - so year-round locals are primary, summer tourists are a distinct seasonal segment. Both matter, but locals are the core?"
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**User:** "Exactly."
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**Agent:** [Updates understanding, proceeds to Substep 4]
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**Design Log Update (`dialog/07-positioning.md`):**
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```markdown
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### Reflection Checkpoint
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**Agent Synthesis:**
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Target: Summer tourists + locals (tourist-focused)
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Need: Quick help for vehicle breakdowns, uncertainty about service
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Category: Full-spectrum garage
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Benefit: Peace of mind for any vehicle type
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Alternatives: Borgholm garages
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Differentiator: Only comprehensive northern Öland option, all vehicles, certified
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**User Response:** Corrected
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**What Was Misunderstood:**
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- Agent emphasized tourists over locals
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- Actual: Locals are primary customer base, tourists are seasonal (but visible/stressed)
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```
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---
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## Next
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Once user confirms understanding, load and execute: `04-synthesize-document.md`
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# Substep 4: Synthesize & Document
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## Task
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Create positioning statement from captured components and document in product brief.
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## Instructions
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|
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### 1. Create Positioning Statement
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|
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Use the classic framework:
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|
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**Format:**
|
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> "For [target customer] who [need/opportunity], [product name] is a [category] that [key benefit]. Unlike [alternatives], we [differentiator]."
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|
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**Craft the statement:**
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- Use natural language (not robotic template-speak)
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- Focus on clarity over cleverness
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- Make it useful for stakeholders and team (not marketing copy)
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|
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### 2. Present to User
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|
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Show them the positioning statement:
|
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|
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> "Based on our conversation, here's your positioning statement:
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>
|
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> [Positioning statement]
|
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>
|
||||
> This captures who it's for, what makes it different, and the key value. Does this feel right?"
|
||||
|
||||
**If user wants adjustments:**
|
||||
- Listen to what they want to change
|
||||
- Revise and re-present
|
||||
- Get final confirmation
|
||||
|
||||
### 3. Document with Context
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|
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**Add to product brief with supporting components:**
|
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|
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```markdown
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## Positioning
|
||||
|
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**Positioning Statement:**
|
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[Final confirmed statement]
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**Components:**
|
||||
|
||||
- **Target Customer:** [who]
|
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- **Their Need:** [problem/opportunity]
|
||||
- **Product Category:** [type]
|
||||
- **Key Benefit:** [value]
|
||||
- **Alternatives:** [what people use instead]
|
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- **Differentiator:** [what makes it unique]
|
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|
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**Strategic Rationale:**
|
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[1-2 sentences explaining why this positioning makes sense - reference specific context from conversation]
|
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```
|
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|
||||
### 4. Update Design Log
|
||||
|
||||
**In `dialog/07-positioning.md`:**
|
||||
|
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Document:
|
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- Opening question used
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- Key exchanges that revealed positioning components
|
||||
- Reflection checkpoint (synthesis + confirmation/correction)
|
||||
- Final positioning statement (with all components)
|
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- Strategic rationale
|
||||
|
||||
### 5. Mark Progress
|
||||
|
||||
**In `dialog/progress-tracker.md`:**
|
||||
- Mark Step 3 (Positioning) as complete
|
||||
- Update last_updated timestamp
|
||||
|
||||
---
|
||||
|
||||
## Example
|
||||
|
||||
**Agent:** "Based on our conversation, here's your positioning statement:
|
||||
|
||||
**For vehicle owners in northern Öland** who need reliable service for any type of vehicle (cars, motorhomes, tractors, or equipment), **Källa Fordonservice is a full-spectrum certified garage** that provides peace of mind with 20+ years of trusted expertise. **Unlike garages that specialize or can't handle certain vehicles**, we service everything from lawnmowers to tour buses as the region's only AutoExperten-certified comprehensive option.
|
||||
|
||||
This captures who it's for (locals + tourists), what makes it different (handles all vehicle types), and the key value (peace of mind from expertise). Does this feel right?"
|
||||
|
||||
**User:** "Perfect - that's it."
|
||||
|
||||
**Agent:** [Documents in product brief]
|
||||
|
||||
```markdown
|
||||
## Positioning
|
||||
|
||||
**Positioning Statement:**
|
||||
For vehicle owners in northern Öland who need reliable service for any type of vehicle, Källa Fordonservice is a full-spectrum certified garage that provides peace of mind with 20+ years of trusted expertise. Unlike garages that specialize or can't handle certain vehicles, we service everything from lawnmowers to tour buses as the region's only AutoExperten-certified comprehensive option.
|
||||
|
||||
**Components:**
|
||||
|
||||
- **Target Customer:** Vehicle owners in northern Öland (year-round locals, summer tourists)
|
||||
- **Their Need:** Reliable service for any vehicle type, particularly when uncertain if a garage can handle their specific vehicle
|
||||
- **Product Category:** Full-spectrum certified auto service garage
|
||||
- **Key Benefit:** Peace of mind from comprehensive expertise (any vehicle type)
|
||||
- **Alternatives:** Specialized garages, Borgholm alternatives, calling around to find capable service
|
||||
- **Differentiator:** Only comprehensive option in northern Öland, handles all vehicle types (lawnmowers→tour buses), 20+ years experience, AutoExperten certified
|
||||
|
||||
**Strategic Rationale:**
|
||||
Northern Öland's geography creates a natural monopoly during summer season, but year-round locals are the core customer base. Positioning emphasizes breadth of capability (reducing "do you service X?" calls) and credibility (AutoExperten certification, 20+ years) to serve both stressed tourists and loyal local customers.
|
||||
```
|
||||
|
||||
---
|
||||
|
||||
## Design Log Update
|
||||
|
||||
**Mandatory:** Update `dialog/07-positioning.md` with:
|
||||
- Full conversation flow
|
||||
- Reflection checkpoint with corrections (if any)
|
||||
- Final positioning statement and components
|
||||
- Strategic rationale
|
||||
|
||||
**Then:** Mark Step 3 complete in `dialog/progress-tracker.md`
|
||||
|
||||
---
|
||||
|
||||
## Next Step
|
||||
|
||||
Update frontmatter:
|
||||
|
||||
```yaml
|
||||
stepsCompleted: ['step-01-init.md', 'step-02-vision.md', 'step-03-positioning.md']
|
||||
positioning: '[final positioning statement]'
|
||||
```
|
||||
|
||||
Load, read full file, and execute: `step-05-business-model.md` (Business Model)
|
||||
@@ -0,0 +1,52 @@
|
||||
# Tone of Voice Example: SaaS Onboarding Tool
|
||||
|
||||
**Context:** B2B SaaS for employee onboarding, target users are HR managers (stressed, overwhelmed, want to feel capable)
|
||||
|
||||
---
|
||||
|
||||
## Suggested Tone of Voice
|
||||
|
||||
### Tone Attributes
|
||||
|
||||
1. **Supportive & Reassuring**: HR managers are stressed about onboarding. Our tone should reduce anxiety, not add to it.
|
||||
2. **Professional but Warm**: B2B context requires professionalism, but warmth builds trust.
|
||||
3. **Clear & Concise**: Busy users need straightforward communication, no fluff.
|
||||
4. **Empowering**: Frame actions around user capability, not system features.
|
||||
|
||||
### Examples
|
||||
|
||||
**Error Message:**
|
||||
- ✅ "We couldn't find that email. Double-check for typos?"
|
||||
- ❌ "Error 404: User not found"
|
||||
|
||||
**Button Text:**
|
||||
- ✅ "Add your first employee"
|
||||
- ❌ "Create new record"
|
||||
|
||||
**Empty State:**
|
||||
- ✅ "Your onboarding dashboard is ready. Let's add your first employee to get started."
|
||||
- ❌ "No employees added yet"
|
||||
|
||||
**Success Message:**
|
||||
- ✅ "Perfect! Sarah's onboarding is set up. We'll send her the welcome email tomorrow at 9 AM."
|
||||
- ❌ "Employee record created successfully"
|
||||
|
||||
---
|
||||
|
||||
## Analysis
|
||||
|
||||
**Why This Tone Works:**
|
||||
- **Supportive**: "We couldn't find" (collaborative) vs "Error" (blaming)
|
||||
- **Professional but Warm**: Uses proper grammar but friendly language
|
||||
- **Clear**: Specific, actionable messages without jargon
|
||||
- **Empowering**: "Add your first employee" (user action) vs "Create new record" (system function)
|
||||
|
||||
**Alignment with User State:**
|
||||
- HR managers are stressed → Reassuring tone reduces anxiety
|
||||
- Want to feel capable → Empowering language focuses on their actions
|
||||
- Need efficiency → Clear, concise messaging respects their time
|
||||
- Professional context → Maintains appropriate formality with warmth
|
||||
|
||||
---
|
||||
|
||||
_Example demonstrating Tone of Voice definition for B2B SaaS product_
|
||||
@@ -0,0 +1,76 @@
|
||||
# Tone of Voice - Output Template
|
||||
|
||||
Use this template to document the final Tone of Voice in the Product Brief.
|
||||
|
||||
```markdown
|
||||
## Tone of Voice
|
||||
|
||||
**For UI Microcopy & System Messages**
|
||||
|
||||
### Tone Attributes
|
||||
|
||||
1. **[Attribute 1]**: [Brief description]
|
||||
2. **[Attribute 2]**: [Brief description]
|
||||
3. **[Attribute 3]**: [Brief description]
|
||||
|
||||
### Examples
|
||||
|
||||
**Error Messages:**
|
||||
- ✅ "Hmm, that doesn't look like an email. Check for typos?"
|
||||
- ❌ "Error: Invalid email format"
|
||||
|
||||
**Button Text:**
|
||||
- ✅ "Let's get started"
|
||||
- ❌ "Submit"
|
||||
|
||||
**Empty States:**
|
||||
- ✅ "Nothing here yet. Ready to add your first item?"
|
||||
- ❌ "No results found"
|
||||
|
||||
**Success Messages:**
|
||||
- ✅ "You're all set! We've sent a confirmation to your email."
|
||||
- ❌ "Operation completed successfully"
|
||||
|
||||
### Guidelines
|
||||
|
||||
**Do:**
|
||||
- [Tone-appropriate practice 1]
|
||||
- [Tone-appropriate practice 2]
|
||||
- [Tone-appropriate practice 3]
|
||||
|
||||
**Don't:**
|
||||
- [Tone-inappropriate practice 1]
|
||||
- [Tone-inappropriate practice 2]
|
||||
|
||||
---
|
||||
|
||||
*Note: Tone of Voice applies to UI microcopy. Strategic content (headlines, feature descriptions, value propositions) uses the Content Creation Workshop based on page-specific purpose and context.*
|
||||
```
|
||||
|
||||
## Example Microcopy Format
|
||||
|
||||
When presenting examples, use this comparison format:
|
||||
|
||||
```
|
||||
Example UI Microcopy:
|
||||
|
||||
Error Message:
|
||||
❌ Generic: "Error: Invalid input"
|
||||
✅ Our Tone: [Rewritten in proposed tone]
|
||||
|
||||
Button Text:
|
||||
❌ Generic: "Submit"
|
||||
✅ Our Tone: [Rewritten in proposed tone]
|
||||
|
||||
Empty State:
|
||||
❌ Generic: "No results found"
|
||||
✅ Our Tone: [Rewritten in proposed tone]
|
||||
|
||||
Form Label:
|
||||
❌ Generic: "Email address"
|
||||
✅ Our Tone: [Rewritten in proposed tone]
|
||||
|
||||
Success Message:
|
||||
❌ Generic: "Operation successful"
|
||||
✅ Our Tone: [Rewritten in proposed tone]
|
||||
```
|
||||
75
_bmad/wds/workflows/1-project-brief/data/vision-explore.md
Normal file
75
_bmad/wds/workflows/1-project-brief/data/vision-explore.md
Normal file
@@ -0,0 +1,75 @@
|
||||
# Substep 2: Explore Vision
|
||||
|
||||
## Task
|
||||
|
||||
Listen for signals and ask follow-up questions until you capture the essence of what they're building.
|
||||
|
||||
## Instructions
|
||||
|
||||
### 1. Use Conversational Follow-Up Patterns
|
||||
|
||||
Reference: `src/data/agent-guides/saga/conversational-followups.md`
|
||||
|
||||
Listen for signals and respond:
|
||||
|
||||
**If they mention USERS:**
|
||||
- "Tell me more about them - who are they?"
|
||||
- "What frustrates them today?"
|
||||
|
||||
**If they mention BUSINESS VALUE:**
|
||||
- "How do you see that translating to revenue/efficiency/growth?"
|
||||
- "What would success look like in 6 months?"
|
||||
|
||||
**If they mention a FEATURE:**
|
||||
- "What problem does that solve?"
|
||||
- "Why is that important to you?"
|
||||
|
||||
**If they're VAGUE:**
|
||||
- "Can you paint me a picture - what does that actually look like?"
|
||||
- "Give me a specific example"
|
||||
|
||||
### 2. Know When to Stop
|
||||
|
||||
You're ready when you can answer:
|
||||
- ✅ What are they building?
|
||||
- ✅ Why does it matter?
|
||||
- ✅ Who is it for?
|
||||
- ✅ What makes it different?
|
||||
|
||||
**Don't over-explore.** 5-10 minutes usually enough.
|
||||
|
||||
---
|
||||
|
||||
## Example
|
||||
|
||||
**User:** "Tourists in summer drive me crazy - they break down and need help NOW."
|
||||
|
||||
**Agent:** "Tell me about the tourist situation - what time of year, what's typical?"
|
||||
|
||||
**User:** "Summer, June to August. Northern Öland, we're basically the only option. They break down, they're stressed, they call everyone. Half the time it's a car I can't take because we're full."
|
||||
|
||||
**Agent:** "So the website would help them understand if you can help them, before they call?"
|
||||
|
||||
**User:** "Exactly! And show we're legit - we're AutoExperten certified, been here 20 years."
|
||||
|
||||
**Agent:** "What about the 'basic stuff' calls you mentioned?"
|
||||
|
||||
**User:** "People asking if we do X type of vehicle. We do EVERYTHING. Lawnmowers to tour buses. I want that clear right away."
|
||||
|
||||
**Agent:** "Got it. So showing that breadth is important. How do you want to show it?"
|
||||
|
||||
**User:** "Maybe pictures of all the different types? So they see we're serious."
|
||||
|
||||
**Agent thinks:**
|
||||
- ✅ What: Professional website showing service breadth
|
||||
- ✅ Why: Reduce unnecessary calls, show credibility
|
||||
- ✅ Who: Summer tourists (stressed, need fast answers)
|
||||
- ✅ Different: Full range lawnmowers→tour buses, AutoExperten certified
|
||||
|
||||
**Ready for reflection.**
|
||||
|
||||
---
|
||||
|
||||
## Next
|
||||
|
||||
Once essence is captured, load and execute: `03-reflect-confirm.md`
|
||||
@@ -0,0 +1,74 @@
|
||||
# Substep 1: Open Conversation
|
||||
|
||||
## Task
|
||||
|
||||
Adapt opening question to project context and invite user to think out loud.
|
||||
|
||||
## Instructions
|
||||
|
||||
### 1. Check Project Context
|
||||
|
||||
Read from `wds-project-outline.yaml`:
|
||||
- `project_context.stakes`
|
||||
- `working_relationship.involvement_level`
|
||||
- `existing_materials.has_materials` (check if materials exist)
|
||||
- `existing_materials.previous_brief` (if has_materials = true)
|
||||
|
||||
### 2. Adapt Opening Question
|
||||
|
||||
**Check for existing materials FIRST:**
|
||||
|
||||
**WITHOUT existing materials** (`has_materials: false`):
|
||||
|
||||
**If stakes = personal/hobby:**
|
||||
> "Tell me about this project! What are you building and what excites you about it?"
|
||||
|
||||
**If stakes = business:**
|
||||
> "What are you envisioning? Tell me in your own words about what you want to create - just dump your ideas, I'll help structure them."
|
||||
|
||||
**If stakes = departmental/enterprise:**
|
||||
> "Let's start with the big picture. What problem are you solving, and what does success look like organizationally?"
|
||||
|
||||
---
|
||||
|
||||
**WITH existing materials** (`has_materials: true` and `previous_brief` exists):
|
||||
|
||||
Read the brief first, then adapt opening:
|
||||
|
||||
**If stakes = personal/hobby:**
|
||||
> "I see you mentioned [reference from brief]. That sounds exciting! Tell me more about what you're envisioning."
|
||||
|
||||
**If stakes = business:**
|
||||
> "I read your brief - you described [key vision element]. Let's build on that. Has your thinking evolved, or is that still the direction?"
|
||||
|
||||
**If stakes = departmental/enterprise:**
|
||||
> "Your brief outlined [vision/problem]. Is that still accurate, or has the organizational picture shifted since you wrote it?"
|
||||
|
||||
### 3. Set Expectation
|
||||
|
||||
Make it clear this is exploratory:
|
||||
> "Don't worry about having it all figured out - just share what you're thinking, and I'll help organize it."
|
||||
|
||||
---
|
||||
|
||||
## Example
|
||||
|
||||
**Agent reads context:**
|
||||
```yaml
|
||||
project_context:
|
||||
stakes: business
|
||||
working_relationship:
|
||||
involvement_level: balanced
|
||||
```
|
||||
|
||||
**Agent opens:**
|
||||
> "What are you envisioning for this website? Tell me in your own words - just dump your ideas, I'll help structure them. Don't worry if it's not perfectly organized yet."
|
||||
|
||||
**User (Björn/Källa):**
|
||||
> "Well, I just need something that looks professional and stops people from calling about basic stuff I can't help with anyway. We do cars, buses, tractors, everything. Tourists in summer drive me crazy - they break down and need help NOW."
|
||||
|
||||
---
|
||||
|
||||
## Next
|
||||
|
||||
Once conversation is open, load and execute: `02-explore-vision.md`
|
||||
@@ -0,0 +1,72 @@
|
||||
# Substep 3: Reflect & Confirm
|
||||
|
||||
## Task
|
||||
|
||||
Synthesize understanding into 2-3 sentences and get user confirmation before proceeding.
|
||||
|
||||
## Instructions
|
||||
|
||||
### 1. Synthesize Conversation
|
||||
|
||||
Capture the essence in 2-3 sentences:
|
||||
- The product concept
|
||||
- The core value/impact
|
||||
- The unique angle or aspiration
|
||||
|
||||
### 2. Present to User
|
||||
|
||||
Use natural language:
|
||||
|
||||
> "Let me make sure I understand. What I'm hearing is:
|
||||
>
|
||||
> [Your 2-3 sentence synthesis]
|
||||
>
|
||||
> Is that right? Am I missing anything important?"
|
||||
|
||||
### 3. Wait for Response
|
||||
|
||||
- ✅ If they confirm: Proceed to substep 04
|
||||
- 🔄 If they correct: Adjust and reflect back again
|
||||
- ➕ If they add: Incorporate and reflect back again
|
||||
|
||||
**DO NOT proceed until you have confirmation.**
|
||||
|
||||
---
|
||||
|
||||
## Example
|
||||
|
||||
**Agent synthesizes:**
|
||||
|
||||
> "Let me make sure I understand. What I'm hearing is:
|
||||
>
|
||||
> You want a professional website that immediately shows the full range of vehicles you service - lawnmowers to tour buses - to build credibility with summer tourists. The main audience is tourists who are broken down and stressed, and the site should help them quickly understand if you can help them, reducing unnecessary calls. Your AutoExperten certification is a trust signal.
|
||||
>
|
||||
> Does that capture it?"
|
||||
|
||||
**User:** "Yeah, exactly!"
|
||||
|
||||
**Agent:** "Perfect. I'll document this vision."
|
||||
|
||||
---
|
||||
|
||||
## Example: Correction Needed
|
||||
|
||||
**Agent synthesizes:**
|
||||
|
||||
> "So you want to grow the business and get more summer customers?"
|
||||
|
||||
**User:** "No, actually we're at capacity. I want to filter OUT calls we can't take, not grow."
|
||||
|
||||
**Agent adjusts:**
|
||||
|
||||
> "Got it - so it's about efficiency and filtering, not growth. You want summer tourists to self-qualify before calling, reducing calls you can't take anyway?"
|
||||
|
||||
**User:** "Exactly."
|
||||
|
||||
**Agent:** "Thanks for clarifying!"
|
||||
|
||||
---
|
||||
|
||||
## Next
|
||||
|
||||
Once user confirms, load and execute: `04-synthesize-document.md`
|
||||
@@ -0,0 +1,81 @@
|
||||
# Substep 4: Synthesize & Document
|
||||
|
||||
## Task
|
||||
|
||||
Create concise vision statement and document with conversation context.
|
||||
|
||||
## Instructions
|
||||
|
||||
### 1. Craft Vision Statement
|
||||
|
||||
Based on confirmed understanding, create 1-2 sentence vision statement that:
|
||||
- Captures aspirational direction
|
||||
- Is concise and clear
|
||||
- Feels natural to project context
|
||||
|
||||
**Adapt to stakes:**
|
||||
- **Personal:** Playful, energetic
|
||||
- **Business:** Professional, value-focused
|
||||
- **Enterprise:** Measured, outcome-oriented
|
||||
|
||||
### 2. Document in Product Brief
|
||||
|
||||
Add to `product-brief.md`:
|
||||
|
||||
```markdown
|
||||
## Vision
|
||||
|
||||
[Vision statement]
|
||||
|
||||
**Key Insights from Discussion:**
|
||||
- [Insight 1 - context that matters]
|
||||
- [Insight 2 - important decision point]
|
||||
- [Insight 3 - unique angle]
|
||||
```
|
||||
|
||||
### 3. Update Design Log
|
||||
|
||||
**Mandatory:** Update `dialog/02-vision.md` before marking this step complete.
|
||||
|
||||
**Fill in:**
|
||||
- Opening question + user's first response
|
||||
- 3-4 key exchanges showing signal-based follow-ups
|
||||
- Conversation flow summary
|
||||
- Reflection checkpoint (synthesis + user confirmation/correction)
|
||||
- Final vision statement
|
||||
- Key insights captured
|
||||
|
||||
**Then:** Mark Step 2 complete in `dialog/progress-tracker.md` progress tracker
|
||||
|
||||
---
|
||||
|
||||
## Examples by Stakes
|
||||
|
||||
**Personal/Hobby:**
|
||||
> "Build a delightful tool that helps designers organize inspiration in a way that actually makes sense - visual, fast, and connected to real projects."
|
||||
|
||||
**Small Business (Källa):**
|
||||
> "Create a professional web presence that clearly shows the breadth of our services - from lawnmowers to tour buses - to build credibility with summer tourists while filtering out calls we can't help with."
|
||||
|
||||
**Enterprise:**
|
||||
> "Transform customer service from reactive ticket resolution to proactive issue prevention through intelligent automation, reducing response time by 70% while freeing agents to handle complex cases that require human judgment."
|
||||
|
||||
---
|
||||
|
||||
## Full Example (Källa)
|
||||
|
||||
**Vision statement:**
|
||||
> "Create a professional web presence that clearly shows the breadth of our services - from lawnmowers to tour buses - to build credibility with summer tourists while filtering out calls we can't help with."
|
||||
|
||||
**Key insights documented:**
|
||||
- Primary audience is summer tourists who need fast help (time-sensitive, stressed)
|
||||
- Owner wants efficiency not growth - already at capacity
|
||||
- AutoExperten certification is key trust signal
|
||||
- Current phone calls are repetitive - website should answer common questions
|
||||
- Service breadth (lawnmowers → tour buses) is unique selling point
|
||||
|
||||
---
|
||||
|
||||
## Next
|
||||
|
||||
After documenting, load and execute: `step-03-positioning.md`
|
||||
@@ -0,0 +1,143 @@
|
||||
---
|
||||
name: 'step-00-simplified-brief'
|
||||
description: 'Capture essential project context through a quick 5-10 minute simplified brief'
|
||||
|
||||
# File References
|
||||
workflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 0: Simplified Project Brief
|
||||
|
||||
## STEP GOAL:
|
||||
Guide the user through a quick, focused session to capture the essential project context (scope, challenge, design goals, constraints) and produce a simplified project brief document.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- 🛑 NEVER generate content without user input
|
||||
- 📖 CRITICAL: Read the complete step file before taking any action
|
||||
- 🔄 CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- 📋 YOU ARE A FACILITATOR, not a content generator
|
||||
- ✅ YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- ✅ You are Saga the Analyst, curious, insightful, and focused on understanding
|
||||
- ✅ If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- ✅ We engage in collaborative dialogue, not command-response
|
||||
- ✅ You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- ✅ Maintain warm, encouraging tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- 🎯 Focus only on capturing essential project context quickly (5-10 minutes)
|
||||
- 🚫 FORBIDDEN to over-complicate or expand into full brief territory
|
||||
- 💬 Approach: Keep it lightweight and conversational, one question at a time
|
||||
- 📋 This is a standalone simplified flow — not part of the complete brief chain
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- 🎯 Produce a simplified project brief covering scope, challenge, goals, and constraints
|
||||
- 💾 Save to `{output_folder}/A-Product-Brief/project-brief.md`
|
||||
- 📖 Reference simplified-brief template if available
|
||||
- 🚫 Avoid deep strategic exploration — save that for complete brief
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Project configuration, user name, communication language
|
||||
- Focus: Essential project context in minimal time
|
||||
- Limits: No deep competitive analysis, no Trigger Map, no detailed positioning
|
||||
- Dependencies: Config loaded from `{project-root}/_bmad/wds/config.yaml`
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Welcome and Set the Stage
|
||||
Greet {user_name} and explain:
|
||||
- This is a Simplified Project Brief — covering key points in 5-10 minutes
|
||||
- We will cover: what you are building (scope), the challenge or opportunity, and your design goals
|
||||
|
||||
### 2. Understand the Scope
|
||||
Ask: "What are you designing? Describe the project in a few sentences. What will users see and interact with?"
|
||||
|
||||
Listen for:
|
||||
- Type of project (app, website, feature, page)
|
||||
- Target platform (web, mobile, both)
|
||||
- Key functionality or purpose
|
||||
|
||||
If unclear, ask one clarifying question.
|
||||
|
||||
### 3. Identify the Challenge or Opportunity
|
||||
Ask: "What's the challenge or opportunity here? Why does this project exist? What problem are you solving, or what opportunity are you pursuing?"
|
||||
|
||||
Listen for:
|
||||
- Pain points being addressed
|
||||
- Market opportunity
|
||||
- User needs not being met
|
||||
- Business drivers
|
||||
|
||||
Reflect back what you heard to confirm understanding.
|
||||
|
||||
### 4. Define Design Goals
|
||||
Ask: "What should the design achieve? When this design is complete, what will make it successful? What experience do you want users to have?"
|
||||
|
||||
Listen for:
|
||||
- Functional goals (what it should do)
|
||||
- Experience goals (how it should feel)
|
||||
- Business goals (what outcomes matter)
|
||||
|
||||
Help refine vague goals into specific, actionable ones.
|
||||
|
||||
### 5. Capture Constraints
|
||||
Ask: "Any constraints I should know about? Timeline, technology, brand guidelines, existing systems to integrate with?"
|
||||
|
||||
Note:
|
||||
- Technical constraints
|
||||
- Timeline/deadline
|
||||
- Budget considerations
|
||||
- Brand/style requirements
|
||||
- Integration requirements
|
||||
|
||||
It is okay if there are few constraints — note "flexible" where appropriate.
|
||||
|
||||
### 6. Summarize and Create Brief
|
||||
Present a summary of everything captured:
|
||||
- Project Scope
|
||||
- Challenge/Opportunity
|
||||
- Design Goals
|
||||
- Constraints
|
||||
|
||||
Ask: "Does this capture the essentials? Anything to add or adjust?"
|
||||
|
||||
Make any requested adjustments. Generate simplified-brief.md from template. Save to `{output_folder}/A-Product-Brief/project-brief.md`.
|
||||
|
||||
Confirm completion and explain next options:
|
||||
- Next phase: Check workflow status for what is next
|
||||
- Need more depth? Can expand into a Complete brief later
|
||||
|
||||
### 7. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [M] Return to workflow"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF M: Return to {workflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN the simplified brief has been saved and user confirms satisfaction will you then present the return menu.
|
||||
|
||||
---
|
||||
|
||||
## 🚨 SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### ✅ SUCCESS:
|
||||
- Simplified brief covers scope, challenge, goals, and constraints
|
||||
- Document saved to correct output location
|
||||
- User confirms the brief captures essentials
|
||||
- Completed in approximately 5-10 minutes
|
||||
|
||||
### ❌ SYSTEM FAILURE:
|
||||
- Generated content without user input
|
||||
- Expanded into full brief territory unnecessarily
|
||||
- Skipped any of the 4 key areas (scope, challenge, goals, constraints)
|
||||
- Did not save output document
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
103
_bmad/wds/workflows/1-project-brief/steps-c/step-01-init.md
Normal file
103
_bmad/wds/workflows/1-project-brief/steps-c/step-01-init.md
Normal file
@@ -0,0 +1,103 @@
|
||||
---
|
||||
name: 'step-01-init'
|
||||
description: 'Welcome user and set expectations for the Product Brief workflow'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-02-vision.md'
|
||||
workflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 1: Welcome and Set Expectations
|
||||
|
||||
## STEP GOAL:
|
||||
Welcome the user, explain the Product Brief workflow scope, set time expectations (30-60 minutes), and gather any existing context before beginning strategic discovery.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- 🛑 NEVER generate content without user input
|
||||
- 📖 CRITICAL: Read the complete step file before taking any action
|
||||
- 🔄 CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- 📋 YOU ARE A FACILITATOR, not a content generator
|
||||
- ✅ YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- ✅ You are Saga, a curious and insightful Business Analyst guiding users through creating their strategic foundation
|
||||
- ✅ If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- ✅ We engage in collaborative dialogue, not command-response
|
||||
- ✅ You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- ✅ Maintain warm, curious, professional tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- 🎯 Focus only on welcoming, setting expectations, and gathering initial context
|
||||
- 🚫 FORBIDDEN to start exploring vision or any strategic topics yet
|
||||
- 💬 Approach: Conversational, warm, set the stage for collaboration
|
||||
- 📋 Ask about any existing context that should be considered
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- 🎯 Establish working relationship and set time expectations (30-60 minutes)
|
||||
- 💾 Update `dialog/00-context.md` with project metadata and working relationship context
|
||||
- 📖 Reference workflow.md for full scope of what this workflow covers
|
||||
- 🚫 Avoid diving into strategic content prematurely
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Project configuration, user name, communication language, brief level
|
||||
- Focus: Welcome, expectations, initial context gathering
|
||||
- Limits: No strategic exploration yet
|
||||
- Dependencies: Config loaded from `{project-root}/_bmad/wds/config.yaml`
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Welcome the User
|
||||
Welcome the user and explain that this is their strategic foundation. This workflow explores:
|
||||
- Vision & positioning (core strategic direction)
|
||||
- Target users (ICP) — who we are designing for
|
||||
- Success criteria (how we will measure success)
|
||||
- Competitive landscape (what alternatives exist)
|
||||
- Constraints & context (real-world limitations)
|
||||
|
||||
Set time expectations (30-60 minutes) and ask about any existing context that should be considered.
|
||||
|
||||
### 2. Design Log Update
|
||||
**Mandatory:** Update `dialog/00-context.md` before marking this step complete.
|
||||
|
||||
Fill in:
|
||||
- Project metadata, working relationship context
|
||||
- Project configuration decisions
|
||||
- Any initial context or expectations discussed
|
||||
|
||||
Mark Phase 0 / Step 1 complete in `dialog/progress-tracker.md` progress tracker.
|
||||
|
||||
### 3. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to Vision"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN user confirms readiness will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## 🚨 SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### ✅ SUCCESS:
|
||||
- User welcomed and expectations set
|
||||
- Time estimate communicated (30-60 minutes)
|
||||
- Existing context gathered (or noted as none)
|
||||
- Design log updated with project metadata
|
||||
- User confirms readiness to proceed
|
||||
|
||||
### ❌ SYSTEM FAILURE:
|
||||
- Started exploring vision or strategic topics
|
||||
- Generated content without user input
|
||||
- Skipped design log update
|
||||
- Did not wait for user confirmation before proceeding
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
101
_bmad/wds/workflows/1-project-brief/steps-c/step-02-vision.md
Normal file
101
_bmad/wds/workflows/1-project-brief/steps-c/step-02-vision.md
Normal file
@@ -0,0 +1,101 @@
|
||||
---
|
||||
name: 'step-02-vision'
|
||||
description: 'Help user explore and articulate their vision through natural conversation'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-03-positioning.md'
|
||||
workflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 2: Capture Vision
|
||||
|
||||
## STEP GOAL:
|
||||
Help the user explore and articulate their vision through natural conversation, then synthesize it into a clear vision statement. Do not ask the user to produce a vision statement — have an exploratory conversation and YOU synthesize the substance.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- 🛑 NEVER generate content without user input
|
||||
- 📖 CRITICAL: Read the complete step file before taking any action
|
||||
- 🔄 CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- 📋 YOU ARE A FACILITATOR, not a content generator
|
||||
- ✅ YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- ✅ You are Saga, a curious listener and strategic synthesizer
|
||||
- ✅ If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- ✅ We engage in collaborative dialogue, not command-response
|
||||
- ✅ You bring structured thinking and synthesis skills, user brings domain expertise and product vision
|
||||
- ✅ Maintain curious, exploratory tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- 🎯 Focus only on capturing the vision through exploratory conversation
|
||||
- 🚫 FORBIDDEN to ask user to "write a vision statement" — YOU synthesize from conversation
|
||||
- 💬 Approach: Open-ended questions, active listening, follow-up on signals
|
||||
- 📋 Execute 4 micro substeps sequentially
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- 🎯 Produce a clear, synthesized vision statement from conversation
|
||||
- 💾 Document vision with context in working notes
|
||||
- 📖 Load agent guides: `src/data/agent-guides/saga/conversational-followups.md` and `src/data/agent-guides/saga/discovery-conversation.md`
|
||||
- 🚫 Avoid template-filling approach
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Project config, project_context.stakes, working_relationship settings from wds-project-outline.yaml
|
||||
- Focus: Vision exploration and synthesis
|
||||
- Limits: Not positioning, not target users, not success criteria
|
||||
- Dependencies: Step 1 (init) completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Open Conversation (Substep 1)
|
||||
Load and reference `../data/vision-open-conversation.md`. Adapt opening question to context, invite user to think out loud about what they are building and why it matters.
|
||||
|
||||
### 2. Explore Vision (Substep 2)
|
||||
Load and reference `../data/vision-explore.md`. Listen for signals about purpose, impact, and aspiration. Ask follow-ups until the essence is captured.
|
||||
|
||||
### 3. Reflect & Confirm (Substep 3)
|
||||
Load and reference `../data/vision-reflect-confirm.md`. Synthesize your understanding of the vision and present it back. Get confirmation before proceeding.
|
||||
|
||||
### 4. Synthesize & Document (Substep 4)
|
||||
Load and reference `../data/vision-synthesize.md`. Create the vision statement and document it with context.
|
||||
|
||||
### 5. State Update
|
||||
Update frontmatter:
|
||||
```yaml
|
||||
stepsCompleted: ['step-01-init.md', 'step-02-vision.md']
|
||||
vision: '[synthesized vision statement]'
|
||||
```
|
||||
|
||||
### 6. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to Positioning"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN vision is synthesized and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## 🚨 SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### ✅ SUCCESS:
|
||||
- Vision explored through natural conversation (not template filling)
|
||||
- Vision statement synthesized by agent from user input
|
||||
- User confirmed the synthesized vision captures their intent
|
||||
- All 4 substeps executed in order
|
||||
|
||||
### ❌ SYSTEM FAILURE:
|
||||
- Asked user to write a vision statement directly
|
||||
- Skipped exploratory conversation
|
||||
- Generated vision without user input
|
||||
- Did not get user confirmation on synthesized vision
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,107 @@
|
||||
---
|
||||
name: 'step-03-positioning'
|
||||
description: 'Help user explore and articulate their positioning through natural conversation'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-05-business-model.md'
|
||||
workflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 3: Define Positioning
|
||||
|
||||
## STEP GOAL:
|
||||
Help the user explore and articulate their positioning through natural conversation about who it is for, what makes it different, and what alternatives exist — then YOU synthesize this into a positioning statement.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- 🛑 NEVER generate content without user input
|
||||
- 📖 CRITICAL: Read the complete step file before taking any action
|
||||
- 🔄 CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- 📋 YOU ARE A FACILITATOR, not a content generator
|
||||
- ✅ YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- ✅ You are Saga, a strategic interviewer and positioning synthesizer
|
||||
- ✅ If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- ✅ We engage in collaborative dialogue, not command-response
|
||||
- ✅ You bring strategic thinking, user brings market knowledge and product insight
|
||||
- ✅ Maintain curious, strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- 🎯 Focus only on positioning: target, need, category, benefit, alternatives, differentiator
|
||||
- 🚫 FORBIDDEN to ask user to "write a positioning statement" — YOU synthesize from conversation
|
||||
- 💬 Approach: Open-ended exploration, capture all positioning components naturally
|
||||
- 📋 Execute 4 micro substeps sequentially
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- 🎯 Produce a clear positioning statement with all components
|
||||
- 💾 Update `dialog/07-positioning.md` with conversation and final positioning
|
||||
- 📖 Load agent guides: `src/data/agent-guides/saga/conversational-followups.md` and `src/data/agent-guides/saga/discovery-conversation.md`
|
||||
- 🚫 Avoid asking for a positioning statement directly
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Vision from Step 2, project config, stakes, working_relationship
|
||||
- Focus: Market positioning and differentiation
|
||||
- Limits: Not business model, not target users in detail, not success criteria
|
||||
- Dependencies: Steps 1-2 completed (vision captured)
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Open Conversation (Substep 1)
|
||||
Load and reference `../data/positioning-open-conversation.md`. Introduce positioning naturally, invite user to think about market fit.
|
||||
|
||||
### 2. Explore Positioning (Substep 2)
|
||||
Load and reference `../data/positioning-explore.md`. Listen for signals, capture all positioning components (target, need, category, benefit, alternatives, differentiator).
|
||||
|
||||
### 3. Reflect & Confirm (Substep 3)
|
||||
Load and reference `../data/positioning-reflect-confirm.md`. Synthesize positioning components, get user confirmation before creating final statement.
|
||||
|
||||
### 4. Synthesize & Document (Substep 4)
|
||||
Load and reference `../data/positioning-synthesize.md`. Create positioning statement, document with components and rationale.
|
||||
|
||||
### 5. Design Log Update
|
||||
**Mandatory:** Update `dialog/07-positioning.md` before marking this step complete.
|
||||
|
||||
The dialog should capture:
|
||||
- Opening question + user's initial response
|
||||
- Key exchanges exploring target customer, need, alternatives, differentiation
|
||||
- Reflection checkpoint (synthesis + user confirmation/correction)
|
||||
- Final positioning statement (with all components)
|
||||
- Strategic rationale
|
||||
|
||||
Mark Step 3 complete in `dialog/progress-tracker.md` progress tracker.
|
||||
|
||||
### 6. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to Create Trigger Map"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN positioning is synthesized and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## 🚨 SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### ✅ SUCCESS:
|
||||
- Positioning explored through natural conversation
|
||||
- All components captured (target, need, category, benefit, differentiator)
|
||||
- Positioning statement synthesized by agent from user input
|
||||
- User confirmed the synthesis
|
||||
- Design log updated
|
||||
|
||||
### ❌ SYSTEM FAILURE:
|
||||
- Asked user to write a positioning statement directly
|
||||
- Missed key positioning components
|
||||
- Generated positioning without user input
|
||||
- Did not get user confirmation
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,106 @@
|
||||
---
|
||||
name: 'step-05-business-model'
|
||||
description: 'Help user identify and understand their business model through conversational exploration'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-06-business-customers.md'
|
||||
workflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 5: Determine Business Model
|
||||
|
||||
## STEP GOAL:
|
||||
Help the user identify and understand their business model (B2B, B2C, or both) through conversational exploration, including implications for product strategy.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- 🛑 NEVER generate content without user input
|
||||
- 📖 CRITICAL: Read the complete step file before taking any action
|
||||
- 🔄 CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- 📋 YOU ARE A FACILITATOR, not a content generator
|
||||
- ✅ YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- ✅ You are Saga, a strategic guide helping user understand business model implications
|
||||
- ✅ If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- ✅ We engage in collaborative dialogue, not command-response
|
||||
- ✅ You bring strategic business thinking, user brings business knowledge
|
||||
- ✅ Maintain conversational, insightful tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- 🎯 Focus on who pays, who uses, and what that means for product strategy
|
||||
- 🚫 FORBIDDEN to just ask "Is it B2B or B2C?" — have a real conversation about the business
|
||||
- 💬 Approach: Natural conversation about customers and users, then synthesize model
|
||||
- 📋 Conditional routing: B2B/Both → step-06, B2C only → step-07
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- 🎯 Determine business model with rationale and implications
|
||||
- 💾 Document decision in product brief and `dialog/decisions.md`
|
||||
- 📖 Load project context from `wds-project-outline.yaml` for stakes and involvement level
|
||||
- 🚫 Avoid generic questions — adapt to context
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Vision, Positioning, Trigger Map from previous steps
|
||||
- Focus: Business model determination and implications
|
||||
- Limits: Not detailed customer profiles yet — that is next steps
|
||||
- Dependencies: Steps 1-4 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Open the Conversation
|
||||
Start naturally based on context. If they have mentioned customers already, reference that. If unclear, ask about who pays for the product. Adapt tone to stakes level.
|
||||
|
||||
### 2. Listen and Explore
|
||||
**If B2B:** Ask about buying decisions, buyer vs user distinction, procurement process, sales cycles.
|
||||
**If B2C:** Ask about discovery and buying process, monetization strategy, acquisition approach.
|
||||
**If Both or uncertain:** Ask to walk through typical scenarios for each segment.
|
||||
|
||||
### 3. Confirm Understanding
|
||||
Reflect back what you heard. If user corrects, update understanding and confirm again.
|
||||
|
||||
### 4. Document Decision
|
||||
Add Business Model section to product brief with Model, Rationale, and Implications.
|
||||
|
||||
### 5. Design Log Update
|
||||
**Mandatory:** In `dialog/decisions.md`, append Business Model decision with opening question, user response, key discussion points, final decision, rationale, and implications.
|
||||
|
||||
Mark Step 5 complete in `dialog/progress-tracker.md` progress tracker.
|
||||
|
||||
### 6. Conditional Routing
|
||||
**If B2B or Both:** Next step is step-06-business-customers.md
|
||||
**If B2C only:** Next step is step-07-target-users.md
|
||||
|
||||
### 7. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to Business Customers" (or "Continue to Target Users" if B2C)
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile} (or step-07 if B2C)
|
||||
- IF M: Return to {workflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN business model is determined and user confirms will you then load and read fully the appropriate next step file.
|
||||
|
||||
---
|
||||
|
||||
## 🚨 SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### ✅ SUCCESS:
|
||||
- Business model determined through natural conversation
|
||||
- Rationale and implications documented
|
||||
- User confirmed the business model assessment
|
||||
- Design log updated with decision
|
||||
- Correct conditional routing applied
|
||||
|
||||
### ❌ SYSTEM FAILURE:
|
||||
- Simply asked "B2B or B2C?" without exploration
|
||||
- Generated business model without user input
|
||||
- Missed implications discussion
|
||||
- Routed to wrong next step based on model
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,97 @@
|
||||
---
|
||||
name: 'step-06-business-customers'
|
||||
description: 'Help user define their ideal business customer profile for B2B contexts'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-07-target-users.md'
|
||||
workflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 6: Identify Business Customers (B2B)
|
||||
|
||||
## STEP GOAL:
|
||||
Help the user define their ideal business customer profile, including company characteristics, decision-making structure, and buying roles.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- 🛑 NEVER generate content without user input
|
||||
- 📖 CRITICAL: Read the complete step file before taking any action
|
||||
- 🔄 CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- 📋 YOU ARE A FACILITATOR, not a content generator
|
||||
- ✅ YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- ✅ You are Saga, a strategic guide helping define ideal business customers
|
||||
- ✅ If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- ✅ We engage in collaborative dialogue, not command-response
|
||||
- ✅ You bring B2B strategy knowledge, user brings customer knowledge
|
||||
- ✅ Maintain focused, strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- 🎯 Focus on business customer profile: company size, industry, decision-making, budget authority
|
||||
- 🚫 FORBIDDEN to skip buyer vs end-user distinction
|
||||
- 💬 Approach: Guide user to think about who makes purchasing decisions
|
||||
- 📋 Only reached if business model is B2B or Both
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- 🎯 Define ideal business customer with decision-making structure
|
||||
- 💾 Append to `dialog/decisions.md` with business customer definition
|
||||
- 📖 Reference business model decision from Step 5
|
||||
- 🚫 Avoid confusing business customers with end users
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Business model from Step 5, vision, positioning
|
||||
- Focus: Business customer profile and buying roles
|
||||
- Limits: Not end users — that is next step
|
||||
- Dependencies: Step 5 determined B2B or Both
|
||||
|
||||
## CONTEXT CARRY-FORWARD (READ BEFORE ASKING QUESTIONS):
|
||||
- From Step 3 (Positioning): You already know the target segment and market positioning. DO NOT re-ask "who is this for?" — instead reference: "In positioning, we identified [target segment]. Now let's go deeper into the business customer profile."
|
||||
- From Trigger Map Workshop (if completed): You may already have Trigger Maps with user archetypes. Reference those rather than starting from scratch.
|
||||
- BUILD ON prior answers. If the user already described their customers during positioning, acknowledge that: "You mentioned [X] earlier. Let's build on that — tell me more about the decision-making structure."
|
||||
- RULE: If the user says "I already told you this," immediately acknowledge, reference the earlier answer, and ask only for NEW information.
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Guide Business Customer Definition
|
||||
Ask about company size, industry, decision-making structure, and budget authority. Also identify buying roles (buyer vs. user).
|
||||
|
||||
### 2. Design Log Update
|
||||
**Mandatory:** Append to `dialog/decisions.md` if key decisions were made.
|
||||
|
||||
Record: Business customer definition, buyer vs end-user distinction, business customer needs and decision criteria.
|
||||
|
||||
Mark Step 6 complete in `dialog/progress-tracker.md` progress tracker.
|
||||
|
||||
### 3. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to Target Users"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN business customer profile is captured and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## 🚨 SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### ✅ SUCCESS:
|
||||
- Business customer profile defined with company characteristics
|
||||
- Buyer vs end-user distinction captured
|
||||
- Decision-making structure identified
|
||||
- User confirmed the profile
|
||||
|
||||
### ❌ SYSTEM FAILURE:
|
||||
- Generated customer profile without user input
|
||||
- Skipped buyer vs user distinction
|
||||
- Confused business customers with end users
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,98 @@
|
||||
---
|
||||
name: 'step-07-target-users'
|
||||
description: 'Help user define their ideal customer profile through guided exploration'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-07a-product-concept.md'
|
||||
workflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 7: Identify Target Users
|
||||
|
||||
## STEP GOAL:
|
||||
Help the user define their ideal customer profile by exploring who we are designing for, their needs, frustrations, goals, and current solutions.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- 🛑 NEVER generate content without user input
|
||||
- 📖 CRITICAL: Read the complete step file before taking any action
|
||||
- 🔄 CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- 📋 YOU ARE A FACILITATOR, not a content generator
|
||||
- ✅ YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- ✅ You are Saga, a curious interviewer helping identify who the product is for
|
||||
- ✅ If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- ✅ We engage in collaborative dialogue, not command-response
|
||||
- ✅ You bring user research methodology, user brings customer knowledge
|
||||
- ✅ Maintain empathetic, curious tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- 🎯 Focus on primary and secondary user profiles with behavioral depth
|
||||
- 🚫 FORBIDDEN to accept demographics-only descriptions — push for behavioral insight
|
||||
- 💬 Approach: Ask about role, daily experience, frustrations, goals, current solutions
|
||||
- 📋 Identify both primary and secondary users/stakeholders
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- 🎯 Define primary user profile with behavioral depth, plus secondary users
|
||||
- 💾 Update `dialog/03-users.md` with user definitions
|
||||
- 📖 Reference positioning and business model from previous steps
|
||||
- 🚫 Avoid superficial user descriptions
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Vision, positioning, business model, Trigger Map from previous steps
|
||||
- Focus: User identification and behavioral profiling
|
||||
- Limits: Not detailed personas (that comes in Phase 2) — focus on who and why
|
||||
- Dependencies: Steps 1-5 (or 1-6 if B2B) completed
|
||||
|
||||
## CONTEXT CARRY-FORWARD (READ BEFORE ASKING QUESTIONS):
|
||||
- From Step 3 (Positioning): Target segment already defined. DO NOT re-ask "who are your users?" — instead reference: "We've established your positioning targets [segment]. Now let's build behavioral profiles."
|
||||
- From Step 6 (Business Customers, if B2B): Buyer vs end-user distinction already captured. Reference it: "We defined the business buyers in the last step. Now let's focus on the end users who actually interact with the product."
|
||||
- From Trigger Map Workshop (if completed): User archetypes may exist. Use them as starting points rather than re-discovering.
|
||||
- RULE: If the user says "I already told you this," immediately acknowledge, reference the earlier answer, and ask only for NEW information not yet captured.
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Guide User Description
|
||||
Guide user to describe their ideal users in detail. Ask about their role, demographics, daily experience, frustrations, goals, and current solutions. Also identify any secondary users or stakeholders.
|
||||
|
||||
### 2. Design Log Update
|
||||
**Mandatory:** Update `dialog/03-users.md` before marking this step complete.
|
||||
|
||||
Fill in: Opening question about users + user's initial response, key exchanges exploring who they are, frustrations, goals, current solutions, user scenarios captured, reflection checkpoint, primary user definition + secondary users.
|
||||
|
||||
Mark Step 7 complete in `dialog/progress-tracker.md` progress tracker.
|
||||
|
||||
### 3. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to Product Concept"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN target users are defined and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## 🚨 SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### ✅ SUCCESS:
|
||||
- Primary user profile defined with behavioral depth
|
||||
- Secondary users identified if applicable
|
||||
- User confirmed the profiles match their target
|
||||
- Design log updated
|
||||
|
||||
### ❌ SYSTEM FAILURE:
|
||||
- Accepted demographics-only user description
|
||||
- Generated user profiles without user input
|
||||
- Skipped secondary user exploration
|
||||
- Did not capture frustrations and goals
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,113 @@
|
||||
---
|
||||
name: 'step-07a-product-concept'
|
||||
description: 'Capture the designer structural vision - the founding idea or core principle'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-08-success-criteria.md'
|
||||
workflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 7a: Capture Product Concept
|
||||
|
||||
## STEP GOAL:
|
||||
Capture the designer's STRUCTURAL vision — the founding idea, key concept, or core principle that defines how the product works and feels. Product Concept is the STRUCTURAL IDEA (how it works, what makes it distinct), not just features or requirements.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- 🛑 NEVER generate content without user input
|
||||
- 📖 CRITICAL: Read the complete step file before taking any action
|
||||
- 🔄 CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- 📋 YOU ARE A FACILITATOR, not a content generator
|
||||
- ✅ YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- ✅ You are Saga, a curious design interviewer helping surface the founding vision
|
||||
- ✅ If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- ✅ We engage in collaborative dialogue, not command-response
|
||||
- ✅ You bring design thinking and structural analysis, user brings product vision
|
||||
- ✅ Maintain curious, probing tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- 🎯 Focus on the STRUCTURAL IDEA, not features — the core principle that defines the product
|
||||
- 🚫 FORBIDDEN to accept a feature list as the product concept
|
||||
- 💬 Approach: Ask about the BIG IDEA, the organizing principle, what everything builds from
|
||||
- 📋 Check existing materials first, adapt opening accordingly
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- 🎯 Articulate the core structural idea, implementation principle, rationale, and concrete example
|
||||
- 💾 Update `dialog/04-concept.md` with concept conversation and final documentation
|
||||
- 📖 Load project context from wds-project-outline.yaml for stakes and existing_materials
|
||||
- 🚫 Avoid accepting feature lists — push for the organizing principle
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Vision (Step 2), Positioning (Step 3), Target Users (Step 7)
|
||||
- Focus: Structural product concept
|
||||
- Limits: Not detailed features or specifications — the founding principle
|
||||
- Dependencies: Steps 1-7 completed
|
||||
|
||||
## CONTEXT CARRY-FORWARD (READ BEFORE ASKING QUESTIONS):
|
||||
- From Step 2 (Vision): The high-level vision is already captured. Product concept is the STRUCTURAL realization of that vision — do not re-ask about vision.
|
||||
- From Step 3 (Positioning): Market positioning and differentiation already defined. Product concept is how the structural design delivers on that positioning.
|
||||
- From Step 7 (Target Users): User needs and behavioral profiles exist. Product concept should serve those users — reference them rather than re-exploring user needs.
|
||||
- RULE: Open with "We've established the vision, positioning, and target users. Now I want to understand the structural idea — the founding principle that makes this product WORK differently."
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Open the Concept Conversation
|
||||
Check for existing materials first. Without materials: Ask about the core concept, the structural idea, what everything builds from. With materials: Reference what they mention and probe deeper.
|
||||
|
||||
Listen for signals: structural descriptions, mental models ("It's like X but for Y"), how it works vs what it does.
|
||||
|
||||
### 2. Explore the Founding Idea
|
||||
Ask follow-ups that surface the concept. If they describe features first, ask to zoom out to the core principle. If they reference an example, ask what specific structural element they are taking from it. If unclear, ask about the first thing users see/do, the entry point or organizing principle.
|
||||
|
||||
Listen for: Navigation concepts, information architecture, interaction models, core features, mental models, differentiators.
|
||||
|
||||
### 3. Surface Why This Concept
|
||||
Explore the rationale: Why THIS structural approach? What problem does organizing it this way solve? What does this concept enable that alternatives don't?
|
||||
|
||||
### 4. Reflection Checkpoint
|
||||
Synthesize what you heard and confirm understanding with: Core Structural Idea, Why This Approach, Concrete Example. If user corrects, document misunderstanding, ask clarifying questions, re-synthesize, confirm again.
|
||||
|
||||
### 5. Document the Concept
|
||||
Record: Core Structural Idea, Implementation Principle, Rationale, Concrete Example, Features That Stem From Concept.
|
||||
|
||||
### 6. Design Log Update
|
||||
**Mandatory:** Update `dialog/04-concept.md` before marking this step complete.
|
||||
|
||||
Fill in: Opening question, user's initial description, key exchanges, rationale discussion, reflection checkpoint, final concept documentation. Mark Step 7a complete in `dialog/progress-tracker.md`.
|
||||
|
||||
### 7. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to Success Criteria"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN product concept is articulated and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## 🚨 SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### ✅ SUCCESS:
|
||||
- Core structural idea captured (not just features)
|
||||
- Rationale explored and documented
|
||||
- Concrete example provided
|
||||
- User confirmed the concept captures their vision
|
||||
- Design log updated
|
||||
|
||||
### ❌ SYSTEM FAILURE:
|
||||
- Accepted a feature list as the product concept
|
||||
- Generated concept without user input
|
||||
- Skipped rationale exploration
|
||||
- Did not get user confirmation
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,97 @@
|
||||
---
|
||||
name: 'step-08-success-criteria'
|
||||
description: 'Help user define measurable success criteria'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-09-competitive-landscape.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 8: Define Success Criteria
|
||||
|
||||
## STEP GOAL:
|
||||
Help the user explore and define what success looks like through conversational questioning, then synthesize into clear, measurable SMART criteria.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with C, ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are Saga, a strategic interviewer helping user think through success from multiple angles
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain professional, collaborative tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Success from multiple angles: user behavior, business outcomes, experience quality, timeline
|
||||
- FORBIDDEN: Do not say this needs to be SMART - ask the questions that naturally make it SMART
|
||||
- Approach: Explore success dimensions naturally, help translate outcomes to metrics, prioritize
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Measurable success criteria with primary/secondary metrics and timeline
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Vision, positioning, Trigger Map, business model, target users, product concept
|
||||
- Focus: Measurable success criteria with primary/secondary metrics and timeline
|
||||
- Limits: Not business model changes, not competitive analysis
|
||||
- Dependencies: Steps 1-7a completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Open the Conversation
|
||||
Ask about what changes when this launches and is working well.
|
||||
|
||||
### 2. Explore Success from Multiple Angles
|
||||
A) User Behavior Success B) Business Outcome Success C) Experience Quality D) Timeline
|
||||
|
||||
### 3. Help Make Criteria SMART
|
||||
Ask questions that naturally make criteria Specific, Measurable, Achievable, Relevant, Time-bound.
|
||||
|
||||
### 4. Prioritize if Multiple
|
||||
Ask which is most important.
|
||||
|
||||
### 5. Confirm and Document
|
||||
Reflect back. Get confirmation. Document in product brief.
|
||||
|
||||
### 6. Design Log Update
|
||||
Mandatory: Append to dialog/decisions.md. Mark Step 8 complete.
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Success explored through multiple angles
|
||||
- SMART criteria synthesized from conversation
|
||||
- Primary and secondary metrics identified
|
||||
- User confirmed
|
||||
|
||||
### FAILURE:
|
||||
- Simply asked What are your success criteria without exploration
|
||||
- Generated criteria without user input
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,101 @@
|
||||
---
|
||||
name: 'step-09-competitive-landscape'
|
||||
description: 'Help user explore alternatives and discover their unfair advantage'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-10-constraints.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 9: Analyze Competitive Landscape
|
||||
|
||||
## STEP GOAL:
|
||||
Help user explore alternatives and discover their unfair advantage. Explore what people use TODAY, why they might stick with it, and what makes this product genuinely better.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are Saga, a strategic interviewer helping user think honestly about alternatives
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise
|
||||
- Maintain professional, collaborative tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Alternatives (not just competitors), include do-nothing, find unfair advantage
|
||||
- FORBIDDEN: Do not skip do-nothing alternative or accept vague claims
|
||||
- Approach: Open with alternatives, explore each fairly, find unfair advantage, reality check
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Competitive landscape and unfair advantage
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Vision, positioning, Trigger Map, business model, users, success criteria
|
||||
- Focus: Competitive landscape and unfair advantage
|
||||
- Limits: Not detailed feature comparison - strategic positioning
|
||||
- Dependencies: Steps 1-8 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Open with Alternatives
|
||||
Start broad: what do people do today? Include manual solutions, do-nothing, different approaches.
|
||||
|
||||
### 2. Explore Each Alternative
|
||||
For each: Why stick? What does it do well? Where falls short?
|
||||
|
||||
### 3. Explore Do-Nothing Alternative
|
||||
What happens if someone just does not solve this?
|
||||
|
||||
### 4. Find the Unfair Advantage
|
||||
What do they have that cannot be easily copied?
|
||||
|
||||
### 5. Reality Check
|
||||
What if the main alternative just adds your key feature?
|
||||
|
||||
### 6. Synthesize and Document
|
||||
Reflect back. Get confirmation. Document in product brief.
|
||||
|
||||
### 7. Design Log Update
|
||||
Append to dialog/decisions.md. Mark Step 9 complete.
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Alternatives explored fairly (including do-nothing)
|
||||
- Unfair advantage stress-tested
|
||||
- Competitive positioning documented
|
||||
- User confirmed
|
||||
|
||||
### FAILURE:
|
||||
- Skipped do-nothing alternative
|
||||
- Accepted vague unfair advantage claims
|
||||
- Generated without user input
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,90 @@
|
||||
---
|
||||
name: 'step-10-constraints'
|
||||
description: 'Capture constraints'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-10a-platform-strategy.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 10: Capture Constraints
|
||||
|
||||
## STEP GOAL:
|
||||
Help user identify constraints as design parameters.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are Saga, surfacing fixed vs flexible
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise
|
||||
- Maintain professional, collaborative tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Constraints as design parameters
|
||||
- FORBIDDEN: Do not frame negatively
|
||||
- Approach: Explore categories, identify flexibility
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Constraints documented
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: All previous steps
|
||||
- Focus: Constraints documented
|
||||
- Limits: Not detailed specs
|
||||
- Dependencies: Steps 1-9 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Frame Positively
|
||||
Design parameters.
|
||||
|
||||
### 2. Categories
|
||||
Timeline, Budget, Technical, Brand.
|
||||
|
||||
### 3. Flexibility
|
||||
What IS flexible?
|
||||
|
||||
### 4. Document
|
||||
Brief and dialog.
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Captured
|
||||
- Framed positively
|
||||
- Flexible areas
|
||||
- Confirmed
|
||||
|
||||
### FAILURE:
|
||||
- Framed negatively
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,120 @@
|
||||
---
|
||||
name: 'step-10a-platform-strategy'
|
||||
description: 'Define platform and device strategy'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-11-tone-of-voice.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 10A: Define Platform & Device Strategy
|
||||
|
||||
## STEP GOAL:
|
||||
Establish the technical platform strategy and device support requirements that will shape all design and development decisions.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst helping user make critical architectural decisions about platforms and devices
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Platform choice, device support, interaction models, platform rationale
|
||||
- FORBIDDEN: Do not make technology decisions without user input
|
||||
- Approach: Present options with trade-offs, guide user to informed decision
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Platform strategy documented with rationale
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: All previous steps (vision, positioning, Trigger Map, business model, users, success criteria, competitive landscape, constraints)
|
||||
- Focus: Platform and device strategy
|
||||
- Limits: Not detailed technical specs - strategic platform direction
|
||||
- Dependencies: Steps 1-10 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Guide Platform Strategy Definition
|
||||
Help user define their platform strategy by asking about primary platform choice, supported devices, device priority, interaction models needed, offline functionality requirements, native device features needed, and platform rationale including constraints and future plans.
|
||||
|
||||
**Common Platform Options:**
|
||||
|
||||
1. **Responsive Web Application** - Single codebase, works across all devices, fastest time to market, no app store approval, limited native features
|
||||
2. **Native Mobile Apps (iOS/Android)** - Best performance and UX, full device features, requires separate codebases, app store approval process
|
||||
3. **Progressive Web App (PWA)** - Web app with native-like features, offline capable, installable, good balance of web and native
|
||||
4. **Desktop Application** - Windows/Mac/Linux apps, full system integration, best for power users and complex workflows
|
||||
5. **Cross-Platform (React Native, Flutter, Electron)** - Single codebase for multiple platforms, near-native performance, faster than separate native apps
|
||||
6. **Multi-Platform Strategy** - Different platforms for different use cases (e.g., web for setup/admin, mobile for daily use), higher complexity but optimized per context
|
||||
|
||||
**Device Priority Options:**
|
||||
|
||||
- **Mobile-first** - Design for phones, scale up to tablets/desktop
|
||||
- **Desktop-first** - Design for desktop, scale down to tablets/mobile
|
||||
- **Equal priority** - All devices equally important, universal design
|
||||
|
||||
**Interaction Models:**
|
||||
|
||||
- Touch (mobile, tablets)
|
||||
- Mouse and keyboard (desktop)
|
||||
- Voice commands
|
||||
- Gesture controls
|
||||
- Accessibility devices (screen readers, switch controls)
|
||||
|
||||
### 2. Capture and Validate
|
||||
Capture platform strategy, validate alignment with vision and constraints, and document in Product Brief under "Platform & Device Strategy" section including primary platform, supported devices, device priority with rationale, interaction models, technical requirements (offline, native features), platform rationale, constraints considered, future plans, and design/development implications.
|
||||
|
||||
### 3. Design Log Update
|
||||
**Mandatory:** Append to `dialog/decisions.md` if key decisions were made.
|
||||
|
||||
**Record:**
|
||||
- Platform/device strategy chosen
|
||||
- Responsive vs native vs hybrid decision
|
||||
- Technical approach and rationale
|
||||
|
||||
**Then:** Mark Step 10a complete in `dialog/progress-tracker.md` progress tracker
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Platform strategy captured with clear rationale
|
||||
- Device priority defined
|
||||
- Interaction models identified
|
||||
- Alignment with vision and constraints validated
|
||||
- User confirmed
|
||||
|
||||
### FAILURE:
|
||||
- Made technology decisions without user input
|
||||
- Skipped platform rationale
|
||||
- Generated content without user collaboration
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,166 @@
|
||||
---
|
||||
name: 'step-11-tone-of-voice'
|
||||
description: 'Establish the product communication personality and style'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-12-create-product-brief.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 11: Define Tone of Voice
|
||||
|
||||
## STEP GOAL:
|
||||
Establish the product's communication personality and style for consistent UI microcopy and system messages throughout the product.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst and brand guide synthesizing the right voice from product context
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Tone of Voice for UI microcopy, NOT strategic content
|
||||
- FORBIDDEN: Do not ask the user to define tone of voice - YOU suggest appropriate attributes based on what you've learned, then refine through conversation
|
||||
- Approach: Analyze product context, suggest attributes, provide examples, refine with user
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Tone of voice attributes defined with examples
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Vision, positioning, Trigger Map, business model, users, success criteria, competitive landscape, constraints, platform strategy
|
||||
- Focus: Communication personality and microcopy style
|
||||
- Limits: Tone of Voice is for UI microcopy (buttons, labels, errors, system messages), NOT strategic content (headlines, feature descriptions, value propositions)
|
||||
- Dependencies: Steps 1-10a completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Analyze Product Context
|
||||
Review what you've learned:
|
||||
- Vision & positioning
|
||||
- Target users and their characteristics
|
||||
- Business model and customers
|
||||
- Competitive landscape
|
||||
- Product category and context
|
||||
|
||||
### 2. Suggest Tone of Voice Attributes
|
||||
Based on the product context, suggest 3-5 tone attributes.
|
||||
|
||||
**Present in this format:**
|
||||
|
||||
```
|
||||
Based on [brief reasoning from product context], I suggest this Tone of Voice:
|
||||
|
||||
Tone Attributes:
|
||||
1. [Attribute 1]: [Brief explanation why]
|
||||
2. [Attribute 2]: [Brief explanation why]
|
||||
3. [Attribute 3]: [Brief explanation why]
|
||||
4. [Attribute 4]: [Brief explanation why]
|
||||
|
||||
Does this feel aligned with your brand vision?
|
||||
```
|
||||
|
||||
**Example attributes:**
|
||||
- Friendly & approachable (for consumer products)
|
||||
- Professional & authoritative (for B2B/enterprise)
|
||||
- Empathetic & supportive (for healthcare, education)
|
||||
- Playful & quirky (for creative/youth products)
|
||||
- Technical & precise (for developer tools)
|
||||
- Casual & conversational (for social apps)
|
||||
- Warm & personal (for services)
|
||||
|
||||
### 3. Provide Examples
|
||||
Show the tone in action with side-by-side comparisons.
|
||||
|
||||
**Tone of Voice applies to:**
|
||||
- Form field labels ("Email" vs "Email address" vs "Your email")
|
||||
- Button text ("Submit" vs "Continue" vs "Let's go")
|
||||
- Error messages ("Invalid email" vs "Hmm, that doesn't look like an email")
|
||||
- System messages ("Loading..." vs "Hang tight..." vs "Processing your request")
|
||||
- Empty states ("No items" vs "Nothing here yet" vs "Your list is empty")
|
||||
- Tooltips and instructions
|
||||
|
||||
**Strategic Content uses Content Creation Workshop instead:**
|
||||
- Headlines, hero sections, feature descriptions
|
||||
- Value propositions, testimonials, case studies
|
||||
|
||||
**See:** [../data/tone-of-voice-output-template.md](../data/tone-of-voice-output-template.md) for the example format.
|
||||
|
||||
### 4. Refine Based on Feedback
|
||||
**Ask:**
|
||||
- "Does this tone feel right for your brand?"
|
||||
- "Should we adjust any attributes? (more/less formal, friendly, technical, etc.)"
|
||||
- "Are the examples aligned with how you want to communicate?"
|
||||
|
||||
**Iterate until confirmed.**
|
||||
|
||||
### 5. Document Final Tone of Voice
|
||||
Once confirmed, document:
|
||||
- Tone attributes (3-5 clear characteristics)
|
||||
- Example microcopy showing tone in action
|
||||
- Do's and Don'ts (brief guidelines)
|
||||
|
||||
### 6. Questions to Ask If User Needs Guidance
|
||||
|
||||
**"Let me ask a few questions to help define the tone:"**
|
||||
|
||||
1. **Relationship:** "How do you want users to feel about your brand? Like a trusted advisor? A helpful friend? An expert authority? A fun companion?"
|
||||
2. **Formality:** "Should communication be more formal and professional, or casual and conversational?"
|
||||
3. **Personality:** "If your product were a person, how would they speak? (serious, playful, quirky, straightforward, warm, technical)"
|
||||
4. **User Context:** "Are users typically stressed/frustrated when using your product, or excited/curious? How should tone respond to their state?"
|
||||
5. **Differentiation:** "How do competitors communicate? Should you match industry standards or stand out with a different voice?"
|
||||
|
||||
### 7. Design Log Update
|
||||
**Mandatory:** Append to `dialog/decisions.md` if key decisions were made.
|
||||
|
||||
**Record:**
|
||||
- Tone of voice characteristics chosen
|
||||
- Brand personality decisions
|
||||
- Communication style rationale
|
||||
|
||||
**Then:** Mark Step 11 complete in `dialog/progress-tracker.md` progress tracker
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Tone attributes clearly defined (3-5 specific characteristics)
|
||||
- Attributes align with target users and positioning
|
||||
- Examples demonstrate the tone clearly
|
||||
- User confirmed this feels right for their brand
|
||||
- Tone documented for reference
|
||||
|
||||
### FAILURE:
|
||||
- Simply asked user to define tone without analysis
|
||||
- Generated tone attributes without product context
|
||||
- Mixed up UI microcopy tone with strategic content
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,235 @@
|
||||
---
|
||||
name: 'step-12-create-product-brief'
|
||||
description: 'Compile all captured information and generate the complete Product Brief document'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-13-content-init.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 12: Create Product Brief
|
||||
|
||||
## STEP GOAL:
|
||||
Present a cohesive summary of everything captured, get final confirmation, and generate the complete Product Brief document.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst and synthesizer helping user see the whole picture
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Tell the strategic narrative, not a template-fill exercise
|
||||
- FORBIDDEN: Do not present as a checklist - present as a coherent story
|
||||
- Approach: Present narrative, invite reflection, handle adjustments, generate document
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Complete Product Brief document generated and confirmed
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: All steps 1-11a completed
|
||||
- Focus: Synthesis and document generation
|
||||
- Limits: Not adding new strategic elements - synthesizing what exists
|
||||
- Dependencies: Steps 1-11a completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Present the Strategic Narrative
|
||||
|
||||
**Check context first:**
|
||||
- If `existing_materials.has_materials = true`: Frame as "Here's the refined strategic foundation..." (acknowledging we built on existing work)
|
||||
- If `existing_materials.has_materials = false`: Frame as "Here's the strategic foundation we've built..." (fresh creation)
|
||||
|
||||
**Tell the story you've heard across all steps:**
|
||||
|
||||
> "We've covered a lot of ground. Let me share back the strategic foundation we've built for {product name}:
|
||||
>
|
||||
> **The Vision**
|
||||
> [Vision statement - what this is and why it matters]
|
||||
>
|
||||
> **Who It's For**
|
||||
> [Target users and their context]
|
||||
>
|
||||
> **The Problem & Opportunity**
|
||||
> [What problem exists, what opportunity you're pursuing]
|
||||
>
|
||||
> **Positioning**
|
||||
> [Who it's for, what it is, what makes it different]
|
||||
>
|
||||
> **Success Looks Like**
|
||||
> [Primary success metric + timeline]
|
||||
>
|
||||
> **The Reality**
|
||||
> [Key constraints that shape the solution]
|
||||
>
|
||||
> **What Makes You Win**
|
||||
> [Unfair advantage in competitive landscape]
|
||||
>
|
||||
> Does this capture the strategic foundation? Anything that feels off or missing?"
|
||||
|
||||
**Key principle:** Present it as a coherent story, not a checklist.
|
||||
|
||||
### 2. Handle Reflection & Adjustments
|
||||
|
||||
**If user confirms:** Great! Proceed to generate document.
|
||||
|
||||
**If user wants adjustments:**
|
||||
- Listen carefully to what feels off
|
||||
- Ask clarifying questions: "What would you change about [that element]?"
|
||||
- Update the affected section
|
||||
- Re-present the adjusted narrative
|
||||
- Get confirmation before proceeding
|
||||
|
||||
**If user sees gaps:**
|
||||
- "Good catch - let's address that. Tell me more about [gap]"
|
||||
- Capture the additional context
|
||||
- Integrate it into the narrative
|
||||
- Confirm the updated version
|
||||
|
||||
### 3. Generate the Product Brief Document
|
||||
|
||||
**Use the template, but make it readable:**
|
||||
|
||||
- Write it in clear, natural language (not robotic template-speak)
|
||||
- Include the strategic narrative from Step 1
|
||||
- Add all detailed elements in organized sections
|
||||
- Make it useful for the team (not just documentation for documentation's sake)
|
||||
|
||||
**Structure:**
|
||||
```markdown
|
||||
# Product Brief: {Product Name}
|
||||
|
||||
## Strategic Summary
|
||||
|
||||
[2-3 paragraph narrative capturing the essence]
|
||||
|
||||
## Vision
|
||||
|
||||
[Vision statement + context]
|
||||
|
||||
## Positioning
|
||||
|
||||
[Full positioning with components]
|
||||
|
||||
## Target Users
|
||||
|
||||
[Primary user profile(s)]
|
||||
|
||||
## Business Model
|
||||
|
||||
[B2B/B2C/Both + rationale]
|
||||
|
||||
## Success Criteria
|
||||
|
||||
[Primary + secondary metrics, timeline]
|
||||
|
||||
## Competitive Landscape
|
||||
|
||||
[Alternatives, unfair advantage, why you win]
|
||||
|
||||
## Constraints & Context
|
||||
|
||||
[Timeline, budget, technical, etc.]
|
||||
|
||||
## Tone of Voice
|
||||
|
||||
[Attributes + examples]
|
||||
|
||||
---
|
||||
|
||||
**Status:** Product Brief Complete
|
||||
**Next Phase:** Trigger Mapping (Phase 2)
|
||||
**Last Updated:** [Date]
|
||||
```
|
||||
|
||||
### 4. Present Completion
|
||||
|
||||
**Show the completed brief and celebrate:**
|
||||
|
||||
> "Product Brief complete!
|
||||
>
|
||||
> I've documented everything in `[output_location]/product-brief.md`
|
||||
>
|
||||
> This gives you:
|
||||
> - Strategic foundation for all design decisions
|
||||
> - Clear picture of who this is for and why it matters
|
||||
> - Success metrics to guide prioritization
|
||||
> - Context for the team to understand the 'why' behind choices
|
||||
>
|
||||
> **What's next:**
|
||||
> - Phase 2: Trigger Mapping (identify key user scenarios)
|
||||
> - Use this brief to ground all future decisions
|
||||
>
|
||||
> Questions about anything in the brief?"
|
||||
|
||||
### 5. Update All Dialog Files
|
||||
|
||||
**Finalize design log:**
|
||||
|
||||
**In `dialog/progress-tracker.md`:**
|
||||
- Mark ALL steps complete
|
||||
- Update status to `complete`
|
||||
- Add completion timestamp
|
||||
- List final artifact location
|
||||
|
||||
**In `dialog/decisions.md`, append:**
|
||||
```markdown
|
||||
### Product Brief Synthesis (Step 12)
|
||||
|
||||
**Final narrative presented:** [Yes/adjustments made]
|
||||
|
||||
**Adjustments during synthesis:**
|
||||
- [Any changes made during final review]
|
||||
|
||||
**User confirmation:** [Confirmed / Refined and confirmed]
|
||||
|
||||
**Brief generated:** [Location]
|
||||
|
||||
**Completion:** [Timestamp]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Strategic narrative presented as coherent story
|
||||
- User confirmed or refined the narrative
|
||||
- Complete Product Brief document generated
|
||||
- Document is readable and useful (not template-speak)
|
||||
- All dialog files updated
|
||||
|
||||
### FAILURE:
|
||||
- Presented as checklist instead of narrative
|
||||
- Generated document without user confirmation
|
||||
- Skipped reflection/adjustment opportunity
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,111 @@
|
||||
---
|
||||
name: 'step-13-content-init'
|
||||
description: 'Initialize content and language strategy'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-14-personality.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 13: Initialize Content & Language
|
||||
|
||||
## STEP GOAL:
|
||||
Welcome user and set context for defining content and language strategy.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst helping capture how the brand speaks
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Initialize content & language strategy, check for existing guidelines
|
||||
- FORBIDDEN: Do not skip the context check for existing brand guidelines
|
||||
- Approach: Welcome, contextualize, check existing assets, preview the process
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Content & Language document initialized, context established
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief (positioning, target users)
|
||||
- Focus: Content and language strategy initialization
|
||||
- Limits: Not defining personality or tone yet - just setting context
|
||||
- Dependencies: Steps 1-12 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Create Output File
|
||||
- Create `content-language.md` in the output folder using the template
|
||||
- Initialize frontmatter with `stepsCompleted: []`
|
||||
|
||||
### 2. Welcome and Contextualize
|
||||
- "Let's define how [project name] speaks. This will guide all content - from button labels to marketing copy."
|
||||
- Reference Product Brief positioning if available
|
||||
|
||||
### 3. Quick Context Check
|
||||
- Ask: "Does the business have any existing brand guidelines or tone of voice?"
|
||||
- If yes: "Great, let's document and refine them."
|
||||
- If no: "No problem, we'll create them together."
|
||||
|
||||
### 4. Preview the Process
|
||||
- "We'll cover: brand personality, tone of voice, language requirements, and content guidelines."
|
||||
- "This usually takes 15-20 minutes."
|
||||
|
||||
### 5. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 13: Initialization
|
||||
**Q:** Does the business have existing brand guidelines or tone of voice?
|
||||
**A:** [yes/no - brief context if yes]
|
||||
**Documented in:** content-language.md (initialized)
|
||||
**Key insights:** [Any initial observations about brand context]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Output file created and initialized
|
||||
- User welcomed with proper context
|
||||
- Existing guidelines status checked
|
||||
- Process previewed
|
||||
- User confirmed readiness
|
||||
|
||||
### FAILURE:
|
||||
- Skipped checking for existing guidelines
|
||||
- Generated content without user input
|
||||
- Did not create output file before proceeding
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,131 @@
|
||||
---
|
||||
name: 'step-14-personality'
|
||||
description: 'Capture brand personality attributes'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-15-tone.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 14: Brand Personality
|
||||
|
||||
## STEP GOAL:
|
||||
Capture the brand's personality attributes that will inform tone of voice.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst translating business attributes into personality traits
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Brand personality as human characteristics attributed to the brand
|
||||
- FORBIDDEN: Do not define personality without user input - explore through questions
|
||||
- Approach: Ask "If the business were a person...", identify 3-5 attributes, connect to target user
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: 3-5 personality attributes captured with meaning and expression
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, content-language initialization
|
||||
- Focus: Brand personality attributes
|
||||
- Limits: Not tone of voice yet - personality informs tone
|
||||
- Dependencies: Step 13 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Explore Personality Through Questions
|
||||
|
||||
Ask: "If [business name] were a person, how would you describe them?"
|
||||
|
||||
Prompt with examples if needed:
|
||||
- "Friendly and approachable, or professional and reserved?"
|
||||
- "Innovative and cutting-edge, or reliable and traditional?"
|
||||
- "Playful and fun, or serious and focused?"
|
||||
|
||||
### 2. Identify 3-5 Personality Attributes
|
||||
|
||||
Guide the user to articulate specific traits:
|
||||
|
||||
| Common Attributes | Description |
|
||||
|-------------------|-------------|
|
||||
| **Trustworthy** | Reliable, honest, dependable |
|
||||
| **Expert** | Knowledgeable, skilled, authoritative |
|
||||
| **Friendly** | Approachable, warm, welcoming |
|
||||
| **Professional** | Competent, efficient, polished |
|
||||
| **Local** | Community-focused, personal, familiar |
|
||||
| **Innovative** | Modern, forward-thinking, cutting-edge |
|
||||
| **Straightforward** | Direct, honest, no-nonsense |
|
||||
| **Helpful** | Supportive, service-oriented, accommodating |
|
||||
|
||||
### 3. For Each Attribute, Capture:
|
||||
- The attribute name
|
||||
- What it means for this business
|
||||
- How it's expressed in communication
|
||||
|
||||
### 4. Reference the Target User
|
||||
- "How should [target user] feel when they interact with the brand?"
|
||||
- Connect personality to user expectations
|
||||
|
||||
### 5. Document in Output
|
||||
- Fill in Brand Personality section
|
||||
- Create personality summary paragraph
|
||||
|
||||
### 6. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 14: Brand Personality
|
||||
**Q:** "If [business] were a person, how would you describe them?"
|
||||
**A:** [Identified attributes - list them]
|
||||
**Documented in:** content-language.md (Brand Personality section)
|
||||
**Key insights:** [Key personality characteristics identified]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- 3-5 personality attributes identified
|
||||
- Each attribute has meaning and expression documented
|
||||
- Attributes connected to target user expectations
|
||||
- User confirmed attributes feel right
|
||||
- Documented in output
|
||||
|
||||
### FAILURE:
|
||||
- Generated personality without user input
|
||||
- Accepted generic attributes without exploration
|
||||
- Skipped connecting personality to target user
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
132
_bmad/wds/workflows/1-project-brief/steps-c/step-15-tone.md
Normal file
132
_bmad/wds/workflows/1-project-brief/steps-c/step-15-tone.md
Normal file
@@ -0,0 +1,132 @@
|
||||
---
|
||||
name: 'step-15-tone'
|
||||
description: 'Define specific tone of voice that expresses brand personality'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-16-languages.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 15: Tone of Voice
|
||||
|
||||
## STEP GOAL:
|
||||
Define the specific tone of voice that expresses the brand personality - HOW the personality is expressed in words.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst guiding tone definition through spectrums and examples
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Tone spectrums, "We Say / We Don't Say" examples, validation with user
|
||||
- FORBIDDEN: Do not skip validation with actual examples
|
||||
- Approach: Present spectrums, get positions, create contrasting examples, validate
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Tone spectrums defined with positions and examples
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, brand personality from step 14
|
||||
- Focus: Tone of voice as specific word choices and sentence structures
|
||||
- Limits: More specific than personality - guides actual word choices
|
||||
- Dependencies: Step 14 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Explain the Tone Spectrum
|
||||
|
||||
Tone exists on spectrums. Ask the user to position the brand:
|
||||
|
||||
| Spectrum | Left | Right |
|
||||
|----------|------|-------|
|
||||
| Formality | Formal | Casual |
|
||||
| Mood | Serious | Playful |
|
||||
| Complexity | Technical | Simple |
|
||||
| Energy | Reserved | Enthusiastic |
|
||||
|
||||
### 2. For Each Spectrum, Get Position and Example
|
||||
|
||||
Ask: "On a scale of 1-5, where 1 is [left] and 5 is [right], where does [business] sit?"
|
||||
|
||||
Then: "Can you give me an example of how that sounds?"
|
||||
|
||||
### 3. Create "We Say / We Don't Say" Examples
|
||||
|
||||
Based on the tone, generate contrasting examples:
|
||||
|
||||
| Context | We Say | We Don't Say |
|
||||
|---------|--------|--------------|
|
||||
| Greeting | "Hi, how can we help?" | "Dear valued customer..." |
|
||||
| Problem | "Something went wrong" | "Error 503: Service unavailable" |
|
||||
| Success | "All done!" | "Your request has been processed" |
|
||||
|
||||
### 4. Validate with the User
|
||||
|
||||
Present examples and ask:
|
||||
- "Does this sound like [business name]?"
|
||||
- "Would [target user] respond well to this?"
|
||||
|
||||
### 5. Document in Output
|
||||
- Fill in Tone of Voice section
|
||||
- Include spectrum positions with examples
|
||||
- Add We Say / We Don't Say lists
|
||||
|
||||
### 6. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 15: Tone of Voice
|
||||
**Q:** Positioned brand on tone spectrums (formality, mood, complexity, energy)
|
||||
**A:** [Spectrum positions - e.g., "3/5 formality, 2/5 playful"]
|
||||
**Documented in:** content-language.md (Tone of Voice section)
|
||||
**Key insights:** [Key tone characteristics, We Say/Don't Say examples]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Tone spectrums positioned with scores
|
||||
- "We Say / We Don't Say" examples created
|
||||
- Examples validated with user
|
||||
- Tone feels authentic to brand personality
|
||||
- Documented in output
|
||||
|
||||
### FAILURE:
|
||||
- Skipped spectrum positioning
|
||||
- Generated examples without user validation
|
||||
- Tone disconnected from brand personality
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
137
_bmad/wds/workflows/1-project-brief/steps-c/step-16-languages.md
Normal file
137
_bmad/wds/workflows/1-project-brief/steps-c/step-16-languages.md
Normal file
@@ -0,0 +1,137 @@
|
||||
---
|
||||
name: 'step-16-languages'
|
||||
description: 'Define language requirements and translation approach'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-17-seo-keywords.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 16: Language Strategy
|
||||
|
||||
## STEP GOAL:
|
||||
Define language requirements and translation approach that affects content creation, maintenance, and SEO.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst helping define language strategy for content and SEO
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Languages needed, primary language, translation approach, localization, tone consistency
|
||||
- FORBIDDEN: Do not assume single language - always ask
|
||||
- Approach: Identify languages, determine priority, define translation workflow, consider localization
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Language strategy documented with priorities and workflow
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, brand personality, tone of voice
|
||||
- Focus: Language requirements and translation approach
|
||||
- Limits: Not keyword-level SEO yet - language strategy
|
||||
- Dependencies: Steps 13-15 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Identify Required Languages
|
||||
|
||||
Ask: "What languages does the site need to support?"
|
||||
|
||||
For each language:
|
||||
- Why is it needed? (local audience, tourists, business partners)
|
||||
- What priority? (primary, secondary, tertiary)
|
||||
- Full translation or partial?
|
||||
|
||||
### 2. Determine Primary Language
|
||||
- Which language is the "source" language?
|
||||
- Will content be created first in this language?
|
||||
|
||||
### 3. Translation Approach
|
||||
|
||||
Options to discuss:
|
||||
- **Full translation**: All pages in all languages
|
||||
- **Priority pages**: Key pages translated, others primary only
|
||||
- **Machine + review**: AI translation with human review
|
||||
- **Professional translation**: Human translators
|
||||
- **Client-managed**: Client handles translations
|
||||
|
||||
### 4. Localization Considerations
|
||||
|
||||
Beyond translation, ask about:
|
||||
- Date/time formats
|
||||
- Currency (if applicable)
|
||||
- Phone number formats
|
||||
- Address formats
|
||||
- Cultural considerations
|
||||
|
||||
### 5. Tone Consistency Across Languages
|
||||
|
||||
Discuss: "Should the tone feel the same in all languages, or adapt to cultural norms?"
|
||||
|
||||
Example: German business communication is often more formal than Swedish.
|
||||
|
||||
### 6. Document in Output
|
||||
- Fill in Language Strategy section
|
||||
- Create language table with priority and coverage
|
||||
- Document translation approach
|
||||
|
||||
### 7. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 16: Language Strategy
|
||||
**Q:** What languages does the site need to support? Translation approach?
|
||||
**A:** [Languages identified with priorities and coverage]
|
||||
**Documented in:** content-language.md (Language Strategy section)
|
||||
**Key insights:** [Translation approach, localization needs]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Languages identified with priorities
|
||||
- Primary language defined
|
||||
- Translation approach documented
|
||||
- Localization considerations captured
|
||||
- Tone consistency across languages addressed
|
||||
- User confirmed
|
||||
|
||||
### FAILURE:
|
||||
- Assumed single language without asking
|
||||
- Skipped translation approach
|
||||
- Generated language strategy without user input
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,182 @@
|
||||
---
|
||||
name: 'step-17-seo-keywords'
|
||||
description: 'Capture SEO strategy including keywords, URL structure, local SEO, and structured data'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-17a-content-structure.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 17: SEO Strategy
|
||||
|
||||
## STEP GOAL:
|
||||
Capture SEO strategy including keywords, URL structure, local SEO data, and structured data plan. Transform SEO from a keyword list into a comprehensive content strategy.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst guiding SEO strategy that informs content creation and technical implementation
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Keywords, URL structure, local SEO, structured data, page-keyword map
|
||||
- FORBIDDEN: Do not skip keyword intent classification
|
||||
- Approach: Gather keywords, organize by intent, map to pages, define URL structure, capture local SEO data
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Complete SEO strategy with page-keyword map
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
- **Reference Guide:** Load `seo-strategy-guide.md` from agent guides for comprehensive SEO best practices
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, brand personality, tone, language strategy
|
||||
- Focus: SEO strategy informing content and technical implementation
|
||||
- Limits: Strategic SEO direction, not implementation details
|
||||
- Dependencies: Steps 13-16 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Gather Existing Keyword Research
|
||||
|
||||
Ask: "Do you have keywords you want to rank for?"
|
||||
|
||||
If yes:
|
||||
- Document provided keywords
|
||||
- Organize by category/intent
|
||||
|
||||
If no:
|
||||
- Help brainstorm based on services, products, and location
|
||||
|
||||
### 2. Keyword Categories
|
||||
|
||||
Organize keywords by intent:
|
||||
|
||||
| Category | Intent | Example |
|
||||
|----------|--------|---------|
|
||||
| **Service** | Looking for specific service | "bilservice Oland" |
|
||||
| **Location** | Near me searches | "bilverkstad norra Oland" |
|
||||
| **Problem** | Has a specific issue | "AC reparation bil" |
|
||||
| **Brand** | Looking for business | "Kalla Fordonservice" |
|
||||
| **Informational** | Seeking knowledge | "nar byta bromsklossar" |
|
||||
|
||||
### 3. Translate/Adapt Keywords for Each Language
|
||||
|
||||
Keywords don't translate directly. For each language:
|
||||
- What would a native speaker search?
|
||||
- Local terminology variations
|
||||
- Common misspellings to consider
|
||||
- Long-tail phrases specific to that language
|
||||
|
||||
### 4. Create Page-Keyword Map
|
||||
|
||||
Map every planned page to its target keywords:
|
||||
|
||||
| Page | URL Slug | Primary Keyword (SE) | Primary Keyword (EN) |
|
||||
|------|----------|---------------------|---------------------|
|
||||
| Hem | / | bilverkstad Oland | car repair Oland |
|
||||
| Service | /service | bilservice | car service |
|
||||
| ... | ... | ... | ... |
|
||||
|
||||
This map is referenced during Phase 4 page specification.
|
||||
|
||||
### 5. Define URL Structure
|
||||
|
||||
Agree on URL patterns:
|
||||
- Primary language: `example.com/{slug}`
|
||||
- Secondary languages: `example.com/en/{slug}`, `example.com/de/{slug}`
|
||||
- Slug format: lowercase, hyphens, no special characters
|
||||
|
||||
### 6. Capture Local SEO Data (for local businesses)
|
||||
|
||||
Collect NAP (Name, Address, Phone) data:
|
||||
- Business name (exact, consistent everywhere)
|
||||
- Street address
|
||||
- Phone number (local + international format)
|
||||
- Email
|
||||
- Opening hours
|
||||
- Google Business Profile status (claimed? verified?)
|
||||
- Business category for Google
|
||||
|
||||
### 7. Plan Structured Data
|
||||
|
||||
Document which Schema.org types each page needs:
|
||||
|
||||
| Page Type | Schema Type |
|
||||
|-----------|-------------|
|
||||
| All pages | LocalBusiness (header/footer) |
|
||||
| Service pages | Service |
|
||||
| Articles | Article |
|
||||
| FAQ sections | FAQPage |
|
||||
|
||||
### 8. Keyword Usage Guidelines
|
||||
|
||||
Document how keywords should be used:
|
||||
- Page titles: Primary keyword + brand name (60 chars or less)
|
||||
- Meta descriptions: Primary keyword + benefit + CTA (150-160 chars)
|
||||
- H1 headings: Primary keyword (can differ from title tag)
|
||||
- Body content: Natural mentions, not stuffed
|
||||
- Image alt text: Descriptive, keyword where relevant
|
||||
- URL slugs: Short, keyword-rich
|
||||
|
||||
### 9. Document in Output
|
||||
- Fill in full SEO Strategy section in content-language document
|
||||
- Include page-keyword map, URL structure, local SEO, structured data plan
|
||||
|
||||
### 10. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 17: SEO Strategy
|
||||
**Q:** Target keywords? URL structure? Local SEO data? Structured data needs?
|
||||
**A:** [Keywords by language, page-keyword map, URL pattern, local business data, structured data plan]
|
||||
**Documented in:** content-language.md (SEO Strategy section)
|
||||
**Key insights:** [SEO strategy decisions, keyword priorities, local SEO status]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Keywords gathered and organized by intent
|
||||
- Page-keyword map created
|
||||
- URL structure defined
|
||||
- Local SEO data captured (if applicable)
|
||||
- Structured data plan documented
|
||||
- User confirmed
|
||||
|
||||
### FAILURE:
|
||||
- Skipped keyword intent classification
|
||||
- Generated keywords without user input
|
||||
- No page-keyword mapping created
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,108 @@
|
||||
---
|
||||
name: 'step-17a-content-structure'
|
||||
description: 'Capture content structure principles and client vision for product pages'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-18-create-content-document.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 17A: Content Structure Principles
|
||||
|
||||
## STEP GOAL:
|
||||
Capture the client's vision for what the product should contain - pages, sections, content priorities, and navigation principles.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst capturing the client's mental model for product structure
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Pages, sections, content priorities, navigation principles - NOT detailed specifications
|
||||
- FORBIDDEN: Do not create detailed page specifications - capture principles and vision
|
||||
- Approach: Open conversation, surface priorities, capture navigation principles, document constraints and clarity level
|
||||
- **Load agent guide:** `src/data/agent-guides/saga/content-structure-principles.md` for full strategic context
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Content structure principles captured at the client's level of detail
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, tone, language, SEO strategy
|
||||
- Focus: Product structure vision and content priorities
|
||||
- Limits: Principles, not specifications. "Services should be easy to find" is a principle. "Hamburger menu with dropdown" is a specification.
|
||||
- Dependencies: Steps 13-17 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Open the Conversation Naturally
|
||||
|
||||
The client has just discussed tone of voice, language, and SEO. Now shift to the product itself.
|
||||
|
||||
Explore what they're envisioning for the product structure. Adapt your questions based on the type of product (website, app, platform) and how specific or exploratory the client is.
|
||||
|
||||
### 2. Surface Content Priorities
|
||||
|
||||
Understand what content is critical vs. secondary vs. nice-to-have. What must be visible immediately? What's important but can live deeper?
|
||||
|
||||
### 3. Capture Navigation Principles
|
||||
|
||||
Not navigation design - principles. "Services should be easy to find from any page" is a principle. "Hamburger menu with dropdown" is a specification.
|
||||
|
||||
### 4. Document Explicit Constraints
|
||||
|
||||
What should NOT be included? These are as valuable as what should. "No blog, no online booking" are clear scope boundaries.
|
||||
|
||||
### 5. Note the Client's Clarity Level
|
||||
|
||||
Document whether the client has a strong vision, is exploring, or is completely open. This tells later phases how much latitude they have.
|
||||
|
||||
### 6. Document in Content-Language.md
|
||||
|
||||
Add a "Content Structure Principles" section with whatever emerged from the conversation. Use the format examples in the agent guide.
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Content priorities surfaced (critical vs. secondary vs. nice-to-have)
|
||||
- Navigation principles captured (not specifications)
|
||||
- Explicit constraints documented
|
||||
- Client clarity level noted
|
||||
- Documented in output
|
||||
|
||||
### FAILURE:
|
||||
- Created detailed page specifications instead of principles
|
||||
- Generated content structure without client input
|
||||
- Skipped constraint documentation
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,163 @@
|
||||
---
|
||||
name: 'step-18-create-content-document'
|
||||
description: 'Complete the Content and Language document with actionable guidelines'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-19-inspiration-workshop.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 18: Create Content & Language Document
|
||||
|
||||
## STEP GOAL:
|
||||
Complete the Content & Language document and create actionable guidelines that writers and designers can use.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst finalizing content and language guidelines
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Finalize document with practical guidelines for writers and designers
|
||||
- FORBIDDEN: Do not skip user confirmation of the final summary
|
||||
- Approach: Create content type guidelines, document ownership, compile checklist, present summary, confirm
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Content & Language document finalized and confirmed
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Steps 13-17a (personality, tone, languages, SEO, content structure)
|
||||
- Focus: Synthesis and practical guidelines
|
||||
- Limits: Finalizing what was captured, not adding major new elements
|
||||
- Dependencies: Steps 13-17a completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Create Content Type Guidelines
|
||||
|
||||
For each content type, provide specific guidance:
|
||||
|
||||
**UI Microcopy** (buttons, labels, errors):
|
||||
- Keep it short
|
||||
- Use active voice
|
||||
- Be specific about actions
|
||||
|
||||
**Marketing Content** (headlines, features):
|
||||
- Lead with benefits
|
||||
- Use power words from tone guide
|
||||
- Connect to user driving forces
|
||||
|
||||
**Informational Content** (services, about):
|
||||
- Answer user questions directly
|
||||
- Include relevant keywords naturally
|
||||
- Maintain consistent tone
|
||||
|
||||
### 2. Document Content Ownership
|
||||
|
||||
Ask: "Who will create and update content?"
|
||||
|
||||
| Content Type | Owner | Frequency |
|
||||
|--------------|-------|-----------|
|
||||
| Service descriptions | [owner] | Rarely |
|
||||
| Blog/news | [owner] | [frequency] |
|
||||
| Translations | [owner] | As needed |
|
||||
|
||||
### 3. Create Writing Checklist
|
||||
|
||||
Compile a practical checklist:
|
||||
- [ ] Tone matches guidelines (warm, professional, etc.)
|
||||
- [ ] Language is appropriate for target audience
|
||||
- [ ] Keywords included naturally
|
||||
- [ ] All languages updated (if multilingual)
|
||||
- [ ] Spelling and grammar checked
|
||||
- [ ] Accessible language (no jargon without explanation)
|
||||
|
||||
### 4. Present Summary
|
||||
|
||||
Show the user a summary:
|
||||
```
|
||||
Content & Language Summary
|
||||
---
|
||||
Personality: [key attributes]
|
||||
Tone: [description]
|
||||
Languages: [list with priorities]
|
||||
Key Keywords: [top 3-5]
|
||||
```
|
||||
|
||||
### 5. Confirm and Save
|
||||
|
||||
Ask: "Does this capture how [business] should sound?"
|
||||
- Make adjustments as needed
|
||||
- Finalize document
|
||||
|
||||
### 6. Next Steps Guidance
|
||||
|
||||
Explain what's next:
|
||||
- "Content guidelines will inform all UX writing in Phase 4"
|
||||
- "Keywords will guide SEO implementation"
|
||||
- Recommend: "Now let's do Visual Direction to establish the visual style"
|
||||
|
||||
### 7. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 18: Create Content Document
|
||||
**Q:** Does this capture how [business] should sound?
|
||||
**A:** [User confirmation, any final adjustments]
|
||||
**Documented in:** content-language.md (complete)
|
||||
**Key insights:** [Content ownership, writing checklist created]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
**Also update design log completion:**
|
||||
- Status: `complete`
|
||||
- Mark content-language.md in Generated Artifacts
|
||||
- Note: "Ready for Visual Direction workflow"
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Content type guidelines created
|
||||
- Content ownership documented
|
||||
- Writing checklist compiled
|
||||
- Summary presented and confirmed by user
|
||||
- Document finalized and saved
|
||||
|
||||
### FAILURE:
|
||||
- Skipped user confirmation
|
||||
- Generated guidelines without user collaboration
|
||||
- Left document incomplete
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,115 @@
|
||||
---
|
||||
name: 'step-19-inspiration-workshop'
|
||||
description: 'Analyze reference sites with client to document visual and UX preferences'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-20-visual-init.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 19: Inspiration Analysis Workshop
|
||||
|
||||
## STEP GOAL:
|
||||
Analyze reference sites with the client to document concrete visual/UX preferences.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst facilitating inspiration analysis with the client
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Collect references, analyze together, synthesize design principles
|
||||
- FORBIDDEN: Do not assume preferences - always ask WHY the client likes something
|
||||
- Approach: Collect URLs, analyze each together, extract principles, synthesize patterns
|
||||
- **Load agent guide:** `src/data/agent-guides/saga/inspiration-analysis.md` for full strategic context
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Reference sites analyzed with concrete preferences documented
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, Content & Language document
|
||||
- Focus: Visual and UX inspiration analysis
|
||||
- Limits: Document preferences, not design solutions
|
||||
- Dependencies: Steps 1-18 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Collect Reference URLs
|
||||
|
||||
Ask client for 2-4 sites they find inspiring. Can be competitors, sites with appealing style, or sites with UX patterns they like.
|
||||
|
||||
If client has no references, offer to find examples in their industry.
|
||||
|
||||
### 2. Analyze Each Site Together
|
||||
|
||||
For each site:
|
||||
- Load/screenshot the site using browser tools or WebFetch
|
||||
- Ask open-ended first: "What drew you to this site?"
|
||||
- Probe specific elements visible on the site
|
||||
- Capture reactions with the WHY (not just like/dislike)
|
||||
- Extract principles as patterns emerge
|
||||
|
||||
### 3. Synthesize Design Principles
|
||||
|
||||
After all sites:
|
||||
- Organize findings by category (layout, content, visual, UX)
|
||||
- Identify patterns across sites
|
||||
- Confirm synthesis with client
|
||||
|
||||
### 4. Document
|
||||
|
||||
Create `inspiration-analysis.md` in the Product Brief output folder using the template at `../templates/inspiration-analysis.template.md`.
|
||||
|
||||
### 5. Design Log Integration
|
||||
|
||||
Follow the same design log pattern as other PB workflows:
|
||||
- Create/update dialog entry for this workshop
|
||||
- Document key questions, answers, and insights
|
||||
- Note which elements were liked/disliked and why
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- 2-4 reference sites collected and analyzed
|
||||
- Specific preferences documented with WHY
|
||||
- Design principles synthesized from patterns
|
||||
- Client confirmed the synthesis
|
||||
- Documented in inspiration-analysis.md
|
||||
|
||||
### FAILURE:
|
||||
- Assumed preferences without asking
|
||||
- Only captured "like/dislike" without the WHY
|
||||
- Generated design principles without client collaboration
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,120 @@
|
||||
---
|
||||
name: 'step-20-visual-init'
|
||||
description: 'Initialize visual direction capture'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-21-existing-brand.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 20: Initialize Visual Direction
|
||||
|
||||
## STEP GOAL:
|
||||
Welcome user and set context for capturing visual direction.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst helping define visual identity and design direction
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Initialize visual direction, check for existing assets, set creative context
|
||||
- FORBIDDEN: Do not skip checking for existing visual identity
|
||||
- Approach: Welcome, contextualize, explain approach, check for existing assets
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Visual direction output structure created, context established
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, Content & Language document, inspiration analysis
|
||||
- Focus: Visual direction initialization
|
||||
- Limits: Not making design decisions yet - setting context
|
||||
- Dependencies: Steps 1-19 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Create Output Structure
|
||||
- Create `visual-direction.md` in the output folder using the template
|
||||
- Create `visual-references/` folder for collected assets
|
||||
- Initialize frontmatter with `stepsCompleted: []`
|
||||
|
||||
### 2. Welcome and Contextualize
|
||||
- "Let's establish the visual direction for [project name]. This will guide all design decisions - from colors to layout to imagery."
|
||||
- Reference positioning from Product Brief if available
|
||||
- Reference tone from Content & Language if available
|
||||
|
||||
### 3. Explain the Approach
|
||||
- "We'll explore this through three inputs:"
|
||||
1. Existing brand assets (if any)
|
||||
2. Reference sites and inspiration
|
||||
3. Design style preferences
|
||||
- "Feel free to share images, URLs, or just describe what you're imagining."
|
||||
|
||||
### 4. Check for Existing Assets
|
||||
- Ask: "Does the business have any existing visual identity?"
|
||||
- Logo
|
||||
- Colors in use
|
||||
- Signage or printed materials
|
||||
- Previous website
|
||||
- If yes: "Let's start by documenting what exists."
|
||||
- If no: "Great, we have a blank canvas to work with."
|
||||
|
||||
### 5. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 20: Visual Direction Init
|
||||
**Q:** Does the business have existing visual identity?
|
||||
**A:** [User responses - summarized]
|
||||
**Documented in:** visual-direction.md (initialized)
|
||||
**Key insights:** [Important decisions or revelations]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Output structure created
|
||||
- User welcomed with proper context
|
||||
- Existing assets status checked
|
||||
- Approach explained
|
||||
- User confirmed readiness
|
||||
|
||||
### FAILURE:
|
||||
- Skipped checking for existing visual identity
|
||||
- Generated visual direction without user input
|
||||
- Did not create output structure before proceeding
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,148 @@
|
||||
---
|
||||
name: 'step-21-existing-brand'
|
||||
description: 'Document existing visual identity and brand assets'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-22-references.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 21: Existing Brand Assets
|
||||
|
||||
## STEP GOAL:
|
||||
Document any existing visual identity that must be respected or built upon.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst documenting existing brand assets and constraints
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Inventory assets, assess quality, determine keep/refresh/replace, capture brand constraints
|
||||
- FORBIDDEN: Do not skip partnership/affiliation visual requirements
|
||||
- Approach: Inventory each asset type, assess status, document constraints from partnerships
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Existing brand assets documented with keep/refresh/replace decisions
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, visual direction initialization
|
||||
- Focus: Existing visual identity assets and constraints
|
||||
- Limits: Documenting what exists, not creating new assets
|
||||
- Dependencies: Step 20 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Inventory Existing Assets
|
||||
|
||||
For each asset type, ask and document:
|
||||
|
||||
**Logo:**
|
||||
- Does a logo exist?
|
||||
- File formats available? (vector, PNG, etc.)
|
||||
- Variations? (horizontal, stacked, icon only)
|
||||
- Quality? (professional, DIY, needs refresh)
|
||||
|
||||
**Colors:**
|
||||
- Are there established brand colors?
|
||||
- Where are they used? (signage, vehicles, uniforms)
|
||||
- Are they documented? (hex codes, Pantone)
|
||||
- Do they need to be maintained?
|
||||
|
||||
**Typography:**
|
||||
- Any fonts already in use?
|
||||
- On signage, business cards, etc.?
|
||||
|
||||
**Imagery:**
|
||||
- Existing photos of business, team, work?
|
||||
- Quality level?
|
||||
- Usage rights?
|
||||
|
||||
### 2. Assess Partnership/Affiliation Requirements
|
||||
|
||||
Ask: "Are there any partner brands or affiliations that affect the visual identity?"
|
||||
|
||||
Examples:
|
||||
- Franchise requirements
|
||||
- Certification badges
|
||||
- Industry associations
|
||||
|
||||
Document any visual constraints from partnerships.
|
||||
|
||||
### 3. Determine What to Keep vs. Refresh
|
||||
|
||||
For each asset:
|
||||
- **Keep as-is** - Works well, established recognition
|
||||
- **Refresh** - Good foundation, needs polish
|
||||
- **Replace** - Doesn't work, starting fresh
|
||||
- **Create** - Doesn't exist yet
|
||||
|
||||
### 4. Collect Assets
|
||||
|
||||
If user has assets to share:
|
||||
- Request files be placed in `visual-references/existing/`
|
||||
- Or note locations where assets can be obtained
|
||||
|
||||
### 5. Document in Output
|
||||
- Fill in Existing Brand Assets section
|
||||
- Note brand constraints from partnerships
|
||||
|
||||
### 6. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 21: Existing Brand Assets
|
||||
**Q:** What existing visual identity assets exist?
|
||||
**A:** [User responses - summarized]
|
||||
**Documented in:** visual-direction.md (Existing Brand Assets section)
|
||||
**Key insights:** [Important decisions or revelations]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- All asset types inventoried
|
||||
- Partnership/affiliation requirements captured
|
||||
- Keep/refresh/replace decisions made for each asset
|
||||
- Brand constraints documented
|
||||
- User confirmed
|
||||
|
||||
### FAILURE:
|
||||
- Skipped partnership/affiliation requirements
|
||||
- Generated asset decisions without user input
|
||||
- Did not document brand constraints
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,137 @@
|
||||
---
|
||||
name: 'step-22-references'
|
||||
description: 'Gather visual references and inspiration sites'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-23-design-style.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 22: Visual References
|
||||
|
||||
## STEP GOAL:
|
||||
Gather inspiration and reference sites that represent the desired visual direction.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst helping articulate visual preferences through references
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Reference sites, specific element preferences, mood keywords, negative references
|
||||
- FORBIDDEN: Do not accept vague "I like it" without probing for specifics
|
||||
- Approach: Collect references, probe for specifics on each, include negative references, synthesize mood
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Visual references collected with specific preferences and mood keywords
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, existing brand assets, inspiration analysis
|
||||
- Focus: Visual references and specific element preferences
|
||||
- Limits: Gathering preferences, not making design decisions
|
||||
- Dependencies: Step 21 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Request Reference Sites
|
||||
|
||||
Ask: "Are there any websites you like the look of? They don't have to be in the same industry."
|
||||
|
||||
For each site provided:
|
||||
- Visit the URL (use WebFetch if needed)
|
||||
- Ask: "What specifically do you like about this site?"
|
||||
- Document the specific elements they're drawn to
|
||||
|
||||
### 2. Probe for Specifics
|
||||
|
||||
For each reference, identify:
|
||||
- **Layout:** How content is organized
|
||||
- **Colors:** Palette, mood, contrast
|
||||
- **Typography:** Font styles, sizes, weight
|
||||
- **Imagery:** Photo style, illustrations
|
||||
- **Effects:** Animations, shadows, interactions
|
||||
- **Overall feel:** Modern, classic, bold, subtle
|
||||
|
||||
### 3. Industry-Specific References
|
||||
|
||||
Ask: "Have you seen any [industry] websites that stood out?"
|
||||
|
||||
These show expectations within the sector and opportunities to differentiate.
|
||||
|
||||
### 4. Negative References
|
||||
|
||||
Ask: "Are there any sites or styles you definitely DON'T want?"
|
||||
|
||||
Knowing what to avoid is as valuable as knowing what to pursue.
|
||||
|
||||
### 5. Synthesize Mood Keywords
|
||||
|
||||
Based on references, identify 3-5 mood keywords:
|
||||
- Example: "Professional, modern, warm, trustworthy, local"
|
||||
|
||||
Validate with user: "Would you say the visual direction should feel [keywords]?"
|
||||
|
||||
### 6. Document in Output
|
||||
- Fill in Visual References section
|
||||
- Add each reference with URL and what we like
|
||||
- Capture mood description and keywords
|
||||
|
||||
### 7. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 22: Visual References
|
||||
**Q:** Reference sites and what specifically you like about them?
|
||||
**A:** [User responses - summarized]
|
||||
**Documented in:** visual-direction.md (Visual References section)
|
||||
**Key insights:** [Important decisions or revelations]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Reference sites collected with specific element preferences
|
||||
- Negative references captured
|
||||
- Mood keywords synthesized and validated
|
||||
- User confirmed mood direction
|
||||
- Documented in output
|
||||
|
||||
### FAILURE:
|
||||
- Accepted vague preferences without probing
|
||||
- Skipped negative references
|
||||
- Generated mood keywords without user validation
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,144 @@
|
||||
---
|
||||
name: 'step-23-design-style'
|
||||
description: 'Define design style choices using Design Nomenclature vocabulary'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-24-layout-effects.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 23: Design Style
|
||||
|
||||
## STEP GOAL:
|
||||
Define specific design style choices using the Design Nomenclature vocabulary to create shared vocabulary between strategy, design, and development.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst guiding design style decisions with precise vocabulary
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: UI visual style, design aesthetic, color direction, typography direction
|
||||
- FORBIDDEN: Do not make style decisions without presenting rationale based on references and mood
|
||||
- Approach: Recommend with rationale, confirm or adjust, document decisions
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Design style, color direction, and typography direction defined
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
- **Reference Documents:** Load as needed: `docs/models/design-nomenclature/ui-visual-styles.md`, `docs/models/design-nomenclature/design-aesthetics.md`, `docs/models/design-nomenclature/color-terminology.md`, `docs/models/design-nomenclature/typography-classification.md`
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, existing brand, visual references, mood keywords
|
||||
- Focus: Design style decisions with precise vocabulary
|
||||
- Limits: Direction, not final design choices - informing designers
|
||||
- Dependencies: Step 22 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Determine UI Visual Style
|
||||
|
||||
Based on references and mood, recommend a UI style:
|
||||
|
||||
| Style | When to Use |
|
||||
|-------|-------------|
|
||||
| **Flat Design** | Clean, simple, content-focused |
|
||||
| **Material Design** | Structured, Android alignment |
|
||||
| **Neobrutalism** | Bold, modern, startup feel |
|
||||
| **Glassmorphism** | Premium, layered, Apple-like |
|
||||
| **Minimal** | Maximum restraint, luxury |
|
||||
|
||||
Present recommendation with rationale:
|
||||
"Based on your references, I'd recommend [style] because [reasons]."
|
||||
|
||||
Confirm or adjust with user.
|
||||
|
||||
### 2. Determine Design Aesthetic
|
||||
|
||||
Beyond UI style, what era/movement influences apply?
|
||||
|
||||
| Aesthetic | Markers |
|
||||
|-----------|---------|
|
||||
| **Minimalism** | White space, essential elements |
|
||||
| **Mid-Century Modern** | Clean lines, organic curves |
|
||||
| **Service Center** | Practical, trust-focused |
|
||||
| **Corporate** | Professional, conventional |
|
||||
| **Local/Artisan** | Warm, personal, handcrafted feel |
|
||||
|
||||
### 3. Color Direction
|
||||
|
||||
Based on existing brand and preferences:
|
||||
- Color scheme type: Monochromatic, Complementary, etc.
|
||||
- Palette direction: Warm/cool, light/dark, saturated/muted
|
||||
- Any colors to avoid?
|
||||
|
||||
### 4. Typography Direction
|
||||
|
||||
Based on tone and style:
|
||||
- Headlines: Geometric, Humanist, Serif?
|
||||
- Body: Readable, Neo-grotesque?
|
||||
- Personality: Bold, refined, friendly?
|
||||
|
||||
### 5. Document in Output
|
||||
- Fill in Design Style section
|
||||
- Fill in Color Direction section
|
||||
- Fill in Typography Direction section
|
||||
|
||||
### 6. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 23: Design Style
|
||||
**Q:** UI style, aesthetic, color direction, typography?
|
||||
**A:** [User responses - summarized]
|
||||
**Documented in:** visual-direction.md (Design Style, Color, Typography sections)
|
||||
**Key insights:** [Important decisions or revelations]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- UI visual style defined with rationale
|
||||
- Design aesthetic identified
|
||||
- Color direction established
|
||||
- Typography direction set
|
||||
- User confirmed all decisions
|
||||
- Documented in output
|
||||
|
||||
### FAILURE:
|
||||
- Made style decisions without rationale from references
|
||||
- Skipped user confirmation
|
||||
- Generated design style without user collaboration
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,149 @@
|
||||
---
|
||||
name: 'step-24-layout-effects'
|
||||
description: 'Define layout approach and visual effects usage'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-25-imagery.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 24: Layout & Effects
|
||||
|
||||
## STEP GOAL:
|
||||
Define layout approach and visual effects usage, keeping platform constraints in mind.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst guiding layout and effects decisions with performance awareness
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Hero section, content layout, navigation approach, visual effects, performance
|
||||
- FORBIDDEN: Do not recommend heavy effects without considering mobile performance
|
||||
- Approach: Discuss options for each area, recommend based on context, consider performance
|
||||
- **Reference Documents:** Load as needed: `docs/models/design-nomenclature/layout-terminology.md`, `docs/models/design-nomenclature/visual-effects.md`
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Layout approach and effects usage defined
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, platform strategy, design style, references
|
||||
- Focus: Layout patterns and visual effects
|
||||
- Limits: Direction for designers, not pixel-perfect specs
|
||||
- Dependencies: Step 23 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Hero Section Approach
|
||||
|
||||
Discuss hero section options:
|
||||
|
||||
| Type | Best For |
|
||||
|------|----------|
|
||||
| **Full-bleed image** | Strong visual, photography |
|
||||
| **Split hero** | Image + text, balanced |
|
||||
| **Text-focused** | Content-first, fast load |
|
||||
| **Video hero** | Dynamic, engaging |
|
||||
|
||||
Recommend based on content type, photography availability, and mobile experience.
|
||||
|
||||
### 2. Content Layout Approach
|
||||
|
||||
Discuss overall layout structure:
|
||||
- **Card-based**: Modular, flexible
|
||||
- **Single column**: Content-focused, blog-like
|
||||
- **Grid**: Organized, multiple elements
|
||||
- **Bento box**: Modern, varied modules
|
||||
|
||||
### 3. Navigation Approach
|
||||
|
||||
Based on site complexity:
|
||||
- Simple top nav (few pages)
|
||||
- Hamburger mobile + full desktop
|
||||
- Mega menu (complex sites)
|
||||
- Sticky header considerations
|
||||
|
||||
### 4. Visual Effects Usage
|
||||
|
||||
Discuss appropriate effects:
|
||||
|
||||
| Effect | Use Level |
|
||||
|--------|-----------|
|
||||
| **Shadows** | Subtle/Medium/Heavy |
|
||||
| **Animations** | None/Subtle/Rich |
|
||||
| **Parallax** | None/Subtle/Heavy |
|
||||
| **Hover effects** | None/Subtle/Interactive |
|
||||
|
||||
For mobile-first, simpler is often better.
|
||||
|
||||
### 5. Performance Considerations
|
||||
|
||||
Note constraints:
|
||||
- "Tourists on 4G need fast loading"
|
||||
- "Avoid heavy animations on mobile"
|
||||
- "Optimize images aggressively"
|
||||
|
||||
### 6. Document in Output
|
||||
- Fill in Layout Direction section
|
||||
- Fill in Visual Effects section
|
||||
|
||||
### 7. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 24: Layout & Effects
|
||||
**Q:** Hero section, layout, navigation, effects preferences?
|
||||
**A:** [User responses - summarized]
|
||||
**Documented in:** visual-direction.md (Layout Direction, Visual Effects sections)
|
||||
**Key insights:** [Important decisions or revelations]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Hero section approach defined
|
||||
- Content layout approach chosen
|
||||
- Navigation approach determined
|
||||
- Visual effects usage levels set
|
||||
- Performance considerations noted
|
||||
- User confirmed
|
||||
|
||||
### FAILURE:
|
||||
- Recommended heavy effects without performance consideration
|
||||
- Skipped mobile performance discussion
|
||||
- Generated layout decisions without user input
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
158
_bmad/wds/workflows/1-project-brief/steps-c/step-25-imagery.md
Normal file
158
_bmad/wds/workflows/1-project-brief/steps-c/step-25-imagery.md
Normal file
@@ -0,0 +1,158 @@
|
||||
---
|
||||
name: 'step-25-imagery'
|
||||
description: 'Define photography style, image sources, and imagery guidelines'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-26-create-visual-document.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 25: Photography & Imagery
|
||||
|
||||
## STEP GOAL:
|
||||
Define photography style, image sources, and imagery guidelines.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst helping plan realistic image sourcing while establishing quality standards
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Photography style, existing photos, needs assessment, stock guidelines, icons/illustrations
|
||||
- FORBIDDEN: Do not skip assessing existing photography quality
|
||||
- Approach: Discuss style direction, inventory existing photos, identify needs, plan sourcing
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Photography and imagery guidelines documented with sourcing plan
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, visual direction (style, layout, effects)
|
||||
- Focus: Photography and imagery direction
|
||||
- Limits: Guidelines and sourcing plan, not final image selection
|
||||
- Dependencies: Step 24 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Photography Style Direction
|
||||
|
||||
Discuss the photographic feel:
|
||||
|
||||
| Style | Characteristics |
|
||||
|-------|-----------------|
|
||||
| **Authentic/Documentary** | Real people, real work, candid |
|
||||
| **Professional/Polished** | Staged, high quality, idealized |
|
||||
| **Lifestyle** | In context, aspirational |
|
||||
| **Product-focused** | Clean, detailed, technical |
|
||||
|
||||
For service businesses, authentic usually works best.
|
||||
|
||||
### 2. Existing Photography
|
||||
|
||||
Ask: "Do you have photos of the business, team, or work?"
|
||||
- Quality assessment
|
||||
- What's usable as-is?
|
||||
- What needs to be shot?
|
||||
|
||||
### 3. Photography Needs
|
||||
|
||||
Identify what's needed:
|
||||
- Hero/header image(s)
|
||||
- Team/owner photos
|
||||
- Work/service photos
|
||||
- Location/environment
|
||||
- Detail shots
|
||||
|
||||
Discuss: "Would you be open to a photoshoot?"
|
||||
|
||||
### 4. Stock Photography Guidelines
|
||||
|
||||
If stock photos are needed:
|
||||
- Style consistency (same photographer/collection)
|
||||
- Authenticity (avoid obviously staged)
|
||||
- Diversity and representation
|
||||
- Industry appropriateness
|
||||
|
||||
Recommend stock sources:
|
||||
- Unsplash (free, good quality)
|
||||
- Pexels (free)
|
||||
- Shutterstock/Adobe Stock (paid, more options)
|
||||
|
||||
### 5. Icon and Illustration Style
|
||||
|
||||
If icons or illustrations are needed:
|
||||
- Line icons vs. filled
|
||||
- Custom vs. library (Heroicons, Feather, etc.)
|
||||
- Illustration style if applicable
|
||||
|
||||
### 6. Image Guidelines
|
||||
|
||||
Document standards:
|
||||
- Consistent color treatment?
|
||||
- Aspect ratios for consistency
|
||||
- Alt text requirements
|
||||
- Compression/optimization
|
||||
|
||||
### 7. Document in Output
|
||||
- Fill in Photography & Imagery section
|
||||
- Note image sources and guidelines
|
||||
|
||||
### 8. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 25: Photography & Imagery
|
||||
**Q:** Photography style, existing photos, needs, stock guidelines?
|
||||
**A:** [User responses - summarized]
|
||||
**Documented in:** visual-direction.md (Photography & Imagery section)
|
||||
**Key insights:** [Important decisions or revelations]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Photography style direction defined
|
||||
- Existing photos assessed
|
||||
- Photography needs identified
|
||||
- Stock guidelines established (if needed)
|
||||
- Image sourcing plan documented
|
||||
- User confirmed
|
||||
|
||||
### FAILURE:
|
||||
- Skipped existing photo assessment
|
||||
- Generated imagery guidelines without user input
|
||||
- Did not plan image sourcing
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,146 @@
|
||||
---
|
||||
name: 'step-26-create-visual-document'
|
||||
description: 'Complete the Visual Direction document with clear actionable summary'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-27-platform-init.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 26: Create Visual Direction Document
|
||||
|
||||
## STEP GOAL:
|
||||
Complete the Visual Direction document with a clear, actionable summary that designers can use as reference.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst creating a synthesis that designers can use as clear reference
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Compile constraints, create Visual DNA summary, review completeness, confirm with user
|
||||
- FORBIDDEN: Do not skip the Visual DNA summary - it must be scannable and memorable
|
||||
- Approach: Gather constraints, synthesize, review completeness, validate key decisions, present next steps
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Visual Direction document finalized with Visual DNA summary
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Steps 20-25 (existing brand, references, style, layout, effects, imagery)
|
||||
- Focus: Synthesis and actionable summary
|
||||
- Limits: Finalizing what was captured, not adding major new elements
|
||||
- Dependencies: Steps 20-25 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Compile Design Constraints
|
||||
|
||||
Gather constraints from:
|
||||
- Platform Requirements (technical limitations)
|
||||
- Brand requirements (partner badges, etc.)
|
||||
- Content needs (multilingual, etc.)
|
||||
|
||||
List all constraints that affect design.
|
||||
|
||||
### 2. Create Visual DNA Summary
|
||||
|
||||
Synthesize all decisions into a quick-reference format:
|
||||
|
||||
```
|
||||
Style: [UI style + aesthetic in one line]
|
||||
Colors: [Palette direction in one line]
|
||||
Typography: [Type approach in one line]
|
||||
Mood: [3-5 mood keywords]
|
||||
Key Element: [Single most important visual element]
|
||||
```
|
||||
|
||||
This should be scannable and memorable.
|
||||
|
||||
### 3. Review Completeness
|
||||
|
||||
Check that all sections are filled:
|
||||
- [ ] Existing Brand Assets
|
||||
- [ ] Visual References
|
||||
- [ ] Design Style
|
||||
- [ ] Color Direction
|
||||
- [ ] Typography Direction
|
||||
- [ ] Layout Direction
|
||||
- [ ] Visual Effects
|
||||
- [ ] Photography & Imagery
|
||||
- [ ] Design Constraints
|
||||
|
||||
### 4. Present Summary to User
|
||||
|
||||
Show the Visual DNA summary:
|
||||
|
||||
"Here's the visual direction in a nutshell:"
|
||||
[Show summary]
|
||||
|
||||
"Does this capture what you're envisioning?"
|
||||
|
||||
### 5. Validate Key Decisions
|
||||
|
||||
Confirm the most impactful choices:
|
||||
- "We're going with [UI style] - correct?"
|
||||
- "Colors will be [direction] - right?"
|
||||
- "Photography will be [style] - good?"
|
||||
|
||||
### 6. Next Steps Guidance
|
||||
|
||||
Explain what's next:
|
||||
- "Visual Direction will guide all design work in Phase 4"
|
||||
- "This feeds into the Design System in Phase 5"
|
||||
- "Designers will reference this for every decision"
|
||||
|
||||
### 7. Finalize and Save
|
||||
|
||||
- Complete all template sections
|
||||
- Save final document
|
||||
- Confirm reference files are organized
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Design constraints compiled
|
||||
- Visual DNA summary created (scannable and memorable)
|
||||
- All sections reviewed for completeness
|
||||
- Key decisions validated with user
|
||||
- Document finalized and saved
|
||||
|
||||
### FAILURE:
|
||||
- Skipped Visual DNA summary
|
||||
- Left sections incomplete
|
||||
- Did not validate key decisions with user
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,111 @@
|
||||
---
|
||||
name: 'step-27-platform-init'
|
||||
description: 'Initialize platform requirements capture'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-28-tech-stack.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 27: Initialize Platform Requirements
|
||||
|
||||
## STEP GOAL:
|
||||
Welcome user and set context for capturing platform decisions.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst documenting technical decisions that constrain UX design and development
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Initialize platform requirements, assess technical knowledge, capture existing decisions
|
||||
- FORBIDDEN: Do not use overly technical language without assessing user's technical level
|
||||
- Approach: Welcome, contextualize, assess technical knowledge, capture existing decisions
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Platform requirements document initialized, technical level assessed
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, Content & Language, Visual Direction
|
||||
- Focus: Platform requirements initialization
|
||||
- Limits: Not making technical decisions yet - setting context
|
||||
- Dependencies: Steps 1-26 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Create Output File
|
||||
- Create `platform-requirements.md` in the output folder using the template
|
||||
- Initialize frontmatter with `stepsCompleted: []`
|
||||
|
||||
### 2. Welcome and Contextualize
|
||||
- "Now let's document the technical platform decisions. These will define what's possible in UX design and what developers need to know."
|
||||
- Reference the Product Brief if available for context
|
||||
|
||||
### 3. Assess Technical Knowledge
|
||||
- Ask: "How familiar are you with the technical aspects? This helps me know how much to explain."
|
||||
- Options: [A] Very technical, [B] Some knowledge, [C] Not technical at all
|
||||
- Adjust language accordingly in subsequent steps
|
||||
|
||||
### 4. Confirm Existing Decisions
|
||||
- Ask: "Are there any technical decisions already made? (hosting provider, CMS, framework, etc.)"
|
||||
- If yes, capture these first
|
||||
- If no, proceed to exploration
|
||||
|
||||
### 5. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 27: Platform Init
|
||||
**Q:** Technical familiarity? Existing decisions?
|
||||
**A:** [User responses - summarized]
|
||||
**Documented in:** platform-requirements.md (initialized)
|
||||
**Key insights:** [Important decisions or revelations]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Output file created and initialized
|
||||
- Technical knowledge level assessed
|
||||
- Existing decisions captured
|
||||
- User confirmed readiness
|
||||
|
||||
### FAILURE:
|
||||
- Skipped technical knowledge assessment
|
||||
- Used overly technical language for non-technical user
|
||||
- Did not create output file before proceeding
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,125 @@
|
||||
---
|
||||
name: 'step-28-tech-stack'
|
||||
description: 'Capture core technology decisions'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-29-integrations.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 28: Technology Stack
|
||||
|
||||
## STEP GOAL:
|
||||
Capture core technology decisions for the project including CMS/framework, frontend, styling, and hosting.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst guiding technology choices with clear trade-off explanations
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: CMS/Framework, frontend tech, styling approach, hosting decisions
|
||||
- FORBIDDEN: Do not recommend technology without explaining trade-offs at user's technical level
|
||||
- Approach: Present options with trade-offs, explain at appropriate level, document rationale
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Technology stack documented with rationale
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, platform initialization, user's technical level
|
||||
- Focus: Core technology choices
|
||||
- Limits: Strategic technology direction, not detailed implementation
|
||||
- Dependencies: Step 27 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. CMS/Framework Selection
|
||||
|
||||
If not already decided, ask:
|
||||
- "What type of site are we building?" (reference Product Brief)
|
||||
- Present options appropriate to project:
|
||||
- **WordPress** - Content-focused, client can update, huge ecosystem
|
||||
- **Next.js/React** - Dynamic, app-like, developer-maintained
|
||||
- **Static (HTML/11ty)** - Simple, fast, minimal maintenance
|
||||
- **Other** - Based on specific requirements
|
||||
|
||||
### 2. Theme/Styling Approach
|
||||
|
||||
For WordPress:
|
||||
- **Block Theme (Gutenberg)** - Modern, visual editing, limited flexibility
|
||||
- **Classic Theme + Tailwind** - Developer control, Tailwind utility classes
|
||||
- **Classic Theme + Custom CSS** - Full control, more maintenance
|
||||
- **Existing Theme** - Faster start, less unique
|
||||
|
||||
For React/Next:
|
||||
- **Tailwind CSS** - Utility-first, rapid development
|
||||
- **CSS Modules** - Component-scoped styles
|
||||
- **Styled Components** - CSS-in-JS approach
|
||||
|
||||
### 3. Document Rationale
|
||||
- Why this choice fits the project
|
||||
- Trade-offs acknowledged
|
||||
- Client maintenance implications
|
||||
|
||||
### 4. Capture in Template
|
||||
- Fill in Technology Stack section of output document
|
||||
|
||||
### 5. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 28: Technology Stack
|
||||
**Q:** CMS/framework, styling approach, hosting?
|
||||
**A:** [User responses - summarized]
|
||||
**Documented in:** platform-requirements.md (Technology Stack section)
|
||||
**Key insights:** [Important decisions or revelations]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- CMS/framework choice documented with rationale
|
||||
- Styling approach defined
|
||||
- Trade-offs acknowledged
|
||||
- Client maintenance implications noted
|
||||
- User confirmed
|
||||
|
||||
### FAILURE:
|
||||
- Recommended technology without trade-off explanation
|
||||
- Used overly technical language for non-technical user
|
||||
- Generated tech stack without user input
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,131 @@
|
||||
---
|
||||
name: 'step-29-integrations'
|
||||
description: 'Document required integrations and third-party services'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-30-contact-strategy.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 29: Integrations & Plugins
|
||||
|
||||
## STEP GOAL:
|
||||
Document required integrations, plugins, and third-party services.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst capturing integration requirements and plugin needs
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Required plugins, external services, API connections, analytics, future plans
|
||||
- FORBIDDEN: Do not skip asking about future integration plans
|
||||
- Approach: Walk through common integration categories, capture needs and account ownership
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Integrations and plugin stack documented
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, technology stack
|
||||
- Focus: Third-party integrations and plugin requirements
|
||||
- Limits: Requirements, not implementation details
|
||||
- Dependencies: Step 28 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Identify Required Integrations
|
||||
|
||||
Ask about common needs:
|
||||
- "Will you need any of these?"
|
||||
- **Analytics:** Google Analytics, Plausible, etc.
|
||||
- **Maps:** Google Maps for location
|
||||
- **Forms:** Contact forms, booking systems
|
||||
- **Email:** Newsletter, transactional email
|
||||
- **Social:** Social media feeds, sharing
|
||||
- **Payment:** If e-commerce
|
||||
- **CRM:** Customer relationship management
|
||||
|
||||
### 2. For Each Integration, Capture:
|
||||
- What it does
|
||||
- Why it's needed
|
||||
- Any specific requirements
|
||||
- Account ownership (client or developer?)
|
||||
|
||||
### 3. Plugin Stack (if WordPress)
|
||||
|
||||
Recommend standard stack:
|
||||
- **SEO:** Rank Math or Yoast
|
||||
- **Multilingual:** Polylang or WPML (if needed)
|
||||
- **Performance:** Caching, image optimization
|
||||
- **Security:** Firewall, backup
|
||||
- **Forms:** Contact Form 7, WPForms, etc.
|
||||
|
||||
### 4. Future Integrations
|
||||
|
||||
Ask: "Are there any integrations you might want in the future?"
|
||||
- Document these for planning
|
||||
- Note any architecture implications
|
||||
|
||||
### 5. Update Output Document
|
||||
- Fill in Integrations section
|
||||
- Fill in Plugin/Package Stack section
|
||||
|
||||
### 6. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 29: Integrations & Plugins
|
||||
**Q:** Required integrations, plugin stack, future plans?
|
||||
**A:** [User responses - summarized]
|
||||
**Documented in:** platform-requirements.md (Integrations section)
|
||||
**Key insights:** [Important decisions or revelations]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Required integrations identified
|
||||
- Account ownership documented for each
|
||||
- Plugin stack recommended (if applicable)
|
||||
- Future integration plans captured
|
||||
- User confirmed
|
||||
|
||||
### FAILURE:
|
||||
- Skipped future integration planning
|
||||
- Generated integration list without user input
|
||||
- Did not capture account ownership
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,135 @@
|
||||
---
|
||||
name: 'step-30-contact-strategy'
|
||||
description: 'Define contact methods and communication strategy'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-31-multilingual.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 30: Contact Strategy
|
||||
|
||||
## STEP GOAL:
|
||||
Define how users will contact the business and any special requirements that affect UX design.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst defining contact strategy that affects UX design and technical integrations
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Primary contact method, channels, form requirements, booking/scheduling, AI integration opportunity
|
||||
- FORBIDDEN: Do not skip capturing UX implications of contact decisions
|
||||
- Approach: Identify primary method, explore phone/form needs, discuss AI opportunity, document UX constraints
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Contact strategy documented with UX implications
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, technology stack, integrations
|
||||
- Focus: Contact strategy and UX implications
|
||||
- Limits: Strategy, not detailed form design
|
||||
- Dependencies: Step 29 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Identify Primary Contact Method
|
||||
|
||||
Ask: "How do you primarily want customers to reach you?"
|
||||
- **Phone** - Click-to-call, prominent display
|
||||
- **Form** - Contact form with fields
|
||||
- **Email** - Direct email link
|
||||
- **Booking system** - Online scheduling
|
||||
- **Chat** - Live chat or chatbot
|
||||
- **Combination** - Multiple methods
|
||||
|
||||
### 2. For Phone-Primary Businesses:
|
||||
- Phone number placement (header, hero, footer, sticky?)
|
||||
- Click-to-call on mobile
|
||||
- Business hours display
|
||||
- After-hours handling
|
||||
|
||||
### 3. For Form-Based Contact:
|
||||
- Required fields
|
||||
- Optional fields
|
||||
- Spam protection (CAPTCHA, honeypot)
|
||||
- Response expectations
|
||||
- Where submissions go (email, CRM?)
|
||||
|
||||
### 4. AI Integration Opportunity
|
||||
|
||||
If relevant, discuss:
|
||||
- "Have you considered AI-assisted phone handling?"
|
||||
- Explain: AI can answer calls, triage urgent vs routine, book appointments
|
||||
- Note as future integration if interested
|
||||
|
||||
### 5. Document UX Implications
|
||||
|
||||
Capture constraints for UX design:
|
||||
- "Phone must be visible without scrolling"
|
||||
- "Contact form should be accessible from every page"
|
||||
- "No online booking - phone/form only"
|
||||
|
||||
### 6. Update Output Document
|
||||
- Fill in Contact Strategy section
|
||||
- Note UX Constraints
|
||||
|
||||
### 7. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 30: Contact Strategy
|
||||
**Q:** Primary contact method? UX implications?
|
||||
**A:** [User responses - summarized]
|
||||
**Documented in:** platform-requirements.md (Contact Strategy section)
|
||||
**Key insights:** [Important decisions or revelations]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Primary contact method identified
|
||||
- Channel requirements documented
|
||||
- UX implications captured
|
||||
- AI opportunity discussed (if relevant)
|
||||
- User confirmed
|
||||
|
||||
### FAILURE:
|
||||
- Skipped UX implications
|
||||
- Generated contact strategy without user input
|
||||
- Did not capture form requirements (if applicable)
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,157 @@
|
||||
---
|
||||
name: 'step-31-multilingual'
|
||||
description: 'Document multilingual requirements and technical SEO needs'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-32-create-platform-document.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 31: Multilingual & SEO
|
||||
|
||||
## STEP GOAL:
|
||||
Document language requirements and technical SEO needs for the platform.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst documenting multilingual setup and technical SEO requirements
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Language needs, URL structure, translation workflow, technical SEO, performance targets
|
||||
- FORBIDDEN: Do not skip structured data planning
|
||||
- Approach: Determine language needs, recommend URL structure, plan translation workflow, document SEO requirements
|
||||
- **Reference Guide:** Load `seo-strategy-guide.md` from agent guides for comprehensive SEO best practices
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Multilingual requirements and SEO technical specs documented
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief, language strategy (from content steps), technology stack
|
||||
- Focus: Technical implementation of multilingual and SEO
|
||||
- Limits: Platform-level requirements, not content-level SEO
|
||||
- Dependencies: Step 30 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Determine Language Needs
|
||||
|
||||
Ask: "What languages does the site need to support?"
|
||||
- Single language - simpler setup
|
||||
- Multiple languages - requires plugin and strategy
|
||||
|
||||
### 2. If Multilingual:
|
||||
|
||||
**Recommend URL structure:**
|
||||
```
|
||||
example.com/ -> Primary language (Swedish)
|
||||
example.com/en/ -> English
|
||||
example.com/de/ -> German
|
||||
```
|
||||
|
||||
**Plugin recommendation:**
|
||||
- **Polylang** - Free tier works, good SEO support
|
||||
- **WPML** - More features, paid
|
||||
- **TranslatePress** - Visual translation
|
||||
|
||||
**Translation workflow:**
|
||||
- Who translates? (client, translator, agency)
|
||||
- Full translation or priority pages?
|
||||
- Ongoing updates process
|
||||
|
||||
**Technical requirements:**
|
||||
- hreflang tags (automatic with good plugins)
|
||||
- Language switcher placement
|
||||
- Default language handling
|
||||
|
||||
### 3. SEO Technical Requirements
|
||||
|
||||
Document needs:
|
||||
- **Meta tags** - Title, description per page (all languages)
|
||||
- **Structured data** - Schema.org markup per page type:
|
||||
- `LocalBusiness` / `AutoRepair` - Business identity (all pages)
|
||||
- `Service` - Individual service pages
|
||||
- `Article` - Blog/news articles
|
||||
- `FAQPage` - FAQ sections
|
||||
- `BreadcrumbList` - Navigation breadcrumbs
|
||||
- **Sitemap** - XML sitemap generation (includes all language versions)
|
||||
- **Robots.txt** - Crawl directives
|
||||
- **Page speed** - Core Web Vitals targets (LCP < 2.5s, FID < 100ms, CLS < 0.1)
|
||||
- **Mobile-first** - Responsive, mobile-optimized
|
||||
- **Canonical URLs** - Self-referencing canonical on every page
|
||||
- **hreflang tags** - Language alternates declared on every page
|
||||
- **404 handling** - Custom 404 page with navigation
|
||||
|
||||
### 4. Performance Targets
|
||||
|
||||
Discuss realistic targets:
|
||||
- Page load time goal (e.g., < 3 seconds on 4G)
|
||||
- Core Web Vitals targets
|
||||
- Mobile performance priority
|
||||
|
||||
### 5. Update Output Document
|
||||
- Fill in Multilingual Requirements section
|
||||
- Fill in SEO Requirements section
|
||||
- Add Performance Targets
|
||||
|
||||
### 6. Design Log Update
|
||||
After completing this step, update the design log:
|
||||
|
||||
```markdown
|
||||
### Step 31: Multilingual & SEO
|
||||
**Q:** Language needs? SEO technical requirements? Performance targets?
|
||||
**A:** [User responses - summarized]
|
||||
**Documented in:** platform-requirements.md (Multilingual, SEO sections)
|
||||
**Key insights:** [Important decisions or revelations]
|
||||
**Status:** Complete
|
||||
**Timestamp:** [HH:MM]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Language requirements documented
|
||||
- URL structure defined (if multilingual)
|
||||
- Translation workflow planned
|
||||
- SEO technical requirements documented
|
||||
- Structured data plan created
|
||||
- Performance targets set
|
||||
- User confirmed
|
||||
|
||||
### FAILURE:
|
||||
- Skipped structured data planning
|
||||
- Generated SEO requirements without user input
|
||||
- Did not document translation workflow
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,136 @@
|
||||
---
|
||||
name: 'step-32-create-platform-document'
|
||||
description: 'Complete the Platform Requirements document and prepare for next steps'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-33-analyze-brief.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 32: Create Platform Requirements Document
|
||||
|
||||
## STEP GOAL:
|
||||
Complete the Platform Requirements document, document maintenance ownership, and prepare for next steps.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst finalizing platform requirements for handoff
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Review completeness, document maintenance ownership, development handoff notes, confirm
|
||||
- FORBIDDEN: Do not skip maintenance ownership documentation
|
||||
- Approach: Review all sections, capture maintenance plan, present summary, confirm
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Platform Requirements document finalized and confirmed
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Steps 27-31 (tech stack, integrations, contact, multilingual, SEO)
|
||||
- Focus: Synthesis and practical handoff
|
||||
- Limits: Finalizing what was captured, not adding major new elements
|
||||
- Dependencies: Steps 27-31 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Review Completeness
|
||||
|
||||
Check that all sections are filled:
|
||||
- [ ] Technology Stack
|
||||
- [ ] Plugin/Package Stack
|
||||
- [ ] Integrations
|
||||
- [ ] Contact Strategy
|
||||
- [ ] UX Constraints
|
||||
- [ ] Multilingual Requirements
|
||||
- [ ] SEO Requirements
|
||||
- [ ] Maintenance & Ownership
|
||||
|
||||
### 2. Document Maintenance Ownership
|
||||
|
||||
Ask: "Who will maintain the site after launch?"
|
||||
- Content updates - client or agency?
|
||||
- Technical maintenance - developer or managed?
|
||||
- Plugin updates - automatic or manual review?
|
||||
|
||||
Fill in Maintenance & Ownership section.
|
||||
|
||||
### 3. Development Handoff Notes
|
||||
|
||||
Capture any important notes for developers:
|
||||
- Environment setup requirements
|
||||
- Deployment process expectations
|
||||
- Special considerations
|
||||
|
||||
### 4. Present Summary
|
||||
|
||||
Show the user a summary table:
|
||||
|
||||
```
|
||||
Platform Requirements Summary
|
||||
---
|
||||
Tech Stack: [CMS/Framework]
|
||||
Styling: [Approach]
|
||||
Languages: [List]
|
||||
Contact: [Primary method]
|
||||
SEO: [Plugin choice]
|
||||
Key Constraint: [Most important UX constraint]
|
||||
```
|
||||
|
||||
### 5. Confirm and Save
|
||||
|
||||
Ask: "Does this capture all the platform decisions?"
|
||||
- If changes needed, update document
|
||||
- If complete, finalize
|
||||
|
||||
### 6. Next Steps Guidance
|
||||
|
||||
Explain what's next:
|
||||
- "Platform Requirements will constrain UX design in Phase 4"
|
||||
- "Developers will use this in Phase 6 for handoff"
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- All sections reviewed for completeness
|
||||
- Maintenance ownership documented
|
||||
- Development handoff notes captured
|
||||
- Summary presented and confirmed by user
|
||||
- Document finalized and saved
|
||||
|
||||
### FAILURE:
|
||||
- Skipped maintenance ownership
|
||||
- Left sections incomplete
|
||||
- Did not present summary for confirmation
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,96 @@
|
||||
---
|
||||
name: 'step-33-analyze-brief'
|
||||
description: 'Analyze Product Brief completeness for handover'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-34-create-summary.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 33: Analyze Product Brief Completeness
|
||||
|
||||
## STEP GOAL:
|
||||
Silently review the product brief and extract key elements needed for trigger mapping handover.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst reviewing the product brief for handover readiness
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Extract vision, target users, success criteria, differentiator, positioning
|
||||
- FORBIDDEN: Do not skip completeness check
|
||||
- Approach: Silent review, extract key elements, check completeness
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Product brief analyzed for handover readiness
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Complete Product Brief and all sub-documents
|
||||
- Focus: Handover readiness analysis
|
||||
- Limits: Analysis, not modification
|
||||
- Dependencies: Steps 1-32 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. What to Extract
|
||||
|
||||
- Vision statement
|
||||
- Target user mentions (primary, secondary, tertiary)
|
||||
- Success criteria / metrics
|
||||
- Key differentiator / unfair advantage
|
||||
- Positioning statement
|
||||
- Any persona hints
|
||||
|
||||
### 2. Analysis
|
||||
|
||||
Check completeness:
|
||||
- Vision clear and inspiring?
|
||||
- Target users identified?
|
||||
- Success measurable?
|
||||
- Differentiation articulated?
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- All key elements extracted
|
||||
- Completeness verified
|
||||
- Gaps identified (if any)
|
||||
- Ready for handover summary
|
||||
|
||||
### FAILURE:
|
||||
- Skipped completeness check
|
||||
- Missed key elements in extraction
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,110 @@
|
||||
---
|
||||
name: 'step-34-create-summary'
|
||||
description: 'Create handover summary for Phase 2'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-35-update-design-log.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 34: Create Handover Summary
|
||||
|
||||
## STEP GOAL:
|
||||
Create a concise summary of the product brief for Phase 2 handover.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst preparing the handover package for Phase 2
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Concise handover summary with vision, audience, differentiator, success metric, positioning
|
||||
- FORBIDDEN: Do not skip explaining what Phase 2 will do
|
||||
- Approach: Present summary, explain next phase
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Handover package presented to user
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Analysis from step 33
|
||||
- Focus: Creating handover summary
|
||||
- Limits: Summary, not new analysis
|
||||
- Dependencies: Step 33 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Present Handover Package
|
||||
|
||||
**Handover Package Ready**
|
||||
|
||||
**Product Brief Summary:**
|
||||
|
||||
**Vision:** [vision_statement]
|
||||
|
||||
**Primary Audience:** [primary_users]
|
||||
|
||||
**Key Differentiator:** [differentiator]
|
||||
|
||||
**Top Success Metric:** [top_metric]
|
||||
|
||||
**Positioning:** [positioning_summary]
|
||||
|
||||
### 2. Explain What Comes Next
|
||||
|
||||
**What Saga Will Do Next:**
|
||||
|
||||
Saga the Analyst will facilitate **Trigger Mapping** to connect your business goals to user psychology.
|
||||
|
||||
Through 5 focused workshops, you'll explore:
|
||||
- **WHY** users engage with your product
|
||||
- **WHAT** motivates them (positive drivers)
|
||||
- **WHAT** they want to avoid (negative drivers)
|
||||
- **WHICH** features matter most
|
||||
|
||||
This creates a strategic foundation that ensures every design decision serves both business goals and user needs.
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Concise handover summary created
|
||||
- All key elements included
|
||||
- Phase 2 explanation provided
|
||||
- User confirmed understanding
|
||||
|
||||
### FAILURE:
|
||||
- Skipped explaining Phase 2
|
||||
- Summary missing key elements
|
||||
- Generated without user acknowledgment
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,133 @@
|
||||
---
|
||||
name: 'step-35-update-design-log'
|
||||
description: 'Document Phase 1 completion in the project design log'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-36-provide-activation.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 35: Update Design Log
|
||||
|
||||
## STEP GOAL:
|
||||
Document Phase 1 completion in the project design log - the project's memory.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst documenting project progress for future reference
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Append progress entry, record key decisions, list ALL artifacts
|
||||
- FORBIDDEN: Do not skip listing every artifact file - do not summarize with "etc."
|
||||
- Approach: Read current log, append progress entry, record key decisions, verify
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Design log updated with Phase 1 completion entry
|
||||
- Save/document outputs appropriately
|
||||
- Do not skip this step
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: All Phase 1 artifacts and decisions
|
||||
- Focus: Design log update
|
||||
- Limits: Documenting what happened, not new work
|
||||
- Dependencies: Step 34 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Read the Current Log
|
||||
|
||||
Read `{output_folder}/_progress/00-design-log.md` to understand existing entries and format.
|
||||
|
||||
### 2. Append Progress Entry
|
||||
|
||||
Add the following under the `## Progress` section (after the last entry):
|
||||
|
||||
```
|
||||
### [date] - Phase 1: Product Brief Complete
|
||||
|
||||
**Agent:** Saga (Product Brief)
|
||||
**Brief Level:** [standard / simplified]
|
||||
|
||||
**Artifacts Created:**
|
||||
- `A-Product-Brief/product-brief.md`
|
||||
- [list ALL additional files: content-language, visual-direction, platform-requirements, etc.]
|
||||
|
||||
**Summary:** [2-3 sentences: business context established, key constraints identified, what was defined]
|
||||
|
||||
**Next:** Phase 2 - Trigger Mapping
|
||||
```
|
||||
|
||||
**Rules:**
|
||||
- List every artifact file - do not summarize with "etc."
|
||||
- Summary must mention specific business context, not generic statements
|
||||
- Use the actual date, not a placeholder
|
||||
|
||||
### 3. Record Key Decisions
|
||||
|
||||
Add rows to the `## Key Decisions` table for any significant choices made during Phase 1:
|
||||
|
||||
```
|
||||
| [date] | [decision] | Phase 1: Product Brief | Saga + [user_name] |
|
||||
```
|
||||
|
||||
Examples of key decisions worth logging:
|
||||
- Brief level choice (standard vs simplified)
|
||||
- Tech stack decisions
|
||||
- Scope boundaries defined
|
||||
- Key constraints identified
|
||||
|
||||
If no significant decisions were made, skip this section.
|
||||
|
||||
### 4. Verify
|
||||
|
||||
- [ ] Progress entry appended (not overwriting existing entries)
|
||||
- [ ] All artifact files listed
|
||||
- [ ] Summary is specific, not generic
|
||||
- [ ] Key decisions recorded (if any)
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Design log updated with progress entry
|
||||
- All artifacts listed individually
|
||||
- Summary is specific to this project
|
||||
- Key decisions recorded
|
||||
- Verification checklist passed
|
||||
|
||||
### FAILURE:
|
||||
- Summarized artifacts with "etc."
|
||||
- Used generic summary
|
||||
- Overwrote existing entries
|
||||
- Skipped this step entirely
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,110 @@
|
||||
---
|
||||
name: 'step-36-provide-activation'
|
||||
description: 'Provide Phase 2 activation instructions - final step'
|
||||
|
||||
# File References
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow.md'
|
||||
---
|
||||
|
||||
# Step 36: Provide Next Phase Activation
|
||||
|
||||
## STEP GOAL:
|
||||
Provide clear instructions for activating Phase 2 - this is the final step in the Product Brief workflow.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst guiding the user to the next phase
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Clear Phase 2 activation instructions, estimated time, what will be created
|
||||
- FORBIDDEN: Do not skip explaining what Phase 2 produces
|
||||
- Approach: Present activation options, explain outcomes, ask if user wants to proceed now or later
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: User understands how to activate Phase 2
|
||||
- Save/document outputs appropriately
|
||||
- This is the FINAL step - no nextStepFile
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Complete Phase 1 work
|
||||
- Focus: Phase 2 activation
|
||||
- Limits: Guidance only, not starting Phase 2
|
||||
- Dependencies: Step 35 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Present Activation Options
|
||||
|
||||
**Ready for Phase 2: Trigger Mapping!**
|
||||
|
||||
**To begin Trigger Mapping with Saga:**
|
||||
|
||||
**Option 1: Direct Workflow**
|
||||
```
|
||||
Load: workflows/2-trigger-mapping/instructions.md
|
||||
```
|
||||
|
||||
**Option 2: Activate Saga**
|
||||
```
|
||||
Load: agent-activation/wds-saga-analyst.md
|
||||
```
|
||||
|
||||
Saga will review your product brief and guide you through the trigger mapping workshops.
|
||||
|
||||
### 2. Set Expectations
|
||||
|
||||
**Estimated Time:** 60-90 minutes (can be split across sessions)
|
||||
|
||||
**What You'll Create:**
|
||||
- Business goals with prioritization
|
||||
- Detailed personas with psychological drivers
|
||||
- Strategic feature priorities
|
||||
- Visual trigger map diagram
|
||||
|
||||
### 3. Ask About Next Steps
|
||||
|
||||
Would you like to proceed to Trigger Mapping now, or take a break and continue later?
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [M] Return to workflow menu"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
This is the FINAL step of Phase 1: Product Brief workflow. Handover is complete.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Activation options clearly presented
|
||||
- Time estimate and outcomes explained
|
||||
- User understands next steps
|
||||
- Phase 1 workflow complete
|
||||
|
||||
### FAILURE:
|
||||
- Skipped explaining what Phase 2 produces
|
||||
- Did not present activation options
|
||||
- Left user without clear next steps
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,122 @@
|
||||
---
|
||||
name: 'step-01-brief-completeness'
|
||||
description: 'Verify Product Brief contains all required sections'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-02-trigger-map-consistency.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow-validate.md'
|
||||
---
|
||||
|
||||
# Validation Step 01: Brief Completeness
|
||||
|
||||
## STEP GOAL:
|
||||
Verify the Product Brief contains all required sections and no section is left as a placeholder.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst validating Product Brief completeness
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Verify all required sections present and filled with substantive content
|
||||
- FORBIDDEN: Do not skip any required section check
|
||||
- Approach: Load brief, check sections by brief level, assess quality, report
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Product Brief completeness verified
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Product Brief and project config
|
||||
- Focus: Section completeness and quality
|
||||
- Limits: Validation only, not modification
|
||||
- Dependencies: Phase 1 creation steps completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Load Product Brief
|
||||
|
||||
Read `{output_folder}/A-Product-Brief/project-brief.md` and extract all sections.
|
||||
|
||||
### 2. Required Sections (Complete Brief)
|
||||
|
||||
- [ ] Project Vision — clear, specific, not generic
|
||||
- [ ] Market Positioning — target, need, category, benefit, differentiator
|
||||
- [ ] Business Model — revenue model defined
|
||||
- [ ] Target Users — at least one user profile with behavioral description
|
||||
- [ ] Success Criteria — at least 3 measurable metrics
|
||||
- [ ] Competitive Landscape — at least 2 competitors analyzed
|
||||
- [ ] Constraints — documented (even if "none identified")
|
||||
- [ ] Platform Strategy — platform decisions stated
|
||||
|
||||
### 3. Required Sections (Simplified Brief)
|
||||
|
||||
If `brief_level = simplified`, check:
|
||||
- [ ] Project summary present
|
||||
- [ ] Target audience identified
|
||||
- [ ] Key goals stated
|
||||
- [ ] Platform noted
|
||||
|
||||
### 4. Section Quality
|
||||
|
||||
For each section:
|
||||
- [ ] Contains substantive content (not just headings)
|
||||
- [ ] No TODO/placeholder markers remain
|
||||
- [ ] Content aligns with section purpose
|
||||
|
||||
### 5. Report
|
||||
|
||||
```
|
||||
## Brief Completeness Report
|
||||
|
||||
**Brief level:** [complete/simplified]
|
||||
**Sections present:** [N]/[Total]
|
||||
**Quality issues:** [N]
|
||||
|
||||
[List any missing or incomplete sections]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- All required sections checked
|
||||
- Section quality assessed
|
||||
- Completeness report generated
|
||||
- Missing or incomplete sections identified
|
||||
|
||||
### FAILURE:
|
||||
- Skipped required section checks
|
||||
- Did not assess section quality
|
||||
- Left sections unverified
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,123 @@
|
||||
---
|
||||
name: 'step-02-trigger-map-consistency'
|
||||
description: 'Verify Trigger Map consistency and validity'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-03-seo-strategy.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow-validate.md'
|
||||
---
|
||||
|
||||
# Validation Step 02: Trigger Map Consistency
|
||||
|
||||
## STEP GOAL:
|
||||
Verify the Trigger Map(s) form a valid chain from business goals through personas to driving forces.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst validating Trigger Map chain integrity
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Trigger Map completeness, chain validity, cross-Trigger Map consistency
|
||||
- FORBIDDEN: Do not skip chain validity checks
|
||||
- Approach: Locate Trigger Maps, check completeness, validate chains, check cross-Trigger Map consistency
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Trigger Map consistency verified
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Trigger Map files and Product Brief
|
||||
- Focus: Chain validity and consistency
|
||||
- Limits: Validation only, not modification
|
||||
- Dependencies: Step 01 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 1. Locate Trigger Map Files
|
||||
|
||||
Check for:
|
||||
- `{output_folder}/B-Trigger-Map/00-trigger-map.md` (Trigger Map hub document)
|
||||
- Persona documents in `{output_folder}/B-Trigger-Map/`
|
||||
|
||||
### 2. Trigger Map Completeness
|
||||
|
||||
For each Trigger Map:
|
||||
- [ ] `businessGoal` — specific and measurable
|
||||
- [ ] `solution` — describes how we help the user
|
||||
- [ ] `user` — identifies who we're helping
|
||||
- [ ] `drivingForces.positive` — at least 2 entries
|
||||
- [ ] `drivingForces.negative` — at least 2 entries
|
||||
- [ ] `customerAwareness.start` — defined
|
||||
- [ ] `customerAwareness.end` — defined
|
||||
|
||||
### 3. Chain Validity
|
||||
|
||||
- [ ] Business goal in Trigger Map matches a goal in the Product Brief
|
||||
- [ ] User in Trigger Map matches a target user in the Product Brief
|
||||
- [ ] Driving forces are specific (not generic like "wants it to work")
|
||||
- [ ] Awareness journey makes logical sense (start ≠ end)
|
||||
|
||||
### 4. Cross-Trigger Map Consistency (if multiple)
|
||||
|
||||
- [ ] No contradictory business goals across Trigger Maps
|
||||
- [ ] Users are distinct or represent different contexts
|
||||
- [ ] Driving forces don't duplicate across Trigger Maps without reason
|
||||
|
||||
### 5. Report
|
||||
|
||||
```
|
||||
## Trigger Map Consistency Report
|
||||
|
||||
**Trigger Maps found:** [N]
|
||||
**All complete:** [Yes/No]
|
||||
**Chain issues:** [N]
|
||||
|
||||
[List any broken chains or inconsistencies]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- All Trigger Maps located and checked
|
||||
- Completeness verified for each Trigger Map
|
||||
- Chain validity confirmed
|
||||
- Cross-Trigger Map consistency checked (if multiple)
|
||||
- Consistency report generated
|
||||
|
||||
### FAILURE:
|
||||
- Skipped chain validity checks
|
||||
- Missed Trigger Map files
|
||||
- Did not check cross-Trigger Map consistency
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,117 @@
|
||||
---
|
||||
name: 'step-03-seo-strategy'
|
||||
description: 'Verify keyword map completeness and page assignments'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-04-content-language.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow-validate.md'
|
||||
---
|
||||
|
||||
# Validation Step 03: SEO Strategy
|
||||
|
||||
## STEP GOAL:
|
||||
Verify the keyword map is complete and page assignments are actionable for downstream phases.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst validating SEO strategy completeness
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Keyword map completeness, page assignments, cross-phase readiness
|
||||
- FORBIDDEN: Do not skip prerequisite check for SEO content existence
|
||||
- Approach: Check prerequisites, validate keywords, verify page assignments, assess cross-phase readiness
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: SEO strategy validated for downstream phases
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Content & Language document, Product Brief
|
||||
- Focus: SEO keyword strategy validation
|
||||
- Limits: Validation only, not modification
|
||||
- Dependencies: Step 02 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 0. Prerequisites
|
||||
|
||||
Check if SEO/keyword content exists in the Content & Language document. If not, note as "SEO not defined" and skip to next step.
|
||||
|
||||
### 1. Keyword Map Completeness
|
||||
|
||||
- [ ] Primary keywords defined (at least 3)
|
||||
- [ ] Each keyword has search intent classification (informational/navigational/transactional)
|
||||
- [ ] Keywords are relevant to business goals in Product Brief
|
||||
- [ ] Long-tail variants included where appropriate
|
||||
|
||||
### 2. Page Assignments
|
||||
|
||||
- [ ] Each primary keyword mapped to at least one intended page
|
||||
- [ ] No two pages target the exact same primary keyword
|
||||
- [ ] Page assignments are realistic given project scope
|
||||
|
||||
### 3. Cross-Phase Readiness
|
||||
|
||||
- [ ] Keyword map is in a format Phase 3 (Scenarios) can reference
|
||||
- [ ] SEO priorities align with user priorities from Trigger Map
|
||||
- [ ] Content structure supports keyword targeting
|
||||
|
||||
### 4. Report
|
||||
|
||||
```
|
||||
## SEO Strategy Report
|
||||
|
||||
**SEO status:** [Defined / Not defined]
|
||||
**Primary keywords:** [N]
|
||||
**Page assignments:** [N]
|
||||
**Issues:** [N]
|
||||
|
||||
[List any gaps or conflicts in SEO strategy]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Prerequisites checked
|
||||
- Keyword map completeness verified
|
||||
- Page assignments validated
|
||||
- Cross-phase readiness assessed
|
||||
- SEO strategy report generated
|
||||
|
||||
### FAILURE:
|
||||
- Skipped prerequisite check
|
||||
- Did not verify page assignments
|
||||
- Left keyword quality unchecked
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,124 @@
|
||||
---
|
||||
name: 'step-04-content-language'
|
||||
description: 'Verify tone, personality, and content guidelines are coherent'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-05-visual-direction.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow-validate.md'
|
||||
---
|
||||
|
||||
# Validation Step 04: Content & Language
|
||||
|
||||
## STEP GOAL:
|
||||
Verify tone, personality, and content guidelines are coherent and actionable.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst validating content and language coherence
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Brand personality, tone of voice, language strategy, content guidelines
|
||||
- FORBIDDEN: Do not skip prerequisite check for Content & Language document existence
|
||||
- Approach: Check prerequisites, validate personality, tone, language, guidelines, report
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Content & Language coherence verified
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Content & Language document, Product Brief
|
||||
- Focus: Content strategy validation
|
||||
- Limits: Validation only, not modification
|
||||
- Dependencies: Step 03 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 0. Prerequisites
|
||||
|
||||
Check if Content & Language document exists at `{output_folder}/A-Product-Brief/`. If not, note as "Content & Language not defined" and skip to next step.
|
||||
|
||||
### 1. Brand Personality
|
||||
|
||||
- [ ] Personality traits defined (at least 3)
|
||||
- [ ] Traits are specific (not just "professional" or "friendly")
|
||||
- [ ] Traits align with target user expectations from Product Brief
|
||||
|
||||
### 2. Tone of Voice
|
||||
|
||||
- [ ] Tone attributes defined with before/after examples
|
||||
- [ ] Tone is consistent with personality traits
|
||||
- [ ] Tone adapts to context (e.g., error messages vs. marketing)
|
||||
|
||||
### 3. Language Strategy
|
||||
|
||||
- [ ] Primary language specified
|
||||
- [ ] Additional languages listed (if multilingual)
|
||||
- [ ] Formality level defined (du/ni, you/thou, etc.)
|
||||
|
||||
### 4. Content Guidelines
|
||||
|
||||
- [ ] Writing style guidelines present
|
||||
- [ ] Content structure patterns documented (if applicable)
|
||||
- [ ] Alignment with SEO keyword strategy (if SEO defined)
|
||||
|
||||
### 5. Report
|
||||
|
||||
```
|
||||
## Content & Language Report
|
||||
|
||||
**Status:** [Defined / Not defined]
|
||||
**Personality traits:** [N]
|
||||
**Tone examples:** [N]
|
||||
**Languages:** [N]
|
||||
**Issues:** [N]
|
||||
|
||||
[List any inconsistencies or gaps]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Prerequisites checked
|
||||
- Brand personality validated
|
||||
- Tone of voice coherence verified
|
||||
- Language strategy confirmed
|
||||
- Content guidelines assessed
|
||||
- Content & Language report generated
|
||||
|
||||
### FAILURE:
|
||||
- Skipped prerequisite check
|
||||
- Did not verify tone coherence
|
||||
- Left personality traits unvalidated
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,124 @@
|
||||
---
|
||||
name: 'step-05-visual-direction'
|
||||
description: 'Verify visual direction is documented for Phase 4'
|
||||
|
||||
# File References
|
||||
nextStepFile: './step-06-platform-requirements.md'
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow-validate.md'
|
||||
---
|
||||
|
||||
# Validation Step 05: Visual Direction
|
||||
|
||||
## STEP GOAL:
|
||||
Verify visual direction is documented with enough detail for Phase 4 (UX Design).
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst validating visual direction completeness
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Brand assets, visual references, design style, imagery direction
|
||||
- FORBIDDEN: Do not skip prerequisite check for Visual Direction document existence
|
||||
- Approach: Check prerequisites, validate brand assets, references, style, imagery, report
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Visual direction validated for Phase 4
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Visual Direction document, Product Brief
|
||||
- Focus: Visual design readiness validation
|
||||
- Limits: Validation only, not modification
|
||||
- Dependencies: Step 04 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 0. Prerequisites
|
||||
|
||||
Check if Visual Direction document exists at `{output_folder}/A-Product-Brief/`. If not, note as "Visual Direction not defined" and skip to next step.
|
||||
|
||||
### 1. Brand Assets
|
||||
|
||||
- [ ] Existing brand assets documented (or "no existing brand" noted)
|
||||
- [ ] Logo usage guidelines (if applicable)
|
||||
- [ ] Color palette defined or referenced
|
||||
|
||||
### 2. Visual References
|
||||
|
||||
- [ ] At least 2 reference sites documented
|
||||
- [ ] What to take from each reference is specified (not just "I like this site")
|
||||
- [ ] References are relevant to project type
|
||||
|
||||
### 3. Design Style
|
||||
|
||||
- [ ] Design style described (modern, minimal, bold, etc.)
|
||||
- [ ] Layout preferences documented
|
||||
- [ ] Effect preferences documented (animations, transitions)
|
||||
|
||||
### 4. Imagery Direction
|
||||
|
||||
- [ ] Photography style defined (if using photos)
|
||||
- [ ] Illustration style defined (if using illustrations)
|
||||
- [ ] Image sourcing strategy noted
|
||||
|
||||
### 5. Report
|
||||
|
||||
```
|
||||
## Visual Direction Report
|
||||
|
||||
**Status:** [Defined / Not defined]
|
||||
**References:** [N]
|
||||
**Style documented:** [Yes/No]
|
||||
**Imagery direction:** [Yes/No]
|
||||
**Issues:** [N]
|
||||
|
||||
[List any gaps that would block Phase 4]
|
||||
```
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [C] Continue to next step"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF C: Load, read entire file, then execute {nextStepFile}
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
ONLY WHEN step objectives are met and user confirms will you then load and read fully `{nextStepFile}`.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Prerequisites checked
|
||||
- Brand assets documented or absence noted
|
||||
- Visual references validated
|
||||
- Design style completeness verified
|
||||
- Imagery direction assessed
|
||||
- Visual direction report generated
|
||||
|
||||
### FAILURE:
|
||||
- Skipped prerequisite check
|
||||
- Did not verify reference quality
|
||||
- Left design style unvalidated
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,154 @@
|
||||
---
|
||||
name: 'step-06-platform-requirements'
|
||||
description: 'Verify platform requirements and compile final validation report'
|
||||
|
||||
# File References
|
||||
workflowFile: '../workflow.md'
|
||||
activityWorkflowFile: '../workflow-validate.md'
|
||||
---
|
||||
|
||||
# Validation Step 06: Platform Requirements
|
||||
|
||||
## STEP GOAL:
|
||||
Verify technical platform requirements are specified and consistent with project scope, then compile the final validation report.
|
||||
|
||||
## MANDATORY EXECUTION RULES (READ FIRST):
|
||||
|
||||
### Universal Rules:
|
||||
- NEVER generate content without user input
|
||||
- CRITICAL: Read the complete step file before taking any action
|
||||
- CRITICAL: When loading next step with 'C', ensure entire file is read
|
||||
- YOU ARE A FACILITATOR, not a content generator
|
||||
- YOU MUST ALWAYS SPEAK OUTPUT in your Agent communication style with the config `{communication_language}`
|
||||
|
||||
### Role Reinforcement:
|
||||
- You are a Strategic Business Analyst completing the final validation of Phase 1
|
||||
- If you already have been given a name, communication_style and persona, continue to use those while playing this new role
|
||||
- We engage in collaborative dialogue, not command-response
|
||||
- You bring structured thinking and facilitation skills, user brings domain expertise and product vision
|
||||
- Maintain collaborative and strategic tone throughout
|
||||
|
||||
### Step-Specific Rules:
|
||||
- Focus: Tech stack, integrations, contact strategy, multilingual, final validation report
|
||||
- FORBIDDEN: Do not skip compiling the final validation report across all 6 steps
|
||||
- Approach: Check prerequisites, validate platform sections, compile final report, save
|
||||
|
||||
## EXECUTION PROTOCOLS:
|
||||
- Primary goal: Platform requirements validated and final validation report compiled
|
||||
- Save/document outputs appropriately
|
||||
- Avoid generating content without user input
|
||||
|
||||
## CONTEXT BOUNDARIES:
|
||||
- Available context: Platform Requirements document, all previous validation results
|
||||
- Focus: Platform validation and final report compilation
|
||||
- Limits: Validation only, not modification
|
||||
- Dependencies: Steps 01-05 completed
|
||||
|
||||
## Sequence of Instructions (Do not deviate, skip, or optimize)
|
||||
|
||||
### 0. Prerequisites
|
||||
|
||||
Check if Platform Requirements document exists at `{output_folder}/A-Product-Brief/`. If not, note as "Platform Requirements not defined" and skip to final report.
|
||||
|
||||
### 1. Tech Stack
|
||||
|
||||
- [ ] CMS/framework specified
|
||||
- [ ] Hosting approach noted
|
||||
- [ ] Technical constraints documented
|
||||
|
||||
### 2. Integrations
|
||||
|
||||
- [ ] Third-party integrations listed
|
||||
- [ ] Each integration has purpose documented
|
||||
- [ ] No conflicting integration choices
|
||||
|
||||
### 3. Contact Strategy
|
||||
|
||||
- [ ] Contact form requirements documented
|
||||
- [ ] Communication channels specified (email, chat, phone)
|
||||
|
||||
### 4. Multilingual (if applicable)
|
||||
|
||||
- [ ] Language switching approach defined
|
||||
- [ ] URL structure for languages specified
|
||||
- [ ] Translation workflow noted
|
||||
|
||||
### 5. Platform Report
|
||||
|
||||
```
|
||||
## Platform Requirements Report
|
||||
|
||||
**Status:** [Defined / Not defined]
|
||||
**Tech stack:** [Specified / Not specified]
|
||||
**Integrations:** [N]
|
||||
**Multilingual:** [Yes/No/N/A]
|
||||
**Issues:** [N]
|
||||
|
||||
[List any unresolved technical decisions]
|
||||
```
|
||||
|
||||
### 6. Final Validation Report
|
||||
|
||||
Compile results from all 6 validation steps:
|
||||
|
||||
```
|
||||
## Phase 1 Validation Report
|
||||
|
||||
**Project:** {project_name}
|
||||
**Date:** [date]
|
||||
**Brief level:** [complete/simplified]
|
||||
|
||||
### Results Summary
|
||||
| Check | Status | Issues |
|
||||
|-------|--------|--------|
|
||||
| Brief Completeness | pass/warn/fail | [summary] |
|
||||
| Trigger Map Consistency | pass/warn/fail | [summary] |
|
||||
| SEO Strategy | pass/warn/fail | [summary] |
|
||||
| Content & Language | pass/warn/fail | [summary] |
|
||||
| Visual Direction | pass/warn/fail | [summary] |
|
||||
| Platform Requirements | pass/warn/fail | [summary] |
|
||||
|
||||
### Critical Issues (must fix)
|
||||
[list or "None"]
|
||||
|
||||
### Warnings (should fix)
|
||||
[list or "None"]
|
||||
|
||||
### Recommendations
|
||||
[list or "All clear"]
|
||||
```
|
||||
|
||||
Save report to `{output_folder}/A-Product-Brief/validation-report.md`
|
||||
|
||||
### N. Present MENU OPTIONS
|
||||
Display: "**Select an Option:** [M] Return to workflow menu"
|
||||
|
||||
#### Menu Handling Logic:
|
||||
- IF M: Return to {workflowFile} or {activityWorkflowFile}
|
||||
- IF Any other comments or queries: help user respond then [Redisplay Menu Options]
|
||||
|
||||
#### EXECUTION RULES:
|
||||
- ALWAYS halt and wait for user input after presenting menu
|
||||
- User can chat or ask questions - always respond and then redisplay menu options
|
||||
|
||||
## CRITICAL STEP COMPLETION NOTE
|
||||
This is the FINAL step of the Phase 1 Validation workflow. Validation is complete.
|
||||
|
||||
---
|
||||
|
||||
## SYSTEM SUCCESS/FAILURE METRICS
|
||||
|
||||
### SUCCESS:
|
||||
- Prerequisites checked
|
||||
- Platform requirements validated
|
||||
- Final validation report compiled across all 6 steps
|
||||
- Report saved to output folder
|
||||
- User informed of validation results
|
||||
|
||||
### FAILURE:
|
||||
- Skipped prerequisite check
|
||||
- Did not compile final validation report
|
||||
- Left platform sections unverified
|
||||
- Did not save report
|
||||
|
||||
**Master Rule:** Skipping steps, optimizing sequences, or not following exact instructions is FORBIDDEN and constitutes SYSTEM FAILURE.
|
||||
@@ -0,0 +1,83 @@
|
||||
# Project Info: {{project_name}}
|
||||
|
||||
**Created:** {{date}}
|
||||
**Project Type:** {{project_type}}
|
||||
**Design Experience:** {{design_experience}}
|
||||
**Status:** In progress
|
||||
|
||||
---
|
||||
|
||||
## Team
|
||||
|
||||
**Project Lead:** {{user_name}}
|
||||
**Communication Language:** {{communication_language}}
|
||||
**Document Output Language:** {{document_output_language}}
|
||||
|
||||
---
|
||||
|
||||
## Project Configuration
|
||||
|
||||
**Output Folder:** `{{output_folder}}/`
|
||||
**WDS System Folder:** `{{wds_folder}}/`
|
||||
|
||||
Configuration stored in: `{{wds_folder}}/config.yaml`
|
||||
|
||||
---
|
||||
|
||||
## Quick Navigation
|
||||
|
||||
**Product Brief (Phase 1):**
|
||||
- [01 — Product Brief](01-product-brief.md)
|
||||
- [02 — Content Language](02-content-language.md)
|
||||
- [03 — Visual Direction](03-visual-direction.md)
|
||||
- [04 — Platform Requirements](04-platform-requirements.md)
|
||||
|
||||
**Trigger Map (Phase 2):**
|
||||
- [00 — Trigger Map Overview](../B-Trigger-Map/00-trigger-map.md)
|
||||
|
||||
**UX Scenarios (Phase 4):**
|
||||
- [UX Scenarios Guide](../C-UX-Scenarios/ux-scenarios-guide.md)
|
||||
|
||||
**Design System (Phase 7):**
|
||||
- [00 — Design System Overview](../D-Design-System/00-design-system.md)
|
||||
|
||||
---
|
||||
|
||||
## Project Timeline
|
||||
|
||||
| Phase | Status | Completed |
|
||||
|-------|--------|-----------|
|
||||
| 1 — Product Brief | Not started | — |
|
||||
| 2 — Trigger Map | Not started | — |
|
||||
| 3 — Platform Requirements | Not started | — |
|
||||
| 4 — UX Design | Not started | — |
|
||||
| 5 — Design System | Not started | — |
|
||||
| 6 — Design Deliveries | Not started | — |
|
||||
| 7 — Testing | Not started | — |
|
||||
|
||||
---
|
||||
|
||||
## Technical Stack
|
||||
|
||||
**Frontend:** TBD
|
||||
**Backend:** TBD
|
||||
**Hosting:** TBD
|
||||
**Languages:** {{document_output_language}}
|
||||
|
||||
---
|
||||
|
||||
## WDS Agents
|
||||
|
||||
To activate agents, tell Claude:
|
||||
|
||||
```
|
||||
Read and activate the agent in `{{wds_folder}}/agents/[agent-name].md`
|
||||
```
|
||||
|
||||
**Available:**
|
||||
- **Saga** — Product Brief, Trigger Mapping & Platform Requirements
|
||||
- **Freya** — UX Design, Design System, Testing & Product Evolution
|
||||
|
||||
---
|
||||
|
||||
*Generated by Whiteport Design Studio installer*
|
||||
@@ -0,0 +1,245 @@
|
||||
# Content & Language: {{project_name}}
|
||||
|
||||
> Tone of Voice & Content Guidelines
|
||||
|
||||
**Created:** {{date}}
|
||||
**Author:** {{user_name}}
|
||||
**Related:** [Product Brief](./product-brief.md)
|
||||
|
||||
---
|
||||
|
||||
## Brand Personality
|
||||
|
||||
{{brand_personality_summary}}
|
||||
|
||||
### Personality Attributes
|
||||
|
||||
| Attribute | Description | Expression |
|
||||
|-----------|-------------|------------|
|
||||
{{#each personality_attributes}}
|
||||
| **{{this.attribute}}** | {{this.description}} | {{this.expression}} |
|
||||
{{/each}}
|
||||
|
||||
---
|
||||
|
||||
## Tone of Voice
|
||||
|
||||
### Core Tone
|
||||
|
||||
**Primary Tone:** {{primary_tone}}
|
||||
|
||||
{{tone_description}}
|
||||
|
||||
### Tone Spectrum
|
||||
|
||||
| Dimension | Our Position | Example |
|
||||
|-----------|--------------|---------|
|
||||
| Formal ↔ Casual | {{formal_casual}} | {{formal_casual_example}} |
|
||||
| Serious ↔ Playful | {{serious_playful}} | {{serious_playful_example}} |
|
||||
| Technical ↔ Simple | {{technical_simple}} | {{technical_simple_example}} |
|
||||
| Reserved ↔ Enthusiastic | {{reserved_enthusiastic}} | {{reserved_enthusiastic_example}} |
|
||||
|
||||
### We Say / We Don't Say
|
||||
|
||||
**We say:**
|
||||
{{#each we_say}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
**We don't say:**
|
||||
{{#each we_dont_say}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
---
|
||||
|
||||
## Language Strategy
|
||||
|
||||
### Supported Languages
|
||||
|
||||
| Language | Priority | Coverage | Notes |
|
||||
|----------|----------|----------|-------|
|
||||
{{#each languages}}
|
||||
| {{this.language}} | {{this.priority}} | {{this.coverage}} | {{this.notes}} |
|
||||
{{/each}}
|
||||
|
||||
### Translation Approach
|
||||
|
||||
{{translation_approach}}
|
||||
|
||||
### Localization Notes
|
||||
|
||||
{{#each localization_notes}}
|
||||
- **{{this.language}}:** {{this.note}}
|
||||
{{/each}}
|
||||
|
||||
---
|
||||
|
||||
## Content Types
|
||||
|
||||
### UI Microcopy
|
||||
|
||||
*Buttons, labels, error messages, system feedback*
|
||||
|
||||
**Guidelines:**
|
||||
{{#each microcopy_guidelines}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
**Examples:**
|
||||
| Context | ✅ Do | ❌ Don't |
|
||||
|---------|-------|---------|
|
||||
{{#each microcopy_examples}}
|
||||
| {{this.context}} | {{this.do}} | {{this.dont}} |
|
||||
{{/each}}
|
||||
|
||||
### Marketing Content
|
||||
|
||||
*Headlines, feature descriptions, value propositions*
|
||||
|
||||
**Guidelines:**
|
||||
{{#each marketing_guidelines}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
### Informational Content
|
||||
|
||||
*Service descriptions, about pages, FAQs*
|
||||
|
||||
**Guidelines:**
|
||||
{{#each informational_guidelines}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
---
|
||||
|
||||
## SEO Strategy
|
||||
|
||||
### Page-Keyword Map
|
||||
|
||||
| Page | URL Slug | Primary Keyword (SE) | Primary Keyword (EN) | {{#if has_german}}Primary Keyword (DE) |{{/if}}
|
||||
|------|----------|---------------------|---------------------|{{#if has_german}}---------------------|{{/if}}
|
||||
{{#each page_keyword_map}}
|
||||
| {{this.page}} | {{this.slug}} | {{this.keyword_se}} | {{this.keyword_en}} | {{#if ../has_german}}{{this.keyword_de}} |{{/if}}
|
||||
{{/each}}
|
||||
|
||||
### URL Structure
|
||||
|
||||
**Pattern:**
|
||||
```
|
||||
{{url_primary}} → {{primary_language}}
|
||||
{{url_secondary}} → {{secondary_language}}
|
||||
{{#if url_tertiary}}
|
||||
{{url_tertiary}} → {{tertiary_language}}
|
||||
{{/if}}
|
||||
```
|
||||
|
||||
### Primary Keywords (by language)
|
||||
|
||||
{{#each seo_keywords_by_language}}
|
||||
**{{this.language}}:**
|
||||
{{#each this.keywords}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
{{/each}}
|
||||
|
||||
### Local SEO
|
||||
|
||||
{{#if is_local_business}}
|
||||
| Property | Value |
|
||||
|----------|-------|
|
||||
| **Business Name** | {{business_name}} |
|
||||
| **Address** | {{business_address}} |
|
||||
| **Phone** | {{business_phone}} |
|
||||
| **Email** | {{business_email}} |
|
||||
| **Opening Hours** | {{business_hours}} |
|
||||
| **Google Business Profile** | {{google_business_status}} |
|
||||
| **Business Category** | {{business_category}} |
|
||||
{{else}}
|
||||
*Not a local business — skip this section*
|
||||
{{/if}}
|
||||
|
||||
### Structured Data Plan
|
||||
|
||||
| Page Type | Schema Type | Key Properties |
|
||||
|-----------|-------------|----------------|
|
||||
{{#each structured_data_plan}}
|
||||
| {{this.page_type}} | {{this.schema_type}} | {{this.properties}} |
|
||||
{{/each}}
|
||||
|
||||
### Keyword Usage Guidelines
|
||||
|
||||
{{keyword_usage_guidelines}}
|
||||
|
||||
---
|
||||
|
||||
## Content Structure Principles
|
||||
|
||||
### Structure Type
|
||||
|
||||
{{structure_type}}
|
||||
|
||||
### User's Vision
|
||||
|
||||
{{users_vision}}
|
||||
|
||||
### Content Priorities
|
||||
|
||||
**Must be prominent (visible immediately):**
|
||||
{{#each must_be_prominent}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
**Important but secondary:**
|
||||
{{#each secondary_content}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
### Navigation Principles
|
||||
|
||||
{{#each navigation_principles}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
### Not Included
|
||||
|
||||
{{#each not_included}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
### Clarity Level
|
||||
|
||||
{{clarity_level}}
|
||||
|
||||
---
|
||||
|
||||
## Content Ownership
|
||||
|
||||
| Content Type | Owner | Update Frequency |
|
||||
|--------------|-------|------------------|
|
||||
{{#each content_ownership}}
|
||||
| {{this.type}} | {{this.owner}} | {{this.frequency}} |
|
||||
{{/each}}
|
||||
|
||||
---
|
||||
|
||||
## Writing Checklist
|
||||
|
||||
Before publishing any content, verify:
|
||||
|
||||
{{#each writing_checklist}}
|
||||
- [ ] {{this}}
|
||||
{{/each}}
|
||||
|
||||
---
|
||||
|
||||
## Next Steps
|
||||
|
||||
- [ ] **Visual Direction** — Establish visual style and brand
|
||||
- [ ] **Phase 2: Trigger Mapping** — Connect content to user psychology
|
||||
- [ ] **Phase 4: UX Design** — Apply tone to interface copy
|
||||
|
||||
---
|
||||
|
||||
_Generated by Whiteport Design Studio_
|
||||
@@ -0,0 +1,297 @@
|
||||
# Project Contract
|
||||
|
||||
**Project**: {{project_name}}
|
||||
**Date**: {{date}}
|
||||
**Client**: {{client_name}}
|
||||
**Contractor**: {{contractor_name}}
|
||||
**Contract Language**: {{contract_language}}
|
||||
**Governing Law/Jurisdiction**: {{governing_jurisdiction}}
|
||||
|
||||
---
|
||||
|
||||
> **Contract Philosophy**: This contract is designed to be simple, fair, and clear - providing reliable terms that support a long-lasting working relationship between both parties.
|
||||
|
||||
---
|
||||
|
||||
## 1. Project Overview
|
||||
|
||||
### The Realization
|
||||
|
||||
{{realization}}
|
||||
|
||||
### Recommended Solution
|
||||
|
||||
{{recommended_solution}}
|
||||
|
||||
---
|
||||
|
||||
## 2. Business Model
|
||||
|
||||
**Selected Model**: {{business_model}}
|
||||
|
||||
{{business_model_description}}
|
||||
|
||||
{{business_model_terms}}
|
||||
|
||||
---
|
||||
|
||||
## 3. Scope of Work
|
||||
|
||||
### The Path Forward
|
||||
|
||||
{{path_forward}}
|
||||
|
||||
### Deliverables
|
||||
|
||||
Based on the path forward, the following deliverables will be provided:
|
||||
|
||||
{{deliverables_list}}
|
||||
|
||||
### In Scope
|
||||
|
||||
The following work is explicitly included in this contract:
|
||||
|
||||
{{in_scope}}
|
||||
|
||||
### Out of Scope
|
||||
|
||||
The following work is explicitly NOT included in this contract:
|
||||
|
||||
{{out_of_scope}}
|
||||
|
||||
**Note**: Any work outside the scope defined above requires a written Change Order (see Section 10: Not to Exceed Clause).
|
||||
|
||||
---
|
||||
|
||||
## 4. Our Commitment
|
||||
|
||||
{{our_commitment}}
|
||||
|
||||
---
|
||||
|
||||
### Payment Terms
|
||||
|
||||
**Total Contract Amount**: {{total_amount}}
|
||||
|
||||
**Payment Structure**: {{payment_structure}}
|
||||
|
||||
**Payment Schedule**:
|
||||
{{payment_schedule}}
|
||||
|
||||
**Background**: Clear payment terms protect both parties and ensure fair compensation.
|
||||
|
||||
**What it does**: Defines when and how payments will be made.
|
||||
|
||||
**Purpose**:
|
||||
- Ensures supplier receives fair compensation for work
|
||||
- Provides client with clear payment expectations
|
||||
- Protects both parties from payment disputes
|
||||
- For fixed-price contracts, upfront payment is fair since supplier assumes cost overrun risk
|
||||
|
||||
**Payment Terms Details**:
|
||||
- **Payment Method**: {{payment_method}} (check, wire transfer, credit card, etc.)
|
||||
- **Payment Due Dates**: {{payment_due_dates}}
|
||||
- **Late Payment**: {{late_payment_terms}} (e.g., interest charges, work suspension)
|
||||
- **Payment Conditions**: {{payment_conditions}} (e.g., payment required before work begins, payment tied to deliverables)
|
||||
|
||||
**For Fixed-Price Contracts**:
|
||||
This is a fixed-price contract, meaning the contractor commits to deliver specified work for the agreed price, regardless of actual costs. Since the contractor assumes the risk of cost overruns, upfront payment (50-100%) is standard and fair. This demonstrates client commitment and enables the contractor to deliver quality work without cash flow concerns.
|
||||
|
||||
---
|
||||
|
||||
## 5. Timeline
|
||||
|
||||
{{timeline}}
|
||||
|
||||
*Note: Timeline is based on the work plan outlined above and may be adjusted based on project requirements.*
|
||||
|
||||
---
|
||||
|
||||
## 6. Why It Matters
|
||||
|
||||
{{why_it_matters}}
|
||||
|
||||
---
|
||||
|
||||
## 7. Expected Outcomes
|
||||
|
||||
### The Value We'll Create
|
||||
|
||||
{{value_we_create}}
|
||||
|
||||
---
|
||||
|
||||
## 8. Risks and Considerations
|
||||
|
||||
### Cost of Inaction
|
||||
|
||||
{{cost_of_inaction}}
|
||||
|
||||
---
|
||||
|
||||
## 9. Confidentiality
|
||||
|
||||
### Confidentiality Clause
|
||||
|
||||
**Background**: This clause protects sensitive information shared during the project.
|
||||
|
||||
**What it does**: Both parties agree to keep project information confidential.
|
||||
|
||||
**Purpose**: Protects proprietary information, business strategies, trade secrets, and sensitive data.
|
||||
|
||||
**Terms**:
|
||||
|
||||
Both parties agree to:
|
||||
|
||||
- Keep all project-related information confidential
|
||||
- Not disclose project details to third parties without written consent
|
||||
- Use confidential information solely for project purposes
|
||||
- Return or destroy confidential materials upon project completion or termination
|
||||
- Maintain confidentiality obligations even after project completion
|
||||
|
||||
**Exceptions**:
|
||||
- Information already publicly known
|
||||
- Information independently developed
|
||||
- Information required by law to be disclosed
|
||||
|
||||
**Duration**: Confidentiality obligations shall remain in effect for [X] years after project completion.
|
||||
|
||||
---
|
||||
|
||||
## 10. Not to Exceed Clause
|
||||
|
||||
### Budget Cap
|
||||
|
||||
**Background**: This clause sets a maximum budget limit.
|
||||
|
||||
**What it does**: States that total costs will not exceed a specified amount without prior written approval.
|
||||
|
||||
**Purpose**:
|
||||
- Protects both parties from unexpected cost overruns
|
||||
- Ensures budget control
|
||||
- **Prevents scope creep** - Any work beyond the original scope requires approval and may affect the budget cap
|
||||
|
||||
**Terms**:
|
||||
|
||||
- Total project costs shall not exceed **{{not_to_exceed_amount}}** without prior written approval from {{client_name}}
|
||||
- Any work that would exceed this amount must be approved in advance
|
||||
- If additional work is needed, a change order must be signed before proceeding
|
||||
- This cap includes all fees, expenses, and costs related to the project
|
||||
|
||||
**Change Orders and Scope Control**:
|
||||
- Any changes to scope that affect cost must be documented in a written change order
|
||||
- Change orders must be signed by both parties before work begins
|
||||
- Change orders may adjust the not-to-exceed amount if agreed upon
|
||||
- **Scope creep prevention**: Work outside the original scope (as defined in Section 2) requires a change order and approval before proceeding
|
||||
- This clause helps prevent gradual expansion of project scope without proper authorization
|
||||
|
||||
---
|
||||
|
||||
## 11. Terms and Conditions
|
||||
|
||||
### Work Initiation
|
||||
|
||||
**When work begins**: {{work_initiation_date_or_condition}}
|
||||
|
||||
**Background**: This clause specifies exactly when the contractor is authorized to begin work.
|
||||
|
||||
**What it does**: Defines the start date or conditions that must be met before work begins.
|
||||
|
||||
**Purpose**:
|
||||
- Prevents unauthorized work before contract is fully executed
|
||||
- Establishes clear timeline expectations
|
||||
- Protects both parties by ensuring work only begins after proper authorization
|
||||
|
||||
**Initiation conditions** (select applicable):
|
||||
- Upon full execution of this contract (signatures from both parties)
|
||||
- On a specific date: {{specific_start_date}}
|
||||
- Upon receipt of initial payment/deposit
|
||||
- Upon written notice from {{client_name}}
|
||||
- Other: {{custom_initiation_condition}}
|
||||
|
||||
### Project Initiation
|
||||
|
||||
This project is initiated upon approval of the project pitch. Project initiation is considered complete upon stakeholder approval.
|
||||
|
||||
### Next Steps
|
||||
|
||||
After contract approval:
|
||||
1. Proceed to full Project Brief development
|
||||
2. Execute work plan as outlined above
|
||||
3. Deliverables will be provided according to the agreed timeline
|
||||
|
||||
### Changes and Modifications
|
||||
|
||||
Any changes to scope, timeline, or investment must be agreed upon in writing by all parties.
|
||||
|
||||
### Intellectual Property
|
||||
|
||||
**Philosophy**: Clear IP ownership prevents future disputes and protects both parties' interests.
|
||||
|
||||
All deliverables and work products created under this contract will be owned by {{client_name}} upon full payment, unless otherwise specified in writing. This ensures clarity and prevents misunderstandings about ownership rights.
|
||||
|
||||
### Termination
|
||||
|
||||
**Philosophy**: Fair termination terms protect both parties while allowing for reasonable exit if needed.
|
||||
|
||||
Either party may terminate this agreement with [X] days written notice. Upon termination, payment is due for work completed to date. This ensures fair compensation for work done and reasonable notice for both parties to plan accordingly.
|
||||
|
||||
### Dispute Resolution
|
||||
|
||||
**Background**: Defines how conflicts will be resolved if they arise.
|
||||
|
||||
**What it does**: Establishes the process for handling disagreements.
|
||||
|
||||
**Purpose**: Provides a clear path for resolving disputes without costly litigation when possible.
|
||||
|
||||
**Method**: {{dispute_resolution_method}} (mediation/arbitration/litigation)
|
||||
|
||||
**Location**: {{dispute_resolution_location}}
|
||||
|
||||
Any disputes arising from this contract shall be resolved through {{dispute_resolution_method}} in {{dispute_resolution_location}}.
|
||||
|
||||
---
|
||||
|
||||
### Governing Law and Jurisdiction
|
||||
|
||||
**Background**: Determines which laws apply and where legal proceedings would take place.
|
||||
|
||||
**What it does**: Specifies the legal framework and court system that governs the contract.
|
||||
|
||||
**Purpose**: Provides legal clarity and predictability for both parties.
|
||||
|
||||
**Governing Law**: This contract shall be governed by and construed in accordance with the laws of {{governing_jurisdiction}}.
|
||||
|
||||
**Jurisdiction**: Any legal proceedings arising from this contract shall be subject to the exclusive jurisdiction of the courts of {{governing_jurisdiction}}.
|
||||
|
||||
**Contract Language**: This contract is executed in {{contract_language}}. In case of translation, the {{contract_language}} version shall prevail.
|
||||
|
||||
---
|
||||
|
||||
## 12. Approval
|
||||
|
||||
**Client Approval**:
|
||||
|
||||
Signature: _________________
|
||||
Name: {{client_name}}
|
||||
Date: _______________
|
||||
|
||||
**Contractor Approval**:
|
||||
|
||||
Signature: _________________
|
||||
Name: {{contractor_name}}
|
||||
Date: _______________
|
||||
|
||||
---
|
||||
|
||||
## Appendix
|
||||
|
||||
### Reference Documents
|
||||
|
||||
- Project Pitch: `docs/1-project-brief/pitch.md`
|
||||
- Project Brief: (To be created after contract approval)
|
||||
|
||||
---
|
||||
|
||||
*This contract is based on the project pitch dated {{date}}.*
|
||||
|
||||
@@ -0,0 +1,104 @@
|
||||
# Inspiration Analysis: {{project_name}}
|
||||
|
||||
> Reference Site Analysis & Design Principles
|
||||
|
||||
**Created:** {{date}}
|
||||
**Author:** {{user_name}}
|
||||
**Related:** [Product Brief](./product-brief.md) | [Visual Direction](./visual-direction.md) | [Content & Language](./content-language.md)
|
||||
|
||||
---
|
||||
|
||||
## Sites Analyzed
|
||||
|
||||
{{#each sites}}
|
||||
|
||||
### {{this.name}}
|
||||
|
||||
**URL:** {{this.url}}
|
||||
|
||||
#### What Client Liked
|
||||
{{#each this.liked}}
|
||||
- **{{this.element}}** — {{this.why}}
|
||||
{{/each}}
|
||||
|
||||
#### What Client Didn't Like
|
||||
{{#each this.disliked}}
|
||||
- **{{this.element}}** — {{this.why}}
|
||||
{{/each}}
|
||||
|
||||
#### Adaptations Needed
|
||||
{{#each this.adaptations}}
|
||||
- **{{this.element}}** — {{this.modification}}
|
||||
{{/each}}
|
||||
|
||||
#### Principles Extracted
|
||||
{{#each this.principles}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
---
|
||||
|
||||
{{/each}}
|
||||
|
||||
## Design Principles (Synthesized)
|
||||
|
||||
### Layout
|
||||
**DO:**
|
||||
{{#each layout_do}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
**DON'T:**
|
||||
{{#each layout_dont}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
### Content Hierarchy
|
||||
**DO:**
|
||||
{{#each content_do}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
**DON'T:**
|
||||
{{#each content_dont}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
### Visual Style
|
||||
**DO:**
|
||||
{{#each visual_do}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
**DON'T:**
|
||||
{{#each visual_dont}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
### User Experience
|
||||
**DO:**
|
||||
{{#each ux_do}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
**DON'T:**
|
||||
{{#each ux_dont}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
---
|
||||
|
||||
## How to Use This Document
|
||||
|
||||
**For Scenario Outlining (Phase 4):**
|
||||
Reference layout patterns when designing user flows. Use navigation principles to inform site structure.
|
||||
|
||||
**For Page Design (Phase 5):**
|
||||
Use extracted principles as design checklist. Reference "What Client Liked" for visual direction. Avoid "What Client Didn't Like" patterns.
|
||||
|
||||
**For Dream Up Self-Review:**
|
||||
Check generated output against documented preferences. Each design principle is a self-review checkpoint.
|
||||
|
||||
---
|
||||
|
||||
_Generated by Whiteport Design Studio_
|
||||
@@ -0,0 +1,93 @@
|
||||
# Project Pitch: {{project_name}}
|
||||
|
||||
> Compelling case for why this project matters and should be built
|
||||
|
||||
**Created:** {{date}}
|
||||
**Author:** {{user_name}}
|
||||
**Status:** Ready for stakeholder approval
|
||||
|
||||
---
|
||||
|
||||
## 1. The Realization
|
||||
|
||||
{{realization}}
|
||||
|
||||
---
|
||||
|
||||
## 2. Why It Matters
|
||||
|
||||
{{why_it_matters}}
|
||||
|
||||
---
|
||||
|
||||
## 3. How We See It Working
|
||||
|
||||
{{how_we_see_it_working}}
|
||||
|
||||
---
|
||||
|
||||
## 4. Paths We Explored
|
||||
|
||||
{{paths_we_explored}}
|
||||
|
||||
---
|
||||
|
||||
## 5. Recommended Solution
|
||||
|
||||
{{recommended_solution}}
|
||||
|
||||
---
|
||||
|
||||
## 6. The Path Forward
|
||||
|
||||
{{path_forward}}
|
||||
|
||||
---
|
||||
|
||||
## 7. The Value We'll Create
|
||||
|
||||
{{value_we_create}}
|
||||
|
||||
---
|
||||
|
||||
## 8. Cost of Inaction
|
||||
|
||||
{{cost_of_inaction}}
|
||||
|
||||
---
|
||||
|
||||
## 9. Our Commitment
|
||||
|
||||
{{our_commitment}}
|
||||
|
||||
---
|
||||
|
||||
## 10. Summary
|
||||
|
||||
{{summary}}
|
||||
|
||||
---
|
||||
|
||||
## Business Context
|
||||
|
||||
This project serves:
|
||||
- **Primary Goal:** {{business_goal}}
|
||||
- **Solution:** {{solution}}
|
||||
- **Target Users:** {{target_users}}
|
||||
|
||||
*Detailed strategic analysis (personas, driving forces, prioritization) is developed in Phase 2: Trigger Mapping.*
|
||||
|
||||
---
|
||||
|
||||
## Next Steps
|
||||
|
||||
**After approval**, proceed to:
|
||||
- **Full Project Brief** - Detailed strategic foundation
|
||||
- **Trigger Mapping** - User research and personas
|
||||
- **Platform Requirements** - Technical foundation
|
||||
- **UX Design** - Scenarios and prototypes
|
||||
|
||||
---
|
||||
|
||||
_Generated by Whiteport Design Studio_
|
||||
|
||||
@@ -0,0 +1,218 @@
|
||||
# Platform Requirements: {{project_name}}
|
||||
|
||||
> Technical Boundaries & Platform Decisions
|
||||
|
||||
**Created:** {{date}}
|
||||
**Author:** {{user_name}}
|
||||
**Related:** [Product Brief](./product-brief.md)
|
||||
|
||||
---
|
||||
|
||||
## Technology Stack
|
||||
|
||||
### Core Platform
|
||||
|
||||
**CMS/Framework:** {{cms_framework}}
|
||||
**Approach:** {{tech_approach}}
|
||||
|
||||
{{tech_approach_details}}
|
||||
|
||||
### Key Technologies
|
||||
|
||||
| Layer | Technology | Rationale |
|
||||
|-------|------------|-----------|
|
||||
| **Frontend** | {{frontend_tech}} | {{frontend_rationale}} |
|
||||
| **Styling** | {{styling_tech}} | {{styling_rationale}} |
|
||||
| **CMS/Backend** | {{backend_tech}} | {{backend_rationale}} |
|
||||
{{#if database_tech}}| **Database** | {{database_tech}} | {{database_rationale}} |{{/if}}
|
||||
{{#if hosting_tech}}| **Hosting** | {{hosting_tech}} | {{hosting_rationale}} |{{/if}}
|
||||
|
||||
---
|
||||
|
||||
## Plugin/Package Stack
|
||||
|
||||
{{#if plugins}}
|
||||
| Plugin | Purpose | Status |
|
||||
|--------|---------|--------|
|
||||
{{#each plugins}}
|
||||
| {{this.name}} | {{this.purpose}} | {{this.status}} |
|
||||
{{/each}}
|
||||
{{else}}
|
||||
*To be determined during development*
|
||||
{{/if}}
|
||||
|
||||
---
|
||||
|
||||
## Integrations
|
||||
|
||||
### Required Integrations
|
||||
|
||||
{{#each integrations}}
|
||||
- **{{this.name}}:** {{this.purpose}}
|
||||
{{/each}}
|
||||
|
||||
### Future Integrations
|
||||
|
||||
{{#each future_integrations}}
|
||||
- **{{this.name}}:** {{this.purpose}} *({{this.timeline}})*
|
||||
{{/each}}
|
||||
|
||||
---
|
||||
|
||||
## Contact Strategy
|
||||
|
||||
### Primary Contact Method
|
||||
|
||||
{{contact_strategy}}
|
||||
|
||||
### Contact Channels
|
||||
|
||||
| Channel | Priority | Implementation |
|
||||
|---------|----------|----------------|
|
||||
{{#each contact_channels}}
|
||||
| {{this.channel}} | {{this.priority}} | {{this.implementation}} |
|
||||
{{/each}}
|
||||
|
||||
### Future: AI Integration
|
||||
|
||||
{{ai_integration_notes}}
|
||||
|
||||
---
|
||||
|
||||
## UX Constraints
|
||||
|
||||
*These constraints inform what's possible in Phase 4 (UX Design)*
|
||||
|
||||
### Platform Limitations
|
||||
|
||||
{{#each ux_constraints}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
### Performance Targets
|
||||
|
||||
| Metric | Target | Rationale |
|
||||
|--------|--------|-----------|
|
||||
| **Mobile First** | {{mobile_first}} | {{mobile_rationale}} |
|
||||
| **Page Load** | {{page_load_target}} | {{load_rationale}} |
|
||||
| **Offline Support** | {{offline_support}} | {{offline_rationale}} |
|
||||
|
||||
---
|
||||
|
||||
## Multilingual Requirements
|
||||
|
||||
{{#if multilingual}}
|
||||
**Languages:** {{languages}}
|
||||
|
||||
**Implementation:** {{multilingual_implementation}}
|
||||
|
||||
**URL Structure:**
|
||||
```
|
||||
{{url_structure}}
|
||||
```
|
||||
|
||||
**Translation Workflow:** {{translation_workflow}}
|
||||
{{else}}
|
||||
*Single language site*
|
||||
{{/if}}
|
||||
|
||||
---
|
||||
|
||||
## SEO Requirements
|
||||
|
||||
### Technical SEO
|
||||
|
||||
{{#each seo_requirements}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
### Structured Data
|
||||
|
||||
| Page Type | Schema Type | Key Properties |
|
||||
|-----------|-------------|----------------|
|
||||
{{#each structured_data}}
|
||||
| {{this.page_type}} | {{this.schema_type}} | {{this.properties}} |
|
||||
{{/each}}
|
||||
|
||||
### Local SEO (if applicable)
|
||||
|
||||
{{#if is_local_business}}
|
||||
- [ ] Google Business Profile claimed and verified
|
||||
- [ ] NAP consistency (Name, Address, Phone) across all pages
|
||||
- [ ] Business category set correctly
|
||||
- [ ] Service area defined
|
||||
- [ ] Photos uploaded
|
||||
{{else}}
|
||||
*Not a local business*
|
||||
{{/if}}
|
||||
|
||||
### Performance & Infrastructure
|
||||
|
||||
| Metric | Target |
|
||||
|--------|--------|
|
||||
| **Largest Contentful Paint (LCP)** | < 2.5 seconds |
|
||||
| **First Input Delay (FID)** | < 100ms |
|
||||
| **Cumulative Layout Shift (CLS)** | < 0.1 |
|
||||
| **Page Load (4G)** | < 3 seconds |
|
||||
| **Total Page Weight** | < 3MB |
|
||||
| **Individual Image Size** | < 200KB (hero < 400KB) |
|
||||
| **Mobile-Friendly** | Yes |
|
||||
| **Favicon** | All sizes (16, 32, 180, 192px) |
|
||||
|
||||
### Security Headers
|
||||
|
||||
| Header | Purpose |
|
||||
|--------|---------|
|
||||
| **Strict-Transport-Security (HSTS)** | Force HTTPS |
|
||||
| **Content-Security-Policy (CSP)** | Prevent XSS |
|
||||
| **X-Content-Type-Options** | Prevent MIME sniffing |
|
||||
| **X-Frame-Options** | Prevent clickjacking |
|
||||
| **Referrer-Policy** | Control referrer info |
|
||||
| **Permissions-Policy** | Restrict browser features |
|
||||
|
||||
### SEO Plugin/Tools
|
||||
|
||||
{{seo_tools}}
|
||||
|
||||
---
|
||||
|
||||
## Maintenance & Ownership
|
||||
|
||||
| Aspect | Owner | Notes |
|
||||
|--------|-------|-------|
|
||||
| **Content Updates** | {{content_owner}} | {{content_notes}} |
|
||||
| **Technical Maintenance** | {{tech_owner}} | {{tech_notes}} |
|
||||
| **Plugin Updates** | {{plugin_owner}} | {{plugin_notes}} |
|
||||
|
||||
---
|
||||
|
||||
## Development Handoff Notes
|
||||
|
||||
*For Phase 6 (Deliveries)*
|
||||
|
||||
### Environment Setup
|
||||
|
||||
{{environment_setup}}
|
||||
|
||||
### Deployment Process
|
||||
|
||||
{{deployment_process}}
|
||||
|
||||
### Key Considerations
|
||||
|
||||
{{#each dev_considerations}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
---
|
||||
|
||||
## Next Steps
|
||||
|
||||
- [ ] **Content & Language** — Define tone, languages, SEO keywords
|
||||
- [ ] **Visual Direction** — Establish visual style and brand
|
||||
- [ ] **Phase 2: Trigger Mapping** — Map user psychology
|
||||
- [ ] **Phase 4: UX Design** — Begin design within these constraints
|
||||
|
||||
---
|
||||
|
||||
_Generated by Whiteport Design Studio_
|
||||
@@ -0,0 +1,69 @@
|
||||
# WDS Platform Requirements Template
|
||||
# Save to: A-Project-Brief/platform-requirements.yaml
|
||||
|
||||
project:
|
||||
name: "Project Name"
|
||||
type: "mobile_app" # mobile_app | web_app | desktop_app | api
|
||||
wds_version: "6.0"
|
||||
created_at: "YYYY-MM-DDTHH:MM:SSZ"
|
||||
|
||||
platform:
|
||||
frontend:
|
||||
framework: "framework-name" # react_native | react | vue | angular | svelte
|
||||
version: "X.X"
|
||||
state_management: "library" # zustand | redux | mobx | context
|
||||
navigation: "library" # react_navigation | react_router | vue_router
|
||||
styling: "approach" # tailwind | styled_components | css_modules
|
||||
ui_library: "library" # shadcn | mui | chakra (optional)
|
||||
|
||||
backend:
|
||||
framework: "framework-name" # supabase | firebase | express | fastapi | django
|
||||
version: "X.X"
|
||||
auth: "auth-provider" # supabase_auth | firebase_auth | auth0 | custom
|
||||
database: "database-type" # postgresql | mysql | mongodb | firestore
|
||||
storage: "storage-provider" # supabase_storage | s3 | cloudinary
|
||||
api: "api-type" # rest | graphql | grpc
|
||||
|
||||
database:
|
||||
type: "database-type" # postgresql | mysql | mongodb
|
||||
version: "XX"
|
||||
orm: "orm-library" # prisma | typeorm | mongoose (optional)
|
||||
|
||||
deployment:
|
||||
frontend: "platform" # expo_eas | vercel | netlify | aws
|
||||
backend: "platform" # supabase_cloud | firebase | heroku | aws
|
||||
ci_cd: "platform" # github_actions | gitlab_ci | circle_ci
|
||||
hosting: "platform" # vercel | netlify | aws (if web app)
|
||||
|
||||
integrations:
|
||||
- name: "integration-name"
|
||||
provider: "provider-name"
|
||||
required: true # true | false
|
||||
purpose: "[Why this integration is needed]"
|
||||
|
||||
- name: "integration-name"
|
||||
provider: "provider-name"
|
||||
required: false
|
||||
purpose: "[Why this integration is needed]"
|
||||
|
||||
constraints:
|
||||
- "[Technical constraint 1]"
|
||||
- "[Technical constraint 2]"
|
||||
- "[Business constraint 1]"
|
||||
- "[Regulatory constraint 1]"
|
||||
|
||||
performance_requirements:
|
||||
- "[Performance requirement 1]"
|
||||
- "[Performance requirement 2]"
|
||||
- "[Performance requirement 3]"
|
||||
|
||||
security_requirements:
|
||||
- "[Security requirement 1]"
|
||||
- "[Security requirement 2]"
|
||||
- "[Security requirement 3]"
|
||||
|
||||
wds_metadata:
|
||||
project_brief: "A-Project-Brief/project-brief.md"
|
||||
trigger_map: "B-Trigger-Map/trigger-map.md"
|
||||
scenarios: "C-UX-Scenarios/"
|
||||
design_system: "D-Design-System/"
|
||||
@@ -0,0 +1,70 @@
|
||||
# Context & Working Relationship
|
||||
|
||||
**Step:** Phase 0 - Project Setup
|
||||
**Completed:** {{date}}
|
||||
**Session:** {{session_number}}
|
||||
|
||||
---
|
||||
|
||||
## Project Metadata
|
||||
|
||||
**Project Name:** {{project_name}}
|
||||
**Project Slug:** {{project_slug}}
|
||||
**Product Type:** {{website|web_app|mobile_app|landing_page}}
|
||||
**Industry:** {{industry}}
|
||||
|
||||
---
|
||||
|
||||
## Working Relationship Context
|
||||
|
||||
### Stakes
|
||||
**Level:** {{personal|business|departmental|enterprise}}
|
||||
|
||||
**What this means:**
|
||||
{{explanation_of_stakes}}
|
||||
|
||||
**Stakeholders (if applicable):**
|
||||
{{stakeholder_list_or_none}}
|
||||
|
||||
**Political Sensitivities (if applicable):**
|
||||
{{sensitivities_or_none}}
|
||||
|
||||
---
|
||||
|
||||
### Collaboration Style
|
||||
|
||||
**Involvement Level:** {{collaborative|balanced|autonomous}}
|
||||
**User Role:** {{role_description}}
|
||||
**Recommendation Style:** {{options|recommend|direct}}
|
||||
|
||||
**What this means for our work:**
|
||||
{{how_this_shapes_collaboration}}
|
||||
|
||||
---
|
||||
|
||||
### Documentation Approach
|
||||
|
||||
**Documentation Needs:** {{minimal|standard|comprehensive}}
|
||||
**Justification Level:** {{trust_based|balanced|evidence_based}}
|
||||
|
||||
**Adapted approach:**
|
||||
- Tone: {{tone_description}}
|
||||
- Detail level: {{detail_level}}
|
||||
- Evidence requirements: {{evidence_approach}}
|
||||
|
||||
---
|
||||
|
||||
## Project Configuration
|
||||
|
||||
**Brief Level:** {{complete|simplified}}
|
||||
**Strategic Analysis:** {{full|simplified|skip}}
|
||||
**Skip Design System:** {{yes|no}}
|
||||
**Skip Trigger Map:** {{yes|no}}
|
||||
|
||||
**Product Complexity:** {{simple|standard|complex}}
|
||||
**Tech Stack:** {{tech_stack_or_tbd}}
|
||||
**Component Library:** {{library_or_tbd}}
|
||||
|
||||
---
|
||||
|
||||
**Documented in:** `wds-project-outline.yaml` (frontmatter)
|
||||
@@ -0,0 +1,85 @@
|
||||
# Step 2: Vision Capture
|
||||
|
||||
**Completed:** {{date}}
|
||||
**Session:** {{session_number}}
|
||||
**Substeps:** 01-open-conversation → 02-explore-vision → 03-reflect-confirm → 04-synthesize-document
|
||||
|
||||
---
|
||||
|
||||
## Opening Question
|
||||
|
||||
**Agent asked:**
|
||||
{{opening_question_adapted_to_context}}
|
||||
|
||||
**User's initial response:**
|
||||
{{first_response}}
|
||||
|
||||
---
|
||||
|
||||
## Conversation Highlights
|
||||
|
||||
### Key Exchange 1
|
||||
**Agent:** {{question_or_followup}}
|
||||
**User:** {{response}}
|
||||
**Signal detected:** {{signal_type}} — {{what_this_revealed}}
|
||||
|
||||
### Key Exchange 2
|
||||
**Agent:** {{question_or_followup}}
|
||||
**User:** {{response}}
|
||||
**Signal detected:** {{signal_type}} — {{what_this_revealed}}
|
||||
|
||||
### Key Exchange 3
|
||||
**Agent:** {{question_or_followup}}
|
||||
**User:** {{response}}
|
||||
**Signal detected:** {{signal_type}} — {{what_this_revealed}}
|
||||
|
||||
---
|
||||
|
||||
## Conversation Flow Summary
|
||||
|
||||
{{narrative_summary_of_conversation}}
|
||||
|
||||
**Total exchanges:** {{count}}
|
||||
**Duration:** {{approximate_time}}
|
||||
|
||||
---
|
||||
|
||||
## Reflection Checkpoint
|
||||
|
||||
**Agent's synthesis (2-3 sentences):**
|
||||
{{what_im_hearing_is}}
|
||||
|
||||
**User response:**
|
||||
- [x] Confirmed
|
||||
- [ ] Corrected
|
||||
|
||||
**Corrections (if any):**
|
||||
{{what_was_misunderstood_and_corrected}}
|
||||
|
||||
---
|
||||
|
||||
## Synthesized Vision
|
||||
|
||||
{{vision_statement}}
|
||||
|
||||
---
|
||||
|
||||
## Key Insights Captured
|
||||
|
||||
1. {{insight_1}}
|
||||
2. {{insight_2}}
|
||||
3. {{insight_3}}
|
||||
|
||||
---
|
||||
|
||||
## Example Context (if applicable)
|
||||
|
||||
**Concrete example provided:**
|
||||
{{example_scenario_or_none}}
|
||||
|
||||
This example shaped understanding of: {{what_example_clarified}}
|
||||
|
||||
---
|
||||
|
||||
**Documented in:** `wds-project-outline.yaml` → `vision`
|
||||
**Referenced in:** Product Brief documentation
|
||||
@@ -0,0 +1,82 @@
|
||||
# Step 3: User Definition
|
||||
|
||||
**Completed:** {{date}}
|
||||
**Session:** {{session_number}}
|
||||
|
||||
---
|
||||
|
||||
## Opening Question
|
||||
|
||||
**Agent asked:**
|
||||
{{opening_question_about_users}}
|
||||
|
||||
**User's initial response:**
|
||||
{{first_response}}
|
||||
|
||||
---
|
||||
|
||||
## User Exploration
|
||||
|
||||
### Primary User Discovery
|
||||
|
||||
**Key exchanges:**
|
||||
|
||||
**Agent:** {{followup_question}}
|
||||
**User:** {{response}}
|
||||
|
||||
**Agent:** {{deeper_question}}
|
||||
**User:** {{response}}
|
||||
|
||||
**Agent:** {{clarifying_question}}
|
||||
**User:** {{response}}
|
||||
|
||||
---
|
||||
|
||||
## Reflection Checkpoint
|
||||
|
||||
**Agent's synthesis:**
|
||||
{{understanding_of_primary_user}}
|
||||
|
||||
**User response:**
|
||||
- [ ] Confirmed
|
||||
- [ ] Corrected
|
||||
|
||||
**Corrections (if any):**
|
||||
{{corrections}}
|
||||
|
||||
---
|
||||
|
||||
## Primary User Definition
|
||||
|
||||
**Who they are:**
|
||||
{{user_description}}
|
||||
|
||||
**Their context:**
|
||||
{{situation_and_environment}}
|
||||
|
||||
**Their frustrations:**
|
||||
{{pain_points}}
|
||||
|
||||
**What they're trying to achieve:**
|
||||
{{goals_and_jobs_to_be_done}}
|
||||
|
||||
**How they currently solve this:**
|
||||
{{current_alternatives}}
|
||||
|
||||
---
|
||||
|
||||
## Secondary Users (if applicable)
|
||||
|
||||
**User 2:** {{description_or_none}}
|
||||
**User 3:** {{description_or_none}}
|
||||
|
||||
---
|
||||
|
||||
## User Scenarios Captured
|
||||
|
||||
**Scenario 1:** {{concrete_example}}
|
||||
**Scenario 2:** {{concrete_example}}
|
||||
|
||||
---
|
||||
|
||||
**Documented in:** `wds-project-outline.yaml` → `users`
|
||||
@@ -0,0 +1,82 @@
|
||||
# Step 4: Product Concept
|
||||
|
||||
**Completed:** {{date}}
|
||||
**Session:** {{session_number}}
|
||||
|
||||
---
|
||||
|
||||
## Purpose
|
||||
|
||||
Capture the designer's STRUCTURAL vision - the founding principle or key feature that defines the product concept.
|
||||
|
||||
**Not just requirements - the IDEA.**
|
||||
|
||||
---
|
||||
|
||||
## Concept Exploration
|
||||
|
||||
**Agent asked:**
|
||||
{{question_to_surface_concept}}
|
||||
|
||||
**User described:**
|
||||
{{concept_description}}
|
||||
|
||||
---
|
||||
|
||||
## Deep Dive
|
||||
|
||||
### Core Structural Idea
|
||||
|
||||
**The founding principle:**
|
||||
{{what_makes_this_product_distinct}}
|
||||
|
||||
**Concrete example:**
|
||||
{{specific_example_of_concept_in_action}}
|
||||
|
||||
### Why This Matters
|
||||
|
||||
**User's rationale:**
|
||||
{{why_this_approach}}
|
||||
|
||||
**Problem it solves:**
|
||||
{{what_this_enables}}
|
||||
|
||||
---
|
||||
|
||||
## Reflection Checkpoint
|
||||
|
||||
**Agent's synthesis:**
|
||||
{{understanding_of_concept}}
|
||||
|
||||
**User response:**
|
||||
- [ ] Confirmed
|
||||
- [ ] Corrected
|
||||
|
||||
**Corrections (if any):**
|
||||
{{corrections}}
|
||||
|
||||
---
|
||||
|
||||
## Concept Documentation
|
||||
|
||||
**Core concept:**
|
||||
{{concept_statement}}
|
||||
|
||||
**Implementation principle:**
|
||||
{{how_this_shapes_design}}
|
||||
|
||||
**Example:** {{concrete_example}}
|
||||
|
||||
---
|
||||
|
||||
## Related Features
|
||||
|
||||
Features that stem from this concept:
|
||||
1. {{feature_1}}
|
||||
2. {{feature_2}}
|
||||
3. {{feature_3}}
|
||||
|
||||
---
|
||||
|
||||
**Documented in:** `wds-project-outline.yaml` → `product_concept`
|
||||
**Impacts:** Navigation structure, information architecture, feature priorities
|
||||
@@ -0,0 +1,72 @@
|
||||
# Step 6: Inspiration & References
|
||||
|
||||
**Completed:** {{date}}
|
||||
**Session:** {{session_number}}
|
||||
|
||||
---
|
||||
|
||||
## Visual Preference Exploration
|
||||
|
||||
### What User Likes
|
||||
|
||||
**Reference 1:** {{site_or_example}}
|
||||
**What they like:** {{specific_elements}}
|
||||
**Why it resonates:** {{reason}}
|
||||
|
||||
**Reference 2:** {{site_or_example}}
|
||||
**What they like:** {{specific_elements}}
|
||||
**Why it resonates:** {{reason}}
|
||||
|
||||
**Reference 3:** {{site_or_example}}
|
||||
**What they like:** {{specific_elements}}
|
||||
**Why it resonates:** {{reason}}
|
||||
|
||||
---
|
||||
|
||||
### What User Dislikes
|
||||
|
||||
**Reference 1:** {{site_or_example}}
|
||||
**What to avoid:** {{specific_elements}}
|
||||
**Why it doesn't work:** {{reason}}
|
||||
|
||||
**Reference 2:** {{site_or_example}}
|
||||
**What to avoid:** {{specific_elements}}
|
||||
**Why it doesn't work:** {{reason}}
|
||||
|
||||
---
|
||||
|
||||
## Style Preferences
|
||||
|
||||
**Overall aesthetic:** {{description}}
|
||||
**Color preferences:** {{notes}}
|
||||
**Tone/mood:** {{description}}
|
||||
**Level of complexity:** {{simple|balanced|rich}}
|
||||
|
||||
---
|
||||
|
||||
## Competitor Analysis (if discussed)
|
||||
|
||||
**Competitor 1:** {{name}}
|
||||
- What they do well: {{strengths}}
|
||||
- Where they fall short: {{weaknesses}}
|
||||
- How we'll differentiate: {{approach}}
|
||||
|
||||
**Competitor 2:** {{name}}
|
||||
- What they do well: {{strengths}}
|
||||
- Where they fall short: {{weaknesses}}
|
||||
- How we'll differentiate: {{approach}}
|
||||
|
||||
---
|
||||
|
||||
## Reference Material Collected
|
||||
|
||||
- [{{name}}]({{url}}) — {{what_to_extract}}
|
||||
- [{{name}}]({{url}}) — {{what_to_extract}}
|
||||
- [{{name}}]({{url}}) — {{what_to_extract}}
|
||||
|
||||
---
|
||||
|
||||
**Documented in:**
|
||||
- `inspiration/visual-refs.md`
|
||||
- `inspiration/competitor-analysis.md`
|
||||
- `wds-project-outline.yaml` → `inspiration`
|
||||
@@ -0,0 +1,86 @@
|
||||
# Step 7: Positioning
|
||||
|
||||
**Completed:** {{date}}
|
||||
**Session:** {{session_number}}
|
||||
|
||||
---
|
||||
|
||||
## Positioning Exploration
|
||||
|
||||
**Agent asked:**
|
||||
{{opening_question_about_positioning}}
|
||||
|
||||
**User's initial response:**
|
||||
{{first_response}}
|
||||
|
||||
---
|
||||
|
||||
## Key Exchanges
|
||||
|
||||
### Differentiation
|
||||
|
||||
**Agent:** {{question_about_difference}}
|
||||
**User:** {{response}}
|
||||
|
||||
**What this revealed:**
|
||||
{{insight_about_unique_angle}}
|
||||
|
||||
---
|
||||
|
||||
### Market Context
|
||||
|
||||
**Agent:** {{question_about_alternatives}}
|
||||
**User:** {{response}}
|
||||
|
||||
**What this revealed:**
|
||||
{{insight_about_competitive_landscape}}
|
||||
|
||||
---
|
||||
|
||||
### Value Proposition
|
||||
|
||||
**Agent:** {{question_about_value}}
|
||||
**User:** {{response}}
|
||||
|
||||
**What this revealed:**
|
||||
{{insight_about_core_value}}
|
||||
|
||||
---
|
||||
|
||||
## Reflection Checkpoint
|
||||
|
||||
**Agent's synthesis:**
|
||||
{{positioning_understanding}}
|
||||
|
||||
**User response:**
|
||||
- [ ] Confirmed
|
||||
- [ ] Corrected
|
||||
|
||||
**Corrections (if any):**
|
||||
{{corrections}}
|
||||
|
||||
---
|
||||
|
||||
## Positioning Statement
|
||||
|
||||
{{positioning_statement}}
|
||||
|
||||
**For:** {{target_user}}
|
||||
**Who:** {{their_situation}}
|
||||
**This product:** {{what_it_is}}
|
||||
**That:** {{key_benefit}}
|
||||
**Unlike:** {{alternatives}}
|
||||
**Our approach:** {{differentiation}}
|
||||
|
||||
---
|
||||
|
||||
## Supporting Evidence
|
||||
|
||||
**Why this position makes sense:**
|
||||
1. {{rationale_1}}
|
||||
2. {{rationale_2}}
|
||||
3. {{rationale_3}}
|
||||
|
||||
---
|
||||
|
||||
**Documented in:** `wds-project-outline.yaml` → `positioning`
|
||||
@@ -0,0 +1,81 @@
|
||||
# Dialog Template Usage
|
||||
|
||||
## Quick Start
|
||||
|
||||
**Copy to project:**
|
||||
```bash
|
||||
cp -r workflows/1-project-brief/templates/project-brief-dialog projects/{{slug}}/dialog
|
||||
```
|
||||
|
||||
**Update as you progress:**
|
||||
- Complete each file when the corresponding PB step finishes
|
||||
- Update README.md progress tracker
|
||||
- Append to decisions.md whenever key decisions are made
|
||||
|
||||
---
|
||||
|
||||
## What to Capture
|
||||
|
||||
### DO:
|
||||
- Key questions + user responses (not full transcript)
|
||||
- Signal-based follow-ups that revealed insights
|
||||
- Reflection checkpoint (synthesis + confirmation + corrections)
|
||||
- Final outputs (vision, positioning, etc.)
|
||||
- WHY decisions were made
|
||||
|
||||
### DON'T:
|
||||
- Verbatim transcripts
|
||||
- Procedural agent actions
|
||||
- Implementation details
|
||||
- Repetitive exchanges
|
||||
|
||||
---
|
||||
|
||||
## Mandatory Checkpoints
|
||||
|
||||
**Document EVERY reflection:**
|
||||
1. Agent's synthesis (2-3 sentences)
|
||||
2. User confirmed or corrected?
|
||||
3. What was misunderstood? (if corrected)
|
||||
|
||||
---
|
||||
|
||||
## Integration with Steps
|
||||
|
||||
**Each step file should mandate:**
|
||||
|
||||
```markdown
|
||||
## Design Log Update
|
||||
|
||||
Before marking complete:
|
||||
1. Update `dialog/{{step}}-{{name}}.md`
|
||||
2. Document reflection checkpoint
|
||||
3. Record final synthesis
|
||||
4. Mark complete in `dialog/README.md`
|
||||
```
|
||||
|
||||
---
|
||||
|
||||
## File Sizes
|
||||
|
||||
All dialog files: 65-86 lines (well under 100-line target)
|
||||
|
||||
---
|
||||
|
||||
## Design Log (Meta-Level)
|
||||
|
||||
**For multi-session work**, agents should use the design log for state tracking and `_progress/agent-experiences/` for session insights.
|
||||
|
||||
**Location:** `{{root_folder}}/_progress/00-design-log.md`
|
||||
|
||||
**Update Protocol:**
|
||||
1. Complete current task
|
||||
2. Update design log with changes
|
||||
3. Show git diff to user
|
||||
4. Record session insights in `_progress/agent-experiences/` if needed
|
||||
|
||||
---
|
||||
|
||||
## Purpose
|
||||
|
||||
Create transparent record of discovery conversations so future agents (and humans) understand WHY decisions were made, not just WHAT was decided. The design log provides this continuity across sessions.
|
||||
@@ -0,0 +1,85 @@
|
||||
# Key Decisions Log
|
||||
|
||||
**Project:** {{project_name}}
|
||||
**Format:** Append-only decision log
|
||||
|
||||
---
|
||||
|
||||
## Decision 1: {{decision_topic}}
|
||||
|
||||
**Date:** {{date}}
|
||||
**Step:** {{step_where_decided}}
|
||||
**Session:** {{session_number}}
|
||||
|
||||
**Context:**
|
||||
{{what_prompted_this_decision}}
|
||||
|
||||
**What was decided:**
|
||||
{{the_decision}}
|
||||
|
||||
**Why:**
|
||||
{{rationale}}
|
||||
|
||||
**Impact:**
|
||||
{{how_this_shapes_project}}
|
||||
|
||||
**Alternatives considered:**
|
||||
- {{option_1}} — {{why_not}}
|
||||
- {{option_2}} — {{why_not}}
|
||||
|
||||
**Documented in:** {{file_path}}
|
||||
|
||||
---
|
||||
|
||||
## Decision 2: {{decision_topic}}
|
||||
|
||||
**Date:** {{date}}
|
||||
**Step:** {{step_where_decided}}
|
||||
**Session:** {{session_number}}
|
||||
|
||||
**Context:**
|
||||
{{what_prompted_this_decision}}
|
||||
|
||||
**What was decided:**
|
||||
{{the_decision}}
|
||||
|
||||
**Why:**
|
||||
{{rationale}}
|
||||
|
||||
**Impact:**
|
||||
{{how_this_shapes_project}}
|
||||
|
||||
**Alternatives considered:**
|
||||
- {{option_1}} — {{why_not}}
|
||||
- {{option_2}} — {{why_not}}
|
||||
|
||||
**Documented in:** {{file_path}}
|
||||
|
||||
---
|
||||
|
||||
## Decision 3: {{decision_topic}}
|
||||
|
||||
**Date:** {{date}}
|
||||
**Step:** {{step_where_decided}}
|
||||
**Session:** {{session_number}}
|
||||
|
||||
**Context:**
|
||||
{{what_prompted_this_decision}}
|
||||
|
||||
**What was decided:**
|
||||
{{the_decision}}
|
||||
|
||||
**Why:**
|
||||
{{rationale}}
|
||||
|
||||
**Impact:**
|
||||
{{how_this_shapes_project}}
|
||||
|
||||
**Alternatives considered:**
|
||||
- {{option_1}} — {{why_not}}
|
||||
|
||||
**Documented in:** {{file_path}}
|
||||
|
||||
---
|
||||
|
||||
_Continue appending decisions as they're made throughout the Product Brief process._
|
||||
@@ -0,0 +1,76 @@
|
||||
# Product Brief Dialog: {{project_name}}
|
||||
|
||||
**Agent:** Saga (Product Brief Analyst)
|
||||
**Project:** {{project_name}}
|
||||
**Started:** {{start_date}}
|
||||
**Status:** {{in_progress|completed}}
|
||||
**Last Updated:** {{current_date}}
|
||||
|
||||
---
|
||||
|
||||
## About This Dialog
|
||||
|
||||
This dialog tracks the Product Brief discovery process - the conversations, reflections, decisions, and synthesis that led to the documented brief.
|
||||
|
||||
---
|
||||
|
||||
## Project Context
|
||||
|
||||
**Client/Stakeholder:** {{client_name}} ({{relationship}})
|
||||
**Designer:** {{designer_name}}
|
||||
**Sign-off Authority:** {{who_approves}}
|
||||
**Project Type:** {{internal|external|agency}}
|
||||
|
||||
**Working Relationship:**
|
||||
{{Brief description of stakes, involvement level, how directive to be}}
|
||||
|
||||
---
|
||||
|
||||
## Progress Tracker
|
||||
|
||||
- [ ] [Vision Capture](02-vision.md) — What we're building and why
|
||||
- [ ] [User Definition](03-users.md) — Who we're building for
|
||||
- [ ] [Product Concept](04-concept.md) — The founding structural idea
|
||||
- [ ] [Core Features](05-features.md) — Essential functionality
|
||||
- [ ] [Inspiration & References](06-inspiration.md) — Visual preferences and references
|
||||
- [ ] [Positioning](07-positioning.md) — Market position and differentiation
|
||||
- [ ] [Success Metrics](08-metrics.md) — How we measure success
|
||||
- [ ] [Constraints](09-constraints.md) — Limitations and boundaries
|
||||
- [ ] [Launch Requirements](10-launch.md) — What's needed to ship
|
||||
- [ ] [Timeline & Phases](11-timeline.md) — Roadmap and milestones
|
||||
- [ ] [Review & Synthesis](12-synthesis.md) — Final review and signoff
|
||||
|
||||
---
|
||||
|
||||
## Key Decisions
|
||||
|
||||
See [decisions.md](decisions.md) for detailed decision log.
|
||||
|
||||
**Major decisions:**
|
||||
1. {{decision_summary_1}}
|
||||
2. {{decision_summary_2}}
|
||||
3. {{decision_summary_3}}
|
||||
|
||||
---
|
||||
|
||||
## Reflection Quality
|
||||
|
||||
**Total Checkpoints:** {{count}}
|
||||
**Confirmed First Try:** {{count}}
|
||||
**Required Correction:** {{count}}
|
||||
|
||||
This measures how well the agent understood the user's intent.
|
||||
|
||||
---
|
||||
|
||||
## Dialog Artifacts
|
||||
|
||||
All dialog files are timestamped and track the natural conversation flow, not just the final outputs.
|
||||
|
||||
**Purpose:** Enable future agents (or humans) to understand WHY decisions were made, not just WHAT was decided.
|
||||
|
||||
---
|
||||
|
||||
**Generated Artifacts:**
|
||||
- [wds-project-outline.yaml](../../projects/{{project_slug}}/wds-project-outline.yaml)
|
||||
- [Product Brief documentation](../../projects/{{project_slug}}/A-Product-Brief/)
|
||||
@@ -0,0 +1,187 @@
|
||||
# Project Brief: {{project_name}}
|
||||
|
||||
> Complete Strategic Foundation
|
||||
|
||||
**Created:** {{date}}
|
||||
**Author:** {{user_name}}
|
||||
**Brief Type:** Complete
|
||||
|
||||
---
|
||||
|
||||
## Vision
|
||||
|
||||
{{vision}}
|
||||
|
||||
---
|
||||
|
||||
## Positioning Statement
|
||||
|
||||
{{positioning_statement}}
|
||||
|
||||
**Breakdown:**
|
||||
|
||||
- **Target Customer:** {{target_customer}}
|
||||
- **Need/Opportunity:** {{need_opportunity}}
|
||||
- **Category:** {{category}}
|
||||
- **Key Benefit:** {{key_benefit}}
|
||||
- **Differentiator:** {{differentiator}}
|
||||
|
||||
---
|
||||
|
||||
## Business Model
|
||||
|
||||
**Type:** {{business_model}}
|
||||
|
||||
## {{#if business_model_b2b}}
|
||||
|
||||
## Business Customer Profile (B2B)
|
||||
|
||||
{{business_customer_profile}}
|
||||
|
||||
### Buying Roles
|
||||
|
||||
| Role | Description |
|
||||
| ------------ | ----------------- |
|
||||
| **Buyer** | {{buyer_role}} |
|
||||
| **Champion** | {{champion_role}} |
|
||||
| **User** | {{user_role}} |
|
||||
|
||||
{{/if}}
|
||||
|
||||
---
|
||||
|
||||
## {{#if business_model_b2b}}User Profile (within Business){{else}}Ideal Customer Profile (ICP){{/if}}
|
||||
|
||||
{{ideal_user_profile}}
|
||||
|
||||
### Secondary Users
|
||||
|
||||
{{secondary_users}}
|
||||
|
||||
---
|
||||
|
||||
## Success Criteria
|
||||
|
||||
{{success_criteria}}
|
||||
|
||||
---
|
||||
|
||||
## Competitive Landscape
|
||||
|
||||
{{competitive_landscape}}
|
||||
|
||||
### Our Unfair Advantage
|
||||
|
||||
{{unfair_advantage}}
|
||||
|
||||
---
|
||||
|
||||
## Constraints
|
||||
|
||||
{{constraints}}
|
||||
|
||||
---
|
||||
|
||||
## Platform & Device Strategy
|
||||
|
||||
**Primary Platform:** {{primary_platform}}
|
||||
|
||||
**Supported Devices:**
|
||||
{{supported_devices}}
|
||||
|
||||
**Device Priority:** {{device_priority}}
|
||||
|
||||
**Interaction Models:**
|
||||
{{interaction_models}}
|
||||
|
||||
**Technical Requirements:**
|
||||
- **Offline Functionality:** {{offline_requirements}}
|
||||
- **Native Features:** {{native_features_needed}}
|
||||
|
||||
**Platform Rationale:**
|
||||
{{platform_rationale}}
|
||||
|
||||
**Future Platform Plans:**
|
||||
{{future_platform_plans}}
|
||||
|
||||
**Design Implications:**
|
||||
{{design_implications}}
|
||||
|
||||
**Development Implications:**
|
||||
{{development_implications}}
|
||||
|
||||
---
|
||||
|
||||
## Tone of Voice
|
||||
|
||||
**For UI Microcopy & System Messages**
|
||||
|
||||
### Tone Attributes
|
||||
|
||||
1. **{{tone_attribute_1}}**: {{tone_description_1}}
|
||||
2. **{{tone_attribute_2}}**: {{tone_description_2}}
|
||||
3. **{{tone_attribute_3}}**: {{tone_description_3}}
|
||||
{{#if tone_attribute_4}}4. **{{tone_attribute_4}}**: {{tone_description_4}}{{/if}}
|
||||
{{#if tone_attribute_5}}5. **{{tone_attribute_5}}**: {{tone_description_5}}{{/if}}
|
||||
|
||||
### Examples
|
||||
|
||||
**Error Messages:**
|
||||
- ✅ {{tone_example_error_good}}
|
||||
- ❌ {{tone_example_error_bad}}
|
||||
|
||||
**Button Text:**
|
||||
- ✅ {{tone_example_button_good}}
|
||||
- ❌ {{tone_example_button_bad}}
|
||||
|
||||
**Empty States:**
|
||||
- ✅ {{tone_example_empty_good}}
|
||||
- ❌ {{tone_example_empty_bad}}
|
||||
|
||||
**Success Messages:**
|
||||
- ✅ {{tone_example_success_good}}
|
||||
- ❌ {{tone_example_success_bad}}
|
||||
|
||||
### Guidelines
|
||||
|
||||
**Do:**
|
||||
{{tone_do_guidelines}}
|
||||
|
||||
**Don't:**
|
||||
{{tone_dont_guidelines}}
|
||||
|
||||
---
|
||||
|
||||
*Note: Tone of Voice applies to UI microcopy (labels, buttons, errors, system messages). Strategic content (headlines, feature descriptions, value propositions) uses the Content Creation Workshop based on page-specific purpose and context.*
|
||||
|
||||
---
|
||||
|
||||
## Additional Context
|
||||
|
||||
{{additional_context}}
|
||||
|
||||
---
|
||||
|
||||
## Business Context
|
||||
|
||||
- **Primary Goal:** {{business_goal}}
|
||||
- **Solution:** {{solution}}
|
||||
- **Target Users:** {{target_users}}
|
||||
|
||||
*Full strategic analysis (business goals, personas, driving forces) is developed in [Phase 2: Trigger Mapping](../B-Trigger-Map/).*
|
||||
|
||||
---
|
||||
|
||||
## Next Steps
|
||||
|
||||
This complete brief provides strategic foundation for all design work:
|
||||
|
||||
- [ ] **Phase 2: Trigger Mapping** - Map user psychology to business goals
|
||||
- [ ] **Phase 3: PRD Platform** - Define technical foundation
|
||||
- [ ] **Phase 4: UX Design** - Begin sketching and specifications
|
||||
- [ ] **Phase 5: Design System** - If enabled, build components
|
||||
- [ ] **Phase 6: PRD Finalization** - Compile for development handoff
|
||||
|
||||
---
|
||||
|
||||
_Generated by Whiteport Design Studio_
|
||||
@@ -0,0 +1,277 @@
|
||||
# Service Agreement
|
||||
|
||||
**Project**: {{project_name}}
|
||||
**Date**: {{date}}
|
||||
**Client/Owner**: {{client_name}}
|
||||
**Service Provider**: {{service_provider_name}}
|
||||
**Contract Language**: {{contract_language}}
|
||||
**Governing Law/Jurisdiction**: {{governing_jurisdiction}}
|
||||
|
||||
---
|
||||
|
||||
> **Agreement Philosophy**: This agreement is designed to be simple, fair, and clear - providing reliable terms that support a long-lasting working relationship between both parties.
|
||||
|
||||
---
|
||||
|
||||
## 1. Project Overview
|
||||
|
||||
### The Realization
|
||||
|
||||
{{realization}}
|
||||
|
||||
### Recommended Solution
|
||||
|
||||
{{recommended_solution}}
|
||||
|
||||
---
|
||||
|
||||
## 2. Scope of Services
|
||||
|
||||
### The Path Forward
|
||||
|
||||
{{path_forward}}
|
||||
|
||||
### Deliverables
|
||||
|
||||
Based on the path forward, the following deliverables will be provided:
|
||||
|
||||
{{deliverables_list}}
|
||||
|
||||
---
|
||||
|
||||
## 3. Our Commitment
|
||||
|
||||
{{our_commitment}}
|
||||
|
||||
---
|
||||
|
||||
### Payment Terms
|
||||
|
||||
**Total Agreement Amount**: {{total_amount}}
|
||||
|
||||
**Payment Structure**: {{payment_structure}}
|
||||
|
||||
**Payment Schedule**:
|
||||
{{payment_schedule}}
|
||||
|
||||
**Background**: Clear payment terms protect both parties and ensure fair compensation.
|
||||
|
||||
**What it does**: Defines when and how payments will be made.
|
||||
|
||||
**Purpose**:
|
||||
- Ensures service provider receives fair compensation for work
|
||||
- Provides client with clear payment expectations
|
||||
- Protects both parties from payment disputes
|
||||
- For fixed-price agreements, upfront payment is fair since service provider assumes cost overrun risk
|
||||
|
||||
**Payment Terms Details**:
|
||||
- **Payment Method**: {{payment_method}} (check, wire transfer, credit card, etc.)
|
||||
- **Payment Due Dates**: {{payment_due_dates}}
|
||||
- **Late Payment**: {{late_payment_terms}} (e.g., interest charges, work suspension)
|
||||
- **Payment Conditions**: {{payment_conditions}} (e.g., payment required before work begins, payment tied to deliverables)
|
||||
|
||||
**For Fixed-Price Agreements**:
|
||||
This is a fixed-price agreement, meaning the service provider commits to deliver specified work for the agreed price, regardless of actual costs. Since the service provider assumes the risk of cost overruns, upfront payment (50-100%) is standard and fair. This demonstrates client commitment and enables the service provider to deliver quality work without cash flow concerns.
|
||||
|
||||
---
|
||||
|
||||
## 4. Timeline
|
||||
|
||||
{{timeline}}
|
||||
|
||||
*Note: Timeline is based on the path forward outlined above and may be adjusted based on project requirements.*
|
||||
|
||||
---
|
||||
|
||||
## 5. Why It Matters
|
||||
|
||||
{{why_it_matters}}
|
||||
|
||||
---
|
||||
|
||||
## 6. Expected Outcomes
|
||||
|
||||
### The Value We'll Create
|
||||
|
||||
{{value_we_create}}
|
||||
|
||||
---
|
||||
|
||||
## 7. Service Terms
|
||||
|
||||
### Payment Terms
|
||||
|
||||
{{payment_terms}}
|
||||
|
||||
### Deliverable Acceptance
|
||||
|
||||
Deliverables will be considered accepted upon:
|
||||
- Completion according to specifications
|
||||
- Review and approval by client
|
||||
- Any requested revisions completed
|
||||
|
||||
### Intellectual Property
|
||||
|
||||
All deliverables and work products will be owned by {{client_name}} upon full payment.
|
||||
|
||||
---
|
||||
|
||||
## 8. Risks and Considerations
|
||||
|
||||
### Cost of Inaction
|
||||
|
||||
{{cost_of_inaction}}
|
||||
|
||||
---
|
||||
|
||||
## 9. Confidentiality
|
||||
|
||||
### Confidentiality Clause
|
||||
|
||||
**Background**: This clause protects sensitive information shared during the project.
|
||||
|
||||
**What it does**: Both parties agree to keep project information confidential.
|
||||
|
||||
**Purpose**: Protects proprietary information, business strategies, trade secrets, and sensitive data.
|
||||
|
||||
**Terms**:
|
||||
|
||||
Both parties agree to:
|
||||
|
||||
- Keep all project-related information confidential
|
||||
- Not disclose project details to third parties without written consent
|
||||
- Use confidential information solely for project purposes
|
||||
- Return or destroy confidential materials upon project completion or termination
|
||||
- Maintain confidentiality obligations even after project completion
|
||||
|
||||
**Exceptions**:
|
||||
- Information already publicly known
|
||||
- Information independently developed
|
||||
- Information required by law to be disclosed
|
||||
|
||||
**Duration**: Confidentiality obligations shall remain in effect for [X] years after project completion.
|
||||
|
||||
---
|
||||
|
||||
## 10. Not to Exceed Clause
|
||||
|
||||
### Budget Cap
|
||||
|
||||
**Background**: This clause sets a maximum budget limit.
|
||||
|
||||
**What it does**: States that total costs will not exceed a specified amount without prior written approval.
|
||||
|
||||
**Purpose**:
|
||||
- Protects both parties from unexpected cost overruns
|
||||
- Ensures budget control
|
||||
- **Prevents scope creep** - Any work beyond the original scope requires approval and may affect the budget cap
|
||||
|
||||
**Terms**:
|
||||
|
||||
- Total project costs shall not exceed **{{not_to_exceed_amount}}** without prior written approval from {{client_name}}
|
||||
- Any work that would exceed this amount must be approved in advance
|
||||
- If additional work is needed, a change order must be signed before proceeding
|
||||
- This cap includes all fees, expenses, and costs related to the project
|
||||
|
||||
**Change Orders and Scope Control**:
|
||||
- Any changes to scope that affect cost must be documented in a written change order
|
||||
- Change orders must be signed by both parties before work begins
|
||||
- Change orders may adjust the not-to-exceed amount if agreed upon
|
||||
- **Scope creep prevention**: Work outside the original scope (as defined in Section 2) requires a change order and approval before proceeding
|
||||
- This clause helps prevent gradual expansion of project scope without proper authorization
|
||||
|
||||
---
|
||||
|
||||
## 11. Terms and Conditions
|
||||
|
||||
### Work Initiation
|
||||
|
||||
**When work begins**: {{work_initiation_date_or_condition}}
|
||||
|
||||
**Background**: This clause specifies exactly when the service provider is authorized to begin work.
|
||||
|
||||
**What it does**: Defines the start date or conditions that must be met before work begins.
|
||||
|
||||
**Purpose**:
|
||||
- Prevents unauthorized work before agreement is fully executed
|
||||
- Establishes clear timeline expectations
|
||||
- Protects both parties by ensuring work only begins after proper authorization
|
||||
|
||||
**Initiation conditions** (select applicable):
|
||||
- Upon full execution of this agreement (signatures from both parties)
|
||||
- On a specific date: {{specific_start_date}}
|
||||
- Upon receipt of initial payment/deposit
|
||||
- Upon written notice from {{client_name}}
|
||||
- Other: {{custom_initiation_condition}}
|
||||
|
||||
### Project Initiation
|
||||
|
||||
This project is initiated upon approval of the project pitch. Project initiation is considered complete upon stakeholder approval.
|
||||
|
||||
### Changes and Modifications
|
||||
|
||||
Any changes to scope, timeline, or investment must be agreed upon in writing by all parties.
|
||||
|
||||
### Termination
|
||||
|
||||
Either party may terminate this agreement with [X] days written notice. Upon termination, payment is due for work completed to date.
|
||||
|
||||
### Dispute Resolution
|
||||
|
||||
**Background**: Defines how conflicts will be resolved if they arise.
|
||||
|
||||
**What it does**: Establishes the process for handling disagreements.
|
||||
|
||||
**Purpose**: Provides a clear path for resolving disputes without costly litigation when possible.
|
||||
|
||||
**Method**: {{dispute_resolution_method}} (mediation/arbitration/litigation)
|
||||
|
||||
**Location**: {{dispute_resolution_location}}
|
||||
|
||||
Any disputes arising from this agreement shall be resolved through {{dispute_resolution_method}} in {{dispute_resolution_location}}.
|
||||
|
||||
---
|
||||
|
||||
### Governing Law and Jurisdiction
|
||||
|
||||
**Background**: Determines which laws apply and where legal proceedings would take place.
|
||||
|
||||
**What it does**: Specifies the legal framework and court system that governs the agreement.
|
||||
|
||||
**Purpose**: Provides legal clarity and predictability for both parties.
|
||||
|
||||
**Governing Law**: This agreement shall be governed by and construed in accordance with the laws of {{governing_jurisdiction}}.
|
||||
|
||||
**Jurisdiction**: Any legal proceedings arising from this agreement shall be subject to the exclusive jurisdiction of the courts of {{governing_jurisdiction}}.
|
||||
|
||||
**Contract Language**: This agreement is executed in {{contract_language}}. In case of translation, the {{contract_language}} version shall prevail.
|
||||
|
||||
---
|
||||
|
||||
## 12. Approval
|
||||
|
||||
**Client/Owner Approval**:
|
||||
|
||||
Signature: _________________
|
||||
Name: {{client_name}}
|
||||
Date: _______________
|
||||
|
||||
**Service Provider Approval**:
|
||||
|
||||
Signature: _________________
|
||||
Name: {{service_provider_name}}
|
||||
Date: _______________
|
||||
|
||||
---
|
||||
|
||||
## Appendix
|
||||
|
||||
### Reference Documents
|
||||
|
||||
- Project Pitch: `docs/1-project-brief/pitch.md`
|
||||
- Project Brief: (To be created after agreement approval)
|
||||
|
||||
---
|
||||
|
||||
*This service agreement is based on the project pitch dated {{date}}.*
|
||||
|
||||
@@ -0,0 +1,188 @@
|
||||
# Project Signoff Document
|
||||
|
||||
**Project**: {{project_name}}
|
||||
**Date**: {{date}}
|
||||
**Department/Team**: {{department_name}}
|
||||
**Project Owner**: {{project_owner}}
|
||||
**Document Language**: {{contract_language}}
|
||||
**Governing Jurisdiction**: {{governing_jurisdiction}} (if applicable)
|
||||
|
||||
---
|
||||
|
||||
> **Document Philosophy**: This signoff document is designed to be simple, fair, and clear - providing reliable terms that support successful project execution and clear accountability.
|
||||
|
||||
---
|
||||
|
||||
## 1. Project Overview
|
||||
|
||||
### The Realization
|
||||
|
||||
{{realization}}
|
||||
|
||||
### Recommended Solution
|
||||
|
||||
{{recommended_solution}}
|
||||
|
||||
---
|
||||
|
||||
## 2. Goals and Success Metrics
|
||||
|
||||
### What We're Trying to Accomplish
|
||||
|
||||
{{goals}}
|
||||
|
||||
### Success Metrics
|
||||
|
||||
{{success_metrics}}
|
||||
|
||||
### How We'll Measure Success
|
||||
|
||||
{{measurement_approach}}
|
||||
|
||||
### Key Performance Indicators (KPIs)
|
||||
|
||||
{{kpis}}
|
||||
|
||||
---
|
||||
|
||||
## 3. Budget and Resources
|
||||
|
||||
### Budget Allocation
|
||||
|
||||
**Total Budget**: {{total_budget}}
|
||||
|
||||
**Budget Breakdown** (if applicable):
|
||||
{{budget_breakdown}}
|
||||
|
||||
### Resources Needed
|
||||
|
||||
{{resources_needed}}
|
||||
|
||||
### Not-to-Exceed Budget Cap
|
||||
|
||||
{{not_to_exceed_budget}}
|
||||
|
||||
---
|
||||
|
||||
## 4. Ownership and Responsibility
|
||||
|
||||
### Project Owner
|
||||
|
||||
{{project_owner}}
|
||||
|
||||
### Process Owner
|
||||
|
||||
{{process_owner}}
|
||||
|
||||
### Key Stakeholders
|
||||
|
||||
{{key_stakeholders}}
|
||||
|
||||
### Decision-Making Authority
|
||||
|
||||
{{decision_making_authority}}
|
||||
|
||||
---
|
||||
|
||||
## 5. Approval and Sign-Off
|
||||
|
||||
### Who Needs to Approve
|
||||
|
||||
{{approvers_list}}
|
||||
|
||||
### Approval Stages
|
||||
|
||||
{{approval_stages}}
|
||||
|
||||
### Sign-Off Process
|
||||
|
||||
{{signoff_process}}
|
||||
|
||||
### Timeline for Approval
|
||||
|
||||
{{approval_timeline}}
|
||||
|
||||
---
|
||||
|
||||
## 6. Timeline and Milestones
|
||||
|
||||
### Key Milestones
|
||||
|
||||
{{key_milestones}}
|
||||
|
||||
### Delivery Dates
|
||||
|
||||
{{delivery_dates}}
|
||||
|
||||
### Critical Deadlines
|
||||
|
||||
{{critical_deadlines}}
|
||||
|
||||
---
|
||||
|
||||
## 7. Optional Sections
|
||||
|
||||
### Risks and Considerations (Optional)
|
||||
|
||||
{{risks_and_considerations}}
|
||||
|
||||
### Confidentiality (Optional)
|
||||
|
||||
{{confidentiality_requirements}}
|
||||
|
||||
### The Path Forward (Optional - High-Level Overview)
|
||||
|
||||
{{path_forward_high_level}}
|
||||
|
||||
---
|
||||
|
||||
## 8. Approval and Signoff
|
||||
|
||||
This document serves as formal approval to proceed with the project as outlined above.
|
||||
|
||||
**Stakeholder Signoffs**:
|
||||
|
||||
**Project Sponsor**:
|
||||
|
||||
Name: _________________
|
||||
Signature: _________________
|
||||
Date: _______________
|
||||
|
||||
**Budget Approver**:
|
||||
|
||||
Name: _________________
|
||||
Signature: _________________
|
||||
Date: _______________
|
||||
|
||||
**Project Owner**:
|
||||
|
||||
Name: {{project_owner}}
|
||||
Signature: _________________
|
||||
Date: _______________
|
||||
|
||||
---
|
||||
|
||||
## 9. Next Steps
|
||||
|
||||
Upon signoff:
|
||||
1. Proceed to full Project Brief development
|
||||
2. Execute work plan as outlined above
|
||||
3. Deliverables will be provided according to the agreed timeline
|
||||
|
||||
### Changes and Modifications
|
||||
|
||||
Any changes to scope, timeline, or investment must be agreed upon by all signatories.
|
||||
|
||||
---
|
||||
|
||||
## Appendix
|
||||
|
||||
### Reference Documents
|
||||
|
||||
- Project Pitch: `docs/1-project-brief/pitch.md`
|
||||
- Project Brief: (To be created after signoff)
|
||||
|
||||
---
|
||||
|
||||
*This signoff document is based on the project pitch dated {{date}}.*
|
||||
|
||||
@@ -0,0 +1,44 @@
|
||||
# Project Brief: {{project_name}}
|
||||
|
||||
> Simplified Brief - Essential context for design work
|
||||
|
||||
**Created:** {{date}}
|
||||
**Author:** {{user_name}}
|
||||
**Brief Type:** Simplified
|
||||
|
||||
---
|
||||
|
||||
## Project Scope
|
||||
|
||||
{{project_scope}}
|
||||
|
||||
---
|
||||
|
||||
## Challenge / Opportunity
|
||||
|
||||
{{challenge_opportunity}}
|
||||
|
||||
---
|
||||
|
||||
## Design Goals
|
||||
|
||||
{{design_goals}}
|
||||
|
||||
---
|
||||
|
||||
## Constraints
|
||||
|
||||
{{constraints}}
|
||||
|
||||
---
|
||||
|
||||
## Next Steps
|
||||
|
||||
This simplified brief provides essential context for design work. The following phases can now proceed:
|
||||
|
||||
- [ ] **Phase 4: UX Design** - Begin sketching and specifications
|
||||
- [ ] **Phase 5: Design System** - If enabled, build components alongside design
|
||||
|
||||
---
|
||||
|
||||
_Generated by Whiteport Design Studio_
|
||||
@@ -0,0 +1,209 @@
|
||||
# Visual Direction: {{project_name}}
|
||||
|
||||
> Brand Aesthetics & Design Guidelines
|
||||
|
||||
**Created:** {{date}}
|
||||
**Author:** {{user_name}}
|
||||
**Related:** [Product Brief](./product-brief.md) | [Content & Language](./content-language.md)
|
||||
|
||||
---
|
||||
|
||||
## Existing Brand Assets
|
||||
|
||||
### Current Assets
|
||||
|
||||
{{existing_assets_summary}}
|
||||
|
||||
| Asset | Status | Location |
|
||||
|-------|--------|----------|
|
||||
{{#each existing_assets}}
|
||||
| {{this.asset}} | {{this.status}} | {{this.location}} |
|
||||
{{/each}}
|
||||
|
||||
### Brand Constraints
|
||||
|
||||
{{#each brand_constraints}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
---
|
||||
|
||||
## Visual References
|
||||
|
||||
### Inspiration Sites
|
||||
|
||||
{{#each reference_sites}}
|
||||
**[{{this.name}}]({{this.url}})**
|
||||
- What we like: {{this.what_we_like}}
|
||||
- Relevance: {{this.relevance}}
|
||||
|
||||
{{/each}}
|
||||
|
||||
### Visual Mood
|
||||
|
||||
{{mood_description}}
|
||||
|
||||
**Keywords:** {{mood_keywords}}
|
||||
|
||||
---
|
||||
|
||||
## Design Style
|
||||
|
||||
### UI Style
|
||||
|
||||
**Primary Style:** {{ui_style}}
|
||||
|
||||
{{ui_style_description}}
|
||||
|
||||
**Characteristics:**
|
||||
{{#each ui_style_characteristics}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
### Design Aesthetic
|
||||
|
||||
**Aesthetic:** {{design_aesthetic}}
|
||||
|
||||
{{aesthetic_description}}
|
||||
|
||||
---
|
||||
|
||||
## Color Direction
|
||||
|
||||
### Color Strategy
|
||||
|
||||
{{color_strategy}}
|
||||
|
||||
### Palette Direction
|
||||
|
||||
| Role | Direction | Notes |
|
||||
|------|-----------|-------|
|
||||
| **Primary** | {{color_primary}} | {{color_primary_notes}} |
|
||||
| **Secondary** | {{color_secondary}} | {{color_secondary_notes}} |
|
||||
| **Accent** | {{color_accent}} | {{color_accent_notes}} |
|
||||
| **Background** | {{color_background}} | {{color_background_notes}} |
|
||||
| **Text** | {{color_text}} | {{color_text_notes}} |
|
||||
|
||||
### Color Scheme Type
|
||||
|
||||
**Type:** {{color_scheme_type}}
|
||||
|
||||
*Reference: [Color Terminology](../../../docs/models/design-nomenclature/color-terminology.md)*
|
||||
|
||||
---
|
||||
|
||||
## Typography Direction
|
||||
|
||||
### Type Approach
|
||||
|
||||
{{typography_approach}}
|
||||
|
||||
### Font Direction
|
||||
|
||||
| Role | Style | Examples | Rationale |
|
||||
|------|-------|----------|-----------|
|
||||
| **Headlines** | {{headline_style}} | {{headline_examples}} | {{headline_rationale}} |
|
||||
| **Body** | {{body_style}} | {{body_examples}} | {{body_rationale}} |
|
||||
| **UI** | {{ui_font_style}} | {{ui_font_examples}} | {{ui_font_rationale}} |
|
||||
|
||||
*Reference: [Typography Classification](../../../docs/models/design-nomenclature/typography-classification.md)*
|
||||
|
||||
---
|
||||
|
||||
## Layout Direction
|
||||
|
||||
### Layout Approach
|
||||
|
||||
{{layout_approach}}
|
||||
|
||||
### Key Layout Elements
|
||||
|
||||
| Element | Approach | Notes |
|
||||
|---------|----------|-------|
|
||||
| **Hero Section** | {{hero_approach}} | {{hero_notes}} |
|
||||
| **Content Layout** | {{content_layout}} | {{content_notes}} |
|
||||
| **Navigation** | {{nav_approach}} | {{nav_notes}} |
|
||||
| **Cards/Modules** | {{card_approach}} | {{card_notes}} |
|
||||
|
||||
*Reference: [Layout Terminology](../../../docs/models/design-nomenclature/layout-terminology.md)*
|
||||
|
||||
---
|
||||
|
||||
## Visual Effects
|
||||
|
||||
### Effect Usage
|
||||
|
||||
{{effects_approach}}
|
||||
|
||||
### Specific Effects
|
||||
|
||||
| Effect | Usage | Notes |
|
||||
|--------|-------|-------|
|
||||
{{#each effects}}
|
||||
| {{this.effect}} | {{this.usage}} | {{this.notes}} |
|
||||
{{/each}}
|
||||
|
||||
*Reference: [Visual Effects](../../../docs/models/design-nomenclature/visual-effects.md)*
|
||||
|
||||
---
|
||||
|
||||
## Photography & Imagery
|
||||
|
||||
### Photography Style
|
||||
|
||||
{{photography_style}}
|
||||
|
||||
### Image Sources
|
||||
|
||||
| Type | Source | Notes |
|
||||
|------|--------|-------|
|
||||
{{#each image_sources}}
|
||||
| {{this.type}} | {{this.source}} | {{this.notes}} |
|
||||
{{/each}}
|
||||
|
||||
### Image Guidelines
|
||||
|
||||
{{#each image_guidelines}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
---
|
||||
|
||||
## Design Constraints
|
||||
|
||||
*From Platform Requirements and brand needs*
|
||||
|
||||
{{#each design_constraints}}
|
||||
- {{this}}
|
||||
{{/each}}
|
||||
|
||||
---
|
||||
|
||||
## Summary: Visual DNA
|
||||
|
||||
```
|
||||
Style: {{summary_style}}
|
||||
Colors: {{summary_colors}}
|
||||
Typography: {{summary_typography}}
|
||||
Mood: {{summary_mood}}
|
||||
Key Element: {{summary_key_element}}
|
||||
```
|
||||
|
||||
---
|
||||
|
||||
## Next Steps
|
||||
|
||||
- [ ] **Phase 2: Trigger Mapping** — Connect visuals to user psychology
|
||||
- [ ] **Phase 4: UX Design** — Apply visual direction to designs
|
||||
- [ ] **Phase 5: Design System** — Build design tokens from direction
|
||||
|
||||
---
|
||||
|
||||
## Reference Files
|
||||
|
||||
- [visual-references/](./visual-references/) — Collected reference images
|
||||
- [Design Nomenclature](../../../docs/models/design-nomenclature/index.md) — Vocabulary reference
|
||||
|
||||
---
|
||||
|
||||
_Generated by Whiteport Design Studio_
|
||||
51
_bmad/wds/workflows/1-project-brief/workflow-validate.md
Normal file
51
_bmad/wds/workflows/1-project-brief/workflow-validate.md
Normal file
@@ -0,0 +1,51 @@
|
||||
---
|
||||
name: 'workflow-validate'
|
||||
description: 'Verify all Product Brief artifacts are complete, consistent, and ready for Phase 2.'
|
||||
---
|
||||
|
||||
# Phase 1 Validation: Product Brief
|
||||
|
||||
**Goal:** Verify all Product Brief artifacts are complete, consistent, and ready for Phase 2.
|
||||
|
||||
---
|
||||
|
||||
## INITIALIZATION
|
||||
|
||||
### Design Log
|
||||
|
||||
Read `{output_folder}/_progress/00-design-log.md` before starting.
|
||||
|
||||
### Configuration Loading
|
||||
|
||||
1. Load project config from `{project-root}/_bmad/wds/config.yaml`
|
||||
2. Locate Product Brief at `{output_folder}/A-Product-Brief/`
|
||||
3. Begin validation: Load and execute `./steps-v/step-01-brief-completeness.md`
|
||||
|
||||
---
|
||||
|
||||
## Validation Sequence
|
||||
|
||||
Execute each step in order. Each step produces a section of the final validation report.
|
||||
|
||||
| Step | Name | Validates |
|
||||
|------|------|-----------|
|
||||
| 01 | Brief Completeness | All required sections present and filled |
|
||||
| 02 | Trigger Map Consistency | Goals → personas → forces chain is valid |
|
||||
| 03 | SEO Strategy | Keyword map complete, page assignments clear |
|
||||
| 04 | Content & Language | Tone, personality, guidelines coherent |
|
||||
| 05 | Visual Direction | Brand, style, references documented |
|
||||
| 06 | Platform Requirements | Tech stack, integrations specified |
|
||||
|
||||
---
|
||||
|
||||
## Final Output
|
||||
|
||||
Save validation report to `{output_folder}/A-Product-Brief/validation-report.md`
|
||||
|
||||
---
|
||||
|
||||
## AFTER COMPLETION
|
||||
|
||||
1. Update design log
|
||||
2. Suggest next action
|
||||
3. Return to activity menu
|
||||
122
_bmad/wds/workflows/1-project-brief/workflow.md
Normal file
122
_bmad/wds/workflows/1-project-brief/workflow.md
Normal file
@@ -0,0 +1,122 @@
|
||||
---
|
||||
name: project-brief
|
||||
description: Establish project context - foundation for all design work
|
||||
web_bundle: true
|
||||
---
|
||||
|
||||
# Phase 1: Product Brief
|
||||
|
||||
**Goal:** Establish the strategic foundation for all design work through collaborative discovery.
|
||||
|
||||
**Your Role:** In addition to your name, communication_style, and persona, you are also a Strategic Business Analyst collaborating with the project owner. This is a partnership, not a client-vendor relationship. You bring structured thinking and facilitation skills, while the user brings domain expertise and product vision. Work together as equals.
|
||||
|
||||
---
|
||||
|
||||
## WORKFLOW ARCHITECTURE
|
||||
|
||||
This phase routes to the appropriate workflow mode and brief level.
|
||||
|
||||
### Step Processing Rules
|
||||
|
||||
1. **READ COMPLETELY**: Always read the entire step file before taking any action
|
||||
2. **FOLLOW SEQUENCE**: Execute all sections in order within a step
|
||||
3. **WAIT FOR INPUT**: Halt at decision points and wait for user
|
||||
4. **LOAD NEXT**: When directed, load and execute the next step
|
||||
|
||||
---
|
||||
|
||||
## INITIALIZATION
|
||||
|
||||
### 1. Configuration Loading
|
||||
|
||||
Load and read full config from `{project-root}/_bmad/wds/config.yaml` and resolve:
|
||||
|
||||
- `project_name`, `output_folder`, `user_name`, `communication_language`, `document_output_language`
|
||||
- `brief_level` from `{output_folder}/wds-workflow-status.yaml:config.brief_level`
|
||||
|
||||
### 2. Design Log
|
||||
|
||||
Read `{output_folder}/_progress/00-design-log.md`. Check Current and Backlog for context.
|
||||
|
||||
### 3. Mode Determination
|
||||
|
||||
**Check invocation:**
|
||||
- "validate" / -v → Load and execute `./workflow-validate.md`
|
||||
- Default (create) → Continue to step 3
|
||||
|
||||
### 4. Brief Level Routing
|
||||
|
||||
Based on `brief_level`:
|
||||
|
||||
- **simplified** → Load and execute `./steps-c/step-00-simplified-brief.md`
|
||||
- **complete** → Load and execute `./steps-c/step-01-init.md`
|
||||
|
||||
---
|
||||
|
||||
## STEPS
|
||||
|
||||
### Complete Brief Flow
|
||||
|
||||
| Step | Name | Purpose |
|
||||
|------|------|---------|
|
||||
| 01 | Init | Load context, confirm readiness |
|
||||
| 02 | Vision | Explore and document project vision |
|
||||
| 03 | Positioning | Define market positioning |
|
||||
| 05 | Business Model | Define revenue/business model |
|
||||
| 06 | Business Customers | Identify B2B customers (if applicable) |
|
||||
| 07 | Target Users | Define end users |
|
||||
| 07a | Product Concept | Clarify product concept |
|
||||
| 08 | Success Criteria | Define measurable success metrics |
|
||||
| 09 | Competitive Landscape | Analyze competition |
|
||||
| 10 | Constraints | Document project constraints |
|
||||
| 10a | Platform Strategy | Define platform approach |
|
||||
| 11 | Tone of Voice | Establish brand voice |
|
||||
| 12 | Create Product Brief | Generate the Product Brief document |
|
||||
| 13 | Content Init | Initialize content & language strategy |
|
||||
| 14 | Personality | Define brand personality |
|
||||
| 15 | Tone | Refine tone guidelines |
|
||||
| 16 | Languages | Language strategy |
|
||||
| 17 | SEO Keywords | Define keyword map |
|
||||
| 17a | Content Structure | Content architecture |
|
||||
| 18 | Create Content Document | Generate Content & Language document |
|
||||
| 19 | Inspiration Workshop | Analyze reference sites |
|
||||
| 20 | Visual Init | Initialize visual direction |
|
||||
| 21 | Existing Brand | Document existing brand assets |
|
||||
| 22 | References | Collect visual references |
|
||||
| 23 | Design Style | Define design style |
|
||||
| 24 | Layout & Effects | Layout patterns and effects |
|
||||
| 25 | Imagery | Photography and illustration direction |
|
||||
| 26 | Create Visual Document | Generate Visual Direction document |
|
||||
| 27 | Platform Init | Initialize platform requirements |
|
||||
| 28 | Tech Stack | Define technology choices |
|
||||
| 29 | Integrations | Third-party integrations |
|
||||
| 30 | Contact Strategy | Contact forms and communication |
|
||||
| 31 | Multilingual | Multi-language setup |
|
||||
| 32 | Create Platform Document | Generate Platform Requirements document |
|
||||
| 33 | Analyze Brief | Review all Phase 1 artifacts |
|
||||
| 34 | Create Summary | Generate handover summary |
|
||||
| 35 | Update Design Log | Record Phase 1 decisions |
|
||||
| 36 | Provide Activation | Activation prompt for Phase 2 |
|
||||
|
||||
---
|
||||
|
||||
## REFERENCE CONTENT
|
||||
|
||||
| Location | Purpose |
|
||||
|----------|---------|
|
||||
| `data/vision-*.md` | Vision workshop guides |
|
||||
| `data/positioning-*.md` | Positioning workshop guides |
|
||||
| `data/tone-of-voice-*.md` | Tone of voice templates and examples |
|
||||
|
||||
---
|
||||
|
||||
## OUTPUT
|
||||
|
||||
- `{output_folder}/A-Product-Brief/project-brief.md`
|
||||
|
||||
---
|
||||
|
||||
## AFTER COMPLETION
|
||||
|
||||
1. Update design log
|
||||
2. Suggest next action or proceed to Phase 2: Trigger Mapping
|
||||
Reference in New Issue
Block a user